The Salesforce AppExchange is Salesforce.com's complete marketplace for everything cloud computing––this includes cloud applications and consulting services. End-users are able to use the Salesforce AppExchange to access, download, and install apps.
The Salesforce AppExchange offers both free and paid apps for users. Apps and services are organized into collections within the marketplace, based on categories and industry solutions that encompass a variety of fields. This includes apps and services catered toward small business, customer service, education, manufacturing, and real estate. The marketplace itself was launched by Salesforce.com in 2005, with the Salesforce AppExchange website becoming the first public directory of its kind.
In order for an app or service to become publicly available to potential customers, the company that created the app or service must be a Salesforce partner. For software buyers looking on the Salesforce AppExchange, plenty of well-known software vendors offer apps and services that can be accessed or purchased via the marketplace.
Any application or service listed on the Salesforce AppExchange should be represented in our Salesforce AppExchange Tools category. The products within this category represent software or service products, listed in a variety of categories across our site, that offer a solution that is available on the Salesforce AppExchange itself.
The Salesforce AppExchange is full of third-party apps that run on the Force.com platform. This means that every creative app developed for this marketplace is made specifically for a Salesforce user.
The AppExchange gives developers and users a central place to create, publish, or install apps and extensions to Salesforce.
The process of creating an app for this marketplace starts with a Salesforce user creating a custom object, tab, or set of dashboards and/or reports that is helpful for businesses. From there, customers can then share their unique customizations with other Salesforce users as an app or extension.
The next step is for a Salesforce customer to register and publish an app on the Salesforce AppExchange. Customers are also able to create a demo of their apps, allowing for others to see the what it has to offer before installing.
Once a Salesforce admin is convinced an app will improve business, they can choose to install an app published to the AppExchange. Installing a published app from AppExchange is easy and safe––from there, access can be given to the group of your choosing and you are off to the races!
Literally anyone. The general public can browse and demo AppExchange listings at their leisure. However, in order to have permission to install AppExchange apps, Salesforce admins and other users need the “Download AppExchange packages” permission. Similarly, a user must have both “Create AppExchange packages” and “Upload AppExchange packages” permissions to publish an app on the AppExchange.