Best Master Data Management (MDM) Software

Master data management (MDM) software tracks the most essential company-wide data points, also known as master data, and provides insights related to company operations, clients, and goals. MDM platforms draw information from multiple domains and departments and singles out the core data that administrators have determined is most relevant to the organization. Users can then implement that data as they see fit, keep records of data history, and make projections based on findings. Operations teams can utilize these tools, in conjunction with IT teams, to identify the essential metrics across the entire business and pinpoint areas of concern, gauge the success of individual departments, increase productivity, and maximize ROI.

To qualify for inclusion in the MDM category, a product must:

  • Track data from multiples sources related to an organization, specifically department performance metrics
  • Consolidate, organize, and store master data, filtering for duplicate information and inconsistencies and presenting findings in a clean format
  • Provide administrators with tools and/or initiatives related to master data
  • Export MDM data as necessary to other software tools

Master Data Management (MDM) Software Grid® Overview

The best Master Data Management (MDM) Software products are determined by customer satisfaction (based on user reviews) and market presence (based on products’ scale, focus, and influence) and placed into four categories on the Grid®:
  • Products in the Leader quadrant are rated highly by G2 Crowd users and have substantial Market Presence scores.
  • High Performers are highly rated by their users, but have not yet achieved the Market Presence of the Leaders High Performers include: Dell Boomi, Talend MDM, Oracle MDM, Profisee, and OnCommand Unified Manager
  • Contenders have significant Market Presence and resources, but have received below average user Satisfaction ratings or have not yet received a sufficient number of reviews to validate the solution. Contenders include: NetWeaver
  • Niche solutions do not have the Market Presence of the Leaders. They may have been rated positively on customer Satisfaction, but have not yet received enough reviews to validate them. Niche products include: Master Data Governance
G2 Crowd Grid® for Master Data Management (MDM)
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    Master Data Management (MDM) reviews by real, verified users. Find unbiased ratings on user satisfaction, features, and price based on the most reviews available anywhere.

    Recognized as a leader by top analyst firms, Dell Boomi integration platform as a service (iPaaS) is 100 percent native cloud. It’s a shared-everything, multi-tenant platform that supports cloud-to-cloud, SaaS-to-SaaS, cloud-to-on-premises, on-premises-to-on-premises and B2B integration. Dell Boomi AtomSphere supports real-time integration and elastically scales to meet high-volume needs in mobile, batch (ETL) and EDI environments. Easily accessed via a browser, it delivers an impressive range of integration, master data management (MDM) and platform extension capabilities.


    Develop, provision, and manage your mission-critical applications across a heterogeneous software environment. With SAP NetWeaver, you gain the tools, Web services, and application server capabilities you need to support seamless application, data, and system integration.


    Oracle MDM is a platform that delivers consolidated, master data across your enterprise and distributes the information to all operational and analytical applications.


    Maximize availability and maintain control of your storage infrastructure running ONTAP software for improved availability, scalability, supportability, performance, and security.


    The Profisee Platform has been designed for any size organization to deliver enterprise level multi-domain Master Data Management solutions, simply and easily. In contrast to the technically complex platforms of the past, targeted towards IT with lengthy implementations, the Profisee Platform focuses on providing the fastest time to value, while innovating around the data management user experience so that it’s accessible to non-technical business users. Gone are the days of acquiring multiple best of breed technologies to manage data. The Profisee Platform provides a single integrated suite of data management capabilities which support any data domain in any industry. The key components of the Profisee Platform are: • Core Data Hub: The foundational elements of any data management solution. Drag and drop data modeling, business rules, simple integration, and robust security provide the foundation for an data management solution • Stewardship & Governance: People are the key component of a data management program. Profisee provides a modern and powerful stewardship and governance experience, which is highly configurable, and delivered over the web. • Golden Record Management: A central aim for any data management program is creating a single view of your data. Profisee’s Golden Record Management is a best-in-class engine that provides out of the box cleansing, verification, matching, and survivorship, with performance that scales to hundreds of millions of records. • Workflow: To harness the full value of an MDM solution, you need an engine to automate and enforce business processes. Profisee Workflow provides that engine, driving proactive stewardship and managing cross functional processes to increase business agility. • Integrator: Easily create real-time bi-directional integrations to synchronize your master data with any enterprise system, by configuring maps to integrate Profisee with other enterprise applications and services. • Event Management: An industry leading innovation and best-in-class capability for configuring and managing real-time data events. Configure events to be generated by data changes, and initiate real-time data integrations, MDM workflows, or distribute messages to any other enterprise application. • SDK: An MDM solution cannot become another silo of data in the enterprise. Profisee’s SDK provides the API and services to weave master data into the fabric of your enterprise. Use the SDK to expose master data to the enterprise as a service, integrate it with your EAI platform, or embed it into existing applications. An MDM platform should support digital transformation innovation across your business. Unlike other MDM offerings, Profisee’s Platform does NOT impose licensing restrictions on the number of domains, users, records, or cores. With Profisee’s uniquely clustered architecture, your solution can scale with your business to support the management of hundreds of millions of records. With Profisee, rest assured that your digital strategies are built upon a, secure, trusted enterprise class, data management technology foundation. Lastly, Profisee LightSwitchtm provides organizations with a suite of pre-built data management solutions centered around common enterprise applications, industries, or domains. Instead of configuring a solution from scratch, Profisee LightSwitch applications allow organizations to simply turn on an MDM solution, with Profisee best practices and standards built in. Connect anything. Master Everything.


    Talend Master Data Management The fastest route to trusted and actionable master data management Talend Master Data Management (MDM) unifies any amount of data—from customers to products to suppliers and beyond--into a single, actionable “version of the truth.” As part of the Talend Data Fabric, Talend MDM combines real-time data, applications, and process integration with embedded data quality and stewardship to share across on-premises, cloud and mobile applications. -Turn master data into business value with one solution -Deliver on the promise of MDM faster -Maximize your ROI


    Your company wants accurate, complete, and trusted supplier data to master your digital business processes and business models. The SAP® Master Data Governance application simplifies the integration of supplier data residing in both SAP and third-party sources. It supports cleansing, standardization, duplicate detection, and best-record calculation. It then lets you synchronize clean and standardized data across cloud and on-premise applications.


    Omni-Gen Master Data Management (MDM) Edition provides a single platform for generating applications that combine data integration, data quality, and master data management – in a fraction of the time such projects used to require. The benefits are huge – typical project times can be reduced from a year-and-a-half to six months or less. (NOTE: Other iWay components, such as iWay Service Manager, are included as part of the Omni-Gen platform.)


    ArcGIS Data Interoperability brings spatial data from many sources into the ArcGIS environment for mapping, visualization, and analysis.


    SAS MDM is a master data management solution that aligns with your business to achieve a single view of your data with functions and features to help you manage your data.


    TIBCO MDM is a cloud-based solution that allows you to integrate data, manage it in a multi-domain environment and distribute where and when it's needed.


    EBX5 is a master data management platform that provides master data customers, products and reference data throughout your enterprise for operational and analytical processes.


    Triniti Master Data Management is the next generation of multi-domain master data management. It is an emerging category called application data management which goes beyond traditional semantic consistency and make master data actionable in applications that consume master data. It supports, Product, Customer and GL Account.


    Better understand your data and cleanse, monitor, transform and deliver it. Build confidence in your data Delivers clean, consistent and timely information for your data warehouses or big data projects and applications. Create a flexible governance strategy Helps you adapt a data governance strategy to suit your organizational objectives, while shaping business information in unique ways to meet your needs. Modernize and consolidate your systems Enables you to consolidate applications, retire outdated databases and modernize your infrastructure, as well as automate business processes for improved cost savings. Connect business and IT Provides a unified platform that enables collaboration, which can help you bridge the gap between business and IT and align objectives.


    Pimcore is the leading open source platform for managing digital experiences used more than 80.000 times at leading enterprises around the globe. It is the consolidated platform for content, community and commerce across all customer touchpoints and integrates product information management (PIM/MDM), digital asset management (DAM), web content management (CMS) and e-commerce functionalities in one open source suite.


    MDM – Product 360 is Informatica’s data-fueled product information management (PIM) system. It allows business users to more effectively manage and collaborate on product content to fuel all sales channels with consistent, rich, and accurate product data for an informed and engaging customer experience.


    Clear Software is a cloud-based platform-as-a-service (PaaS) designed to simplify systems integration and makes business software easier to use.


    Stibo Systems provides technology and solutions that enable organizations to manage their operational information on a global scale through an integrated process.


    Endpoint Protector is a full DLP and MDM solution that prevents users from storing sensitive data on their workstations and from taking critical data outside the company or bringing potential harmful files on storage devices inside the network.


    FreeSight is a powerful self-service tool for data integration, data preparation, analytics and reporting tasks. It is also development platform for automating business processes and recurring reporting. It has a full-function spreadsheet component, a dynamic working "canvas" for building fully transparent operational workflows, automatic charting and data visualizations, simple and flexible file import and export functions, and more. Easy enough for "regular" business and data analysts -- and robust and powerful enough for data experts.



    Teradata Master Data Management provides a central framework with complete support of a data governance environment that is workflow and process driven. It provides the foundation for the enterprise data governance that is needed by companies today.


    All the talk about qualitative data analysis is for naught if you can’t understand language as it is spoken. That is what Natural Language Processing (NLP) is all about. NewSci NLP brings this power to organization’s seeking to extract insights from their unstructured data. Just as you know what a person is saying when you hear, “I’m hungry, I want an apple” vs. “I really want an Apple™ instead of a PC,” so now can a computer. NewSci NLP enables a computer to understand the people, places, and things important to your organization. This, in turn, allows your unstructured data to be analyzed just like your structured data. With NewSci NLP your organization will enjoy qualitative analysis (the Why behind the numbers) alongside your quantitative analytics. Uses models customized to your organization; the domain in which you operate; the quality of your recordings; and even local and regional dialects to deliver the highest level of transcription accuracy. Captures your organization’s domain and unique characteristics to enable deep Natural Language Understanding analysis and Natural Language Generation. Your NewSci Ontology will be your Rosetta Stone for unlocking the value hidden in your unstructured data. The NewSci Insight Reservoir™ brings governance and insight to the data lake. You enjoy all the benefits of a state-of-the-art Big Data lake including access to hundreds of data connectors for ingesting information; transformation tools for quality assurance and data enhancement; and cataloging of your data down to the field level while at the same time having unmatched data governance capabilities: Unlike a passive data lake, the NewSci Insight Reservoir™ is a powerful cognitive computing platform where you can perform machine learning; deep learning; and natural language processing on all your structured and unstructured data. NewSci NLP connects directly to your NewSci Insight Reservoir™ to extract meaning from your text and make it available for analysis. Machine and Deep Learning algorithms can be created, and perfected, as data enters the Insight Reservoir™, increasing the value in real-time. And all of the insights can easily be made available for visualization tools including Tableau®, Qlik®, and MS Power- BI®. Jump out of the data lake and get your organization into the NewSci Insight Reservoir™


    Reltio Cloud delivers enterprise data-driven applications together with a modern data management Platform as a Service (PaaS), guiding customers to take the right actions, based on the right insights, to achieve the right results.


    Riversand offers a single integrated, scalable and robust multi-domain MDM platform designed to offers a variety of use cases that accelerate time-to-market, increase sales and improve operational excellence.


    SyncManager is a Software-as-a-Service (SaaS) solution designed to manage master data within and between enterprises. SyncManager forms a central repository for storing this master data and provides powerful functionality such as automatically validating data quality against industry standards, sharing data electronically with those who need it and keeping master data synchronized between different systems.


    World Geocoder for ArcGIS enables you to securely map your global addresses quickly and accurately behind your firewall.


    ASG Technologies’ Enterprise Data Intelligence Solution delivers a tool-agnostic solution that supports the creation of custom metadata interfaces for your enterprise sources, providing a complete data lineage knowledge base. The range and flexibility offered by ASG includes discovery of mainframe, distributed and other ETL code, analyzing to ensure there are no gaps in your end-to-end lineage.


    BlueTalon keeps enterprises in control of their data. We empower users to access and benefit from the data that they are entitled to, based on their function in the enterprise, while maintaining enterprise-level security that reduces the risk of being breached.


    BridgeHead’s Healthcare Data Management (HDM) Solution helps hospitals overcome the challenges they face regarding data and storage management – particularly around the information explosion and the impact this data growth is having on healthcare IT departments in terms of their operations, efficiency, effectiveness and cost.


    ControlUp is a real-time IT operations platform that offers RDS and VDI management features.


    DataGenic is the leading global provider of on-premise and in-cloud Smart Commodity Data Management software, delivering intelligent analytics, real-time data content and proven business value.


    The Data Stream Manager (DSM) is an application designed to instantly govern global digital data management.


    DrugDev’s Solution integrates all of your investigator and site information to deliver a single, unified source that can be leveraged in master data management as well as in support of study planning, site identification, and site qualification.


    Enterworks Enable integrates product information from multiple sources for centralized management, enrichment and distribution in multiple languages to channels worldwide.


    File-AID is Compuware's cross-platform file and data management solution.


    hybris PCM is a project content management solution that helps you carve information, images, videos and more across multiple touchpoints allowing you to manage the collaborative process to build, manage and publish product data.


    IBM Master Data Management on Cloud, for customer data, and IBM Master Data Management Collaborative Edition on Cloud, for product data, make it easier to trust, govern and act upon data with the extensibility of flexible deployment models for speed, scalability and cost-effectiveness.


    At the core of the Infogix Enterprise Data Analysis Platform is Infogix Assure which analyzes your data with automated business rules and machine learning algorithms.


    Infogix Insight is your portal into the hundreds or thousands of Infogix Assure, Infogix ACR, or external analytical business rules that monitor your data. Infogix Insight provides the dashboards that roll up a series of business rules into logical groups to monitor the performance of a process. When a business rule detects an anomaly, you have instant visibility into the issue along with the ability to drill down into the details to view the root cause of the issue.


    Infor Master Data Management (MDM) powered by Ataccama is an end-to-end suite that provides complete coverage for all your data quality needs it can correct data, using your own business rules, and create one perfect record. With Infor MDM, you'll have the visibility to drive better decisions, quickly


    Itematix helps operations, product engineering, e-commerce and admin teams create and manage item master data.


    Master Data Online (MDO) is a web-based tool that manages the governance and standardization of all types of master data across business, It allows business users to easily create information with standardized business rules, workflows and approval processes.


    Naveego DQS is a new, easy way to track, analyze, and monitor the quality of the data you use every day to make critical business decisions -- all in one, centralized tool. You will spend less time fighting data quality issues and more time building data you can actually trust.


    Simplify your data infrastructure—from the edge to the core to the cloud—with the industry's leading enterprise data management software.


    Semarchy xDM Owing to the algebraic concept that “x” can be anything, xDM is unique in its breadth of ability to master any kind of data – customer B2B and B2C data, product data, reference data, metadata, location, organization, supplier, etc. As such, xDM is a true evolution of the Semarchy multi-vector MDM solution for integration, management and governance of enterprise information. This approach, which is implemented in an iterative fashion, to how and who manages data, resolves the most pressing challenge of data-driven organizations, which is to give more control to business users.


    SKUforce is a cloud-based data management solution that provides tools to help you meet your in-house initiatives with that ability to help you manage your business efficiency and productivity.


    Softpath MDM products help organizations overcome these challenges by providing them with a means to get a single, accurate, version of their critical data or in other words the "best version of the truth".


    Standard Database for Intergraph Smart Reference Data is a pre-configured, recommended best practice solution to enable rapid implementation of enterprise reference data management and/or materials management


    StarTool FDM is a comprehensive file editing and data management system that eliminates the need for multiple tools, batch utilities, and homegrown routines within the data center. StarTool DA analyzes dump files and helps you debug batch and CICS AbEnds. StarTool IOO is an integrated I/O process optimization system.


    StealthAUDIT Management Platform (SMP) is an IT infrastructure management framework designed to facilitate data collection, analysis, remediation, and reporting.


    Verdantis Harmonize brings the power of Artificial Intelligence-based automated Master Data Quality improvement to end-user organizations.


    The metrics and insights you need to manage your Master data


    webMethods OneData is a data management platform that allows you to synchronize master data while managing customer,reference and/or hierarchy data in a multi-domain MDM.


    Master Data Management is a solution that helps you manage data consistency, quality and data entry process with transparency in data distribution, and more.


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