Best Customer Journey Analytics Software

Customer journey analytics software, also known as customer journey orchestration software, facilitates the management and automation of the customer experience across all possible channels. “Journey” is the operative word, as the software tracks, weaves together, and analyzes customer interactions across all channels so that businesses can react in real time and execute behavior-driven strategies.

With customer journey analytics software, companies can better understand their customers’ wants and needs to orchestrate and optimize customer interaction and engagement from start to finish. Customer journey analytics solutions fuse together customer behavioral data and multi- and omnichannel marketing strategies, to create a legitimate, actionable 360-degree view of customers. Customer journey analytics software equips businesses with the tools and strategy necessary to transform them from reactive, out-of-touch behemoths into focused, personalized, and efficient consumer-led organizations. Customer journey analytics software integrates with e-commerce, marketing, and sales solutions, to supplement and leverage the troves of customer data that businesses have amassed over time.

To qualify for inclusion in the Customer Journey Analytics category, a product must:

  • Monitor, track, and analyze lead and/or customer behavior across a multitude of channels
  • Create visualizations or maps of past, current, or future customer journeys based on behavioral data
  • Automate the testing and optimization of customer-facing messaging and campaigns
  • Facilitate the prediction or forecasting of customer behavior
  • Easily and/or seamlessly integrate with marketing, sales, or e-commerce solutions
G2 Crowd Grid® for Customer Journey Analytics
Leaders
High Performers
Contenders
Niche
Market Presence
Satisfaction

Help create this Grid®

We need more reviews for products in this category. Help by contributing a review.
Write a review

Get personalized Customer Journey Analytics recommendations

1
2
3

Compare Customer Journey Analytics Software

    Results: 23

    Acquia Journey
    0 reviews
    Get a Quote
    ClickFox
    0 reviews
    Get a Quote
    Customer Experience Management
    0 reviews
    Get a Quote
    Customer Interaction Manager
    0 reviews
    Get a Quote
    ENGAGEcx
    0 reviews
    Get a Quote
    INTOUCH
    0 reviews
    Get a Quote
    Kitewheel
    0 reviews
    Get a Quote
    mintea.io
    0 reviews
    Get a Quote
    NGDATA
    0 reviews
    Get a Quote
    Olono
    0 reviews
    Get a Quote
    Oracle CX Cloud Suite
    0 reviews
    Get a Quote
    Stoke Pulse
    0 reviews
    Get a Quote
    Kate avatar
    Kate from G2 Crowd

    Learning about Customer Journey Analytics?

    I can help.
    Get FREE professional recommendations in just a few minutes.