Best Media Monitoring Software

Media monitoring software provides users with up-to-date feeds of content and activity notifications from a selection of media channels. PR departments use these tools to follow media channels relevant to their industry, and those of clients and business partners. Users can also track any mentions of the company by a media outlet including social media, blogs, and news organizations.

To qualify for inclusion in the Media Monitoring category, a product must:

  • Track various online media channels
  • Allow users to target specific keywords, mentions, or topics and customize feeds to their liking
  • Provide users with relevant updates and alerts based on selected feeds
  • Collect and store links to relevant mentions and/or posts for future reference
  • Analyze findings with reporting features such as number and frequency of specific posts, impact on company, etc.

Media Monitoring Software Grid® Overview

The best Media Monitoring Software products are determined by customer satisfaction (based on user reviews) and market presence (based on products’ scale, focus, and influence) and placed into four categories on the Grid®:
G2 Crowd Grid® for Media Monitoring
High Performers
Burrellesluce workflow
Critical mention
Agility pr solutions
Iq media
Metro monitor
West media monitoring intelligence
Zignal labs
Signal media
Lexisnexis newsdesk
Universal information services
Market Presence
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