Digital AnalyticsResearch & Analysis

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Our Research Offerings

G2 Crowd offers a variety of research guides and reports. These research offerings are all aimed at helping buyers find the right software for their needs, delivering on the G2 Crowd mission of driving transparency in the software buying experience. Our reports are all accessed digitally and not for download.

Grid® Reports for Digital Analytics

G2 Crowd's Digital Analytics Grid® report provides a high-level view of the products in the Digital Analytics category based on a wide variety of data points. These digital analytics software guides take reviews gathered from our user community and data aggregated from public sources to show buyers the scores that comprise rankings for overall reviewer Satisfaction and Market Presence.

Companies considering purchasing digital analytics software can use the Digital Analytics Grid® Report to better inform their decisions and determine which products may be an appropriate fit for their companies.

Included in the Grid® report:

  • G2 Crowd’s Digital Analytics Grid®, which ranks digital analytics products based on user Satisfaction and Market Presence
  • Product profiles containing vendor information and review-response data
  • Satisfaction and/or feature-based survey response data gathered from our online user community
  • Product and vendor market presence data aggregated from online sources and social networks. Data points may include: user adoption, ROI, deployment methods, implementation, and more

View a Sample Report
Select a Grid® Report
Research grid report

Digital Analytics Performance Index Reports

G2 Crowd's Digital Analytics Performance Index reports provide detailed looks at review responses to questions regarding important aspects of software. The Digital Analytics Performance Index reports provide deeper analysis on specific software-purchasing decision points.

These reports go a step deeper than the Grid® reports. For software buyers who are making purchasing decisions on a specific selection criteria, these reports provide the most focused content.

Included in the report:

  • The Digital Analytics Implementation Index report contains charts and data highlighting digital analytics software users’ responses to implementation-related questions

View a Sample Report
Digital Analytics Implementation Index | Winter 2018
Research index report

Digital Analytics Performance Index Reports

G2 Crowd's Digital Analytics Performance Index reports provide detailed looks at review responses to questions regarding important aspects of software. The Digital Analytics Performance Index reports provide deeper analysis on specific software-purchasing decision points.

These reports go a step deeper than the Grid® reports. For software buyers who are making purchasing decisions on a specific selection criteria, these reports provide the most focused content.

Included in the report:

  • The Digital Analytics Usability Index report contains charts and data highlighting digital analytics software users’ responses to usability-related questions

  • View a Sample Report
    Digital Analytics Usability Index | Summer 2017
    Research index report
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    Contact us at research@g2crowd.com