Search MarketingResearch & Analysis

Select the best products
Get the best deal
Set realistic budgets

Our Research Offerings

G2 Crowd offers a variety of research guides and reports. These research offerings are all aimed at helping buyers find the right software for their needs, delivering on the G2 Crowd mission of driving transparency in the software buying experience. Our reports are all accessed digitally and not for download.

SEO Research

G2 Crowd's Organic Search Marketing Grid® report provides a high-level view of the products in the Organic Search Marketing category based on a wide variety of data points. These organic search marketing software guides take reviews gathered from our user community and data aggregated from public sources to show buyers the scores that comprise rankings for overall reviewer Satisfaction and Market Presence.

Companies considering purchasing organic search marketing software can use the Organic Search Marketing Grid® Report to better inform their decisions and determine which products may be an appropriate fit for their companies.

Included in the Grid® report:

  • G2 Crowd’s Organic Search Marketing Grid®, which ranks organic search marketing products based on user Satisfaction and Market Presence
  • Product profiles containing vendor information and review-response data
  • Satisfaction and/or feature-based survey response data gathered from our online user community
  • Product and vendor market presence data aggregated from online sources and social networks. Data points may include: user adoption, ROI, deployment methods, implementation, and more

View a Sample Report
Select a report
Research default
Questions before you buy?
Contact us at