Social media suites have the capability to manage, monitor, and analyze information related to one or multiple social media accounts through a single product. Social media suites are intended to fulfill any business need related to marketing or communications teams hoping to utilize social media in their marketing strategy including management, monitoring and analytics. Management includes automating posts, engaging with communities, and integrating accounts across media. Monitoring is the listening, tracking, and gathering of information across social media channels. Analytics is the practice of aggregating data across media in order to measure effectiveness of practices and provide information to sales, marketing, and customer service activities. Social media suites can benefit businesses by increasing brand recognition, converting audience members to customers, increasing inbound traffic, minimizing marketing costs, and increasing SEO rankings. Social media suites provide the functionality offered by products in social media management, social media monitoring, and social media analytics in a single, comprehensive product. Some products in the category also offer capabilities to purchase and manage ads on social networks, manage online communities, manage online reputations, and provide social customer service functionality to respond to customer issues and questions via social media.
To qualify for inclusion in the Social Media Suites category, a product must:
Social Media Suites reviews by real, verified users. Find unbiased ratings on user satisfaction, features, and price based on the most reviews available anywhere.
Hootsuite is the most widely used social media management platform, loved by over 16 million people worldwide and trusted by more than 800 of the Fortune 1000. Our brand promise is to empower all organizations–large and small–to strategically grow their brand, business and customer relationships with social. Our platform brings together your social networks and integrates with over 200 business applications. It’s the one place to build customer relationships, listen to the needs of the market and grow your revenue. From social advertising to employee advocacy, Hootsuite is your all-in-one solution for driving business results.
Zoho Social helps marketers to grow the social media presence of their brand with actionable insights focused on content and engagement. It provides marketers with pre-publishing insights based on the engagement level of previous posts and the activity of their audience. Zoho Social even goes a step ahead to shows users the percentage of their audience that’s likely to see their post now, suggests the next best time to post and lets them schedule a post to go out at the same time of the day in different time-zones. Zoho Social's real-time monitoring dashboard helps marketing teams listen to what’s being said about their brand. Users can search and track a keyword; and respond when they need to. Instant notifications ensure quick reactions and guarantee that no relevant conversations are missed. Within Zoho Social, numbers are included as a value add, around publishing and listening features. A dedicated reports tab provides social-network-specific statistics and detailed analytics enabling users to understand more about their audience and how people engage with their content.
Sprout Social offers social media management, engagement and analytics solutions for leading agencies and brands, including Hyatt, GrubHub, Microsoft, Uber and Zendesk. Available via web browser, iOS and Android apps, Sprout Social’s engagement platform enables brands to more effectively communicate on social channels, collaborate across teams and provide an exceptional customer experience. Sprout Social’s intuitive platform was designed with the user in mind, making it easy for anyone to publish content, monitor their social presence, engage with their audience and analyze social media efforts across all connected profiles. Teams can be up and running in minutes—Sprout Social does not require up-front investment, has flexible contract terms and there is little-to-no implementation needed. Sprout Social is an Twitter Official Partner, Facebook Marketing Partner, Instagram Partner Program Member, LinkedIn Company Page Partner and Google+ Pages API Partner. Created for small and medium businesses, enterprise and agencies, Sprout features focus on three main functions: publishing, engaging and reporting. Sprout provides solutions for social marketing, social management, customer service and team collaboration. Sprout’s Smart Inbox gives users a unique all-in-one stream of their incoming social messages, and enables users to work from the stream to respond, tag, task or mark messages as complete to achieve inbox zero. Sprout’s collaboration tools and permissions enable multiple users to work within the platform at once without overlapping or encroaching on responsibilities. The Sprout Queue and ViralPost enable you to efficiently upload content and ensures your messages will be sent at the optimal time for maximum reach. Sprout’s ample reporting capabilities provide insightful analytics and enable you to quantify your social communications.
A platform for social media monitoring, engaging, publishing, analytics and managing customer data. Falcon enables brands to explore the full potential of digital marketing and advertising by managing multiple customer touchpoints on one platform. It allows marketers to deliver more personalized brand experiences based on enriched customer profiles. The platform features a highly intuitive and collaborative UI and is complemented by comprehensive support and consultancy services.
AgoraPulse is a Social Media Management and CRM platform that enables agencies, businesses and marketers to manage all their social media messages, schedule and publish content, identify key influencers, monitor social channels, and get stunning reports all in one easy-to-use dashboard. AgoraPulse currently supports Facebook, Twitter, Instagram, LinkedIn, YouTube, and Google+. Here are six features that customers love most about AgoraPulse. 1 - Social Media Inbox for each account with real time tracking of incoming messages 2 - Incredibly flexible publishing options for queued, scheduled, and requeued posts. 3 - Advanced analytics delivered in PowerPoint and CSV reports with 1 click. Unlimited reports included with every subscription. 4 - Automatic moderation to rid accounts of spam and to easily assign incoming messages. 5 - Audience qualification and ranking to instantly build meaningful business relationships. 6 - Team workflow features for better collaboration and customer service.
Sendible is the leading social media management platform for agencies looking to manage social media more effectively for their clients. The Sendible platform brings all your social networks together into a centralized hub and is the easiest way to execute a winning social media strategy for multiple brands at scale. Positioned as a productivity tool for agencies, you can be certain that your team will save hours of time! With powerful social media engagement, monitoring, publishing, lead generation and reporting features, Sendible gives you all the tools to delight your clients every step of the way. Sendible's social media automation features help to simplify the process of driving interactions, growing a following and starting conversations on social media. The unified Priority Inbox is loved by brands and agencies alike, who are saving hours each day by consolidating the most important conversations from multiple sources into a single stream. With gorgeous social media reports that are designed to impress, you can deliver both meaningful and impressive-looking insights showcasing your progress on social media. With one of the most powerful social media content creators on the market, Sendible's sophisticated compose box helps you schedule your social media posts in bulk and at the optimal engagement times throughout the day. Sendible's advanced content suggestion algorithms automatically curate and recommend the best content on the web for your audience, guaranteed to drive engagement and growth.
eClincher is a powerful and intuitive social media and online management platform, serving businesses of all sizes, agencies and professionals. eClincher offers advanced publishing, including publishing automation with queues and RSS feeds, one inbox to manage engagement and interactions, live social feeds, keywords monitoring, suggested content, influencers discovery, analytics dashboard and custom reports. Supports: Twitter, Facebook, Instagram, Instagram business, LinkedIn, Google+, Google My Business, Pinterest, YouTube, Blogger..and many more cool integrations. START YOUR FREE TRIAL today (payment information is not required).
Digimind is the leading social media monitoring and competitive intelligence software, designed for brands and agencies who want to accelerate digital transformation through an insights-driven approach. Recognized by Forrester and Gartner, Digimind’s best-in-class technology transforms social and online data into actionable business insights, enabling marketers to effectively plan, execute, and analyze their marketing strategy. Founded in 1998, Digimind is headquartered in New York, Paris, Singapore, and Rabat, serving more than 600 customers worldwide including LinkedIn, Sony, McCann Worldwide, and Lexus.
The first AI-powered social media marketing suite for brands and agencies of all sizes. We empower our clients with the largest data set in the industry. Measure & benchmark social media performance. Measure the performance of your business across social channels. Learn more from your customers, gain valuable insights into industry and competitor activities. Optimize paid & organic performance Use AI to optimize your organic and paid strategy. Promote only your best performing content and publish it at the right time to get the best results from your ad spend. Visualize & analyze the business impact of social Integrate social, web analytics and business data to build a complete attribution model for your business. View actionable dashboards and reports to make smarter marketing decisions. Create & publish content Leverage AI to find inspiration and gather recommendations that help you create more engaging content to acquire new customers. Collaborate across teams to optimize content scheduling and execution. Nurture your social communities Show customers they're at the heart of your business. Retain audiences with a personalized engagement platform that scales as you grow. Know that you’re delivering timely responses to every conversation, reaction and question. Wherever you are on your social media journey, we provide value to improve your ROI. Engage and grow your community with actionable recommendations and insights.
Tailwind is the complete Pinterest & Instagram marketing toolkit for bloggers and businesses of all sizes. Schedule posts, discover content, monitor conversations, amplify your reach, and measure results all with one tool. Affordable for Small Businesses, Extensible for the Enterprise
Sprinklr is the first unified customer experience management platform for the enterprise. We help the world’s largest brands reach, engage, and listen to their customers on Facebook, Twitter, and 23+ other social channels for the purposes of marketing, advertising, research, care, and commerce. Sprinklr does all of that on one unified platform, which integrates with legacy systems and allows siloed teams to collaborate to deliver a seamless experience to every one of their customers across any channel — at scale. Headquartered in New York City with 1,400 employees in 19 offices, Sprinklr works with 1,200+ global companies including Nike, McDonald’s, Microsoft, P&G, Samsung, more than 50% of the Fortune 50, and nine out of ten of the world’s most valuable brands. Its partners include SAP, IBM, Microsoft, and many others across the CXM ecosystem. For more information, visit sprinklr.com, chat with us at @sprinklr, or email email@example.com.
Social Studio helps you build more meaningful relationships with customers by tapping into the power of social media in your marketing, customer service, and sales organizations. Harness social conversations to listen, analyze, publish, and engage with your customers on a 1-to-1 basis.
The World’s Most Complete Social Media Management Platform. Social Report is an all-in-one social media management platform. All the features you need in one concise package. Our platform includes targeted engagement, advanced scheduling, social listening, unique automations, sophisticated analytics and much, much more! Check out www.socialreport.com to discover more, or feel free to shoot us a message here on G2 Crowd!
CX Social, a Clarabridge product, formerly known as Engagor, is the most comprehensive platform for real-time social media customer engagement. As a social listening, social engagement and social analytics platform, CX Social tracks all conversations relating to a brand, filters out noise, streamlines engagement, and helps contact centers and social media teams respond to what matters most to customers saving time and costs related to social customer care. Some of the biggest brands use Clarabridge CX Social to: • Increase revenue, retention rate, and customer lifetime value by proactively servicing customers on the social channels they are using to seek help. • Increase customer satisfaction by reducing handle and response times. CX Social analyzes all service requests and filters them to the right agent at the right time based on topic or other attribute. • Reduce operating costs by handling customers on less expensive social channels Clarabridge CX Social makes it easy for customer service teams to deliver the same quality of service on social as they do on other channels. CX Social: • Integrates with your existing CRM system such as Salesforce, Zendesk, and more to augment social interactions customer history and context. • Connect with all social media sites, in any language • Track, monitor, and measure agent performance with team performance dashboards, SLA alerts and escalation features • Automatically analyzes the issue or problem and routes incoming service requests using Clarabridge’s highly accurate natural language processing, selected as a text analytics leader in Forrester’s Big Data Text Analytics Wave.
Oktopost is the first solution to establish the ROI of social media, bridging the gap between social media and lead generation. Oktopost delivers the true business value of social media, generating new sales and integrating marketing and sales in today's social-centric marketplace. With Oktopost, companies can say for the first time: "This new customer came from this LinkedIn post!" or "This Tweet brought us $XXX in sales!" Oktopost enables users to track closed sales back to the originating social media interaction - whether this is a Tweet, LinkedIn post or Facebook update.
SOCi is the industry’s leading social media and reputation management solution. SOCi solves the difficult social media workflow challenges faced by the world’s top multi-location businesses. Our powerful social media solution was architected to address the very specific workflow and scalability issues faced by multi-location brands, digital marketing agencies, and multi-family property management companies that need to manage hundreds or thousands of social media pages. SOCi’s scalable and comprehensive platform technology provides every tool necessary for multi-location and multi-tenant businesses to manage their local social media efforts including: Intuitive Dashboard - Upon signing into SOCi, users are greeted with a high-level, yet comprehensive and easy to read dashboard highlighting analytics, content performance across all locations using SOCi, conversations and comments that need attention, recent reviews, and more! Content Discovery: With SOCi’s proprietary scoring tool, multi-location businesses can not only see what types of content are getting the most engagement, but SOCi can also tell you when to post it for optimal results across all locations in your portfolio. Asset Management/Content Libraries: After SOCi scores content found on the social web it allows you to choose from a library of highly curated, engaging content. This library cuts out the work of searching for relevant on brand content which saves you time while adding value to your brand. Peak-Time Scheduling: SOCi’s platform analyzes when your audiences most engage with your content, allowing you to post at peak times. Reporting and Analytics: SOCi puts the metrics and data that matter to your business in one easy-to-view dashboard to take the guessing out of what’s working and not working for your strategies. Reputation Management: Go beyond social media sites to pull and respond to reviews from Yelp, Citysearch, Google, and many more networks. SOCi serves as the infrastructure on which tens of thousands of social media business pages are being managed. SOCi is fully integrated with the top social media and reputation management networks such as Facebook, Twitter, Instagram, LinkedIn, Google+, Yelp and more.
MavSocial (www.mavsocial.com) is a social media visual content marketing & advertising solution for brands and agencies. It enables organizations to easily plan campaigns and then publish and promote to the major social networks. Specifically, the platform offers - Visual Content Management: Upload, store and manage all images, photo, videos etc for owned, licensed and UGC - UGC Curation: Curate and obtain permission to use content from social media networks - License Content: Access over 50m stock images from world class stock image libraries including BigStock Photos, Pixabay, Giphy & ImageAfter - Plan Campaigns: Create and track social media campaigns across multiple networks, including campaign calendar - Publish: Facebook, Twitter, Linkedin, YouTube, Tumblr + Instagram - Engage: Respond to comments and messages across all social networks - Reporting: By social network, social media campaigns, visual content analytics - Advertising: Promote and boost your Facebook posts to your desired audience - Teams & Brands: Organize all social media activities by brands, teams. User level permissions at the team level. Obtain post level approval from clients and senior management
Komfo is now part of Falcon.io. Falcon is a SaaS platform for social media marketers. It combines social media listening, engaging, publishing, measuring and data management tools in one easy-to-use suite. We help businesses to explore the full potential of digital marketing by managing multiple customer touchpoints from one platform. You will love the easy-to-use UI, backed by stellar support.
NetBase is a Social Business Platform that global brands and agencies use to power brand building, grow businesses and connect with consumers. NetBase processes millions of posts across the social web in 42 languages, faster (9x) and more accurately (50-70%) than alternatives. The platform enables brands and agencies to deeply understand customer behavior, emotions and intent in real-time, giving confidence in making actionable decisions that accelerate growth. The advanced patented technology gives clients access to purchase intent, new audiences, and contextual brand emotions that link to shareholder value. The intuitive UI, simple non-Boolean search, and complete and flexible functionality works ‘out of the box’, and includes history, geo and depth that the biggest brands in the world now rely upon.
Buzzlogix is a smart and simple, all-in-one social media management, monitoring and engagement platform. Designed to empower social media specialists and marketing teams, Buzzlogix offers a comprehensive set of tools to deliver a tailor-made and effective social media strategy for any size organization. We strongly believe that social media management should be simple, automatic and enable meaningful engagements that result in happier customers, increased sales, superior products, and stronger market insights. Get started today with our free version.
Spredfast is a leading social software suite that helps enterprise brand, media, and agency customers, maximize social engagement with customers. Using Spredfast, businesses can deliver impactful social marketing and responsive social care informed by relevant, real time analytics and social data insights. Spredfast’s easy to use and purpose built interfaces for marketing and care streamline workflows and ensure consistency of voice across social channels. Spredfast’s open platform enables companies to easily connect social to other technologies in their corporate stack. The platform also provides the governance, security, and administrative flexibility that enterprises need to manage the risks associated with social marketing and social care. Spredfast offers strategy, training and enablement designed to provide sustained business value throughout the course of a partnership, covering customers from the initial rollout through organizational change or shifts in priorities. Spredfast works closely with the world’s largest social networks, including Facebook, Twitter, LinkedIn, Instagram, Pinterest, Snapchat and Tumblr. Most recently, Spredfast was named a Leader in the The Forrester WaveTM: Social Media Management Solutions, Q2 2017.
Lithium Online Communities are designed to leverage the power of the crowd to transform the user's website into a social destination and improve customer relationships. Key benefits include the ability to: Reduce service costs and greater efficiency through self-service. Users can deflect up to 20% of calls that would otherwise go to the customer service call center. Improve conversion rate, by including social proof from the community. Customers have seen conversion rates double through using the community. Foster customer advocacy and loyalty, and improve customer retention through community engagement. Boost SEO. The vendor says Lithium community content can lead to a 48% uplift in organic search traffic. Accelerate innovation, by crowdsourcing ideas from experts and advocates to inform the next generation of products.
Gremlin Social combines social media marketing automation with 3 compliance tools that make it easy for banks, mortgage companies, and financial advisors to master the social media marketing landscape and gain new business using social networks. Endorsed by the American Bankers Association for social media management and compliance, Gremlin Social helps ensure the safe & effective use of social media communication while maximizing marketing campaigns, guiding strategies such as content creation & social media policy review assistance, and monitoring returns through analytics.
The Audiense platform combines rich social data sources with world-leading cognitive and machine learning. Audiense builds and dynamically maintains insights right down to the most granular individual level. Easily identify and understand audiences that matter most by using; insights from demographics, behaviours, personalities, affinities, content, influencers, brands, competitors and more. Automatically build segments and create profile recommendations to activate target audiences on social, digital and offline channels such as Twitter, Facebook, Instagram and email, delivering highly relevant and personalised media We have two different products: Audiense Connect: Smart Social Marketing for Twitter and Instagram https://audiense.com/products/audiense-connect/ Audiense Insights: Powerful intelligence to identify and understand audiences, inform your strategies and take action https://audiense.com/products/audiense-insights/
Flockrush connects companies with their customers. Flockrush is software that deploys content purpose-built to acquire and retain customers. Flockrush is an unrivaled an unrivaled enterprise-grade customer experience and content management platform (The Smart Web CX/CMS). Delivering- Right content. Right customer. Right time. We help companies who are looking to improve their customer experience and lead quality to succeed in highly competitive environments., by making it easy for companies to build the customer experiences they need - not just faster, but with little or no knowledge of coding, or design. Sell more by persuasive content activation and better buyer intent signals. Flockrush Journeys are optimized for: Better content presentation - content which is personalized and aligned with customer journeys to deliver exceptional engagement and conversion. Faster content download times - multi-device optimized content for improved user experience and lower bounce rates. Multi-variant testing - a/b split test and measure the effects of color, copy, media, and navigation on user experience and on SEO. Smarter Content Insights - signals of intent and readiness to buy, transformatively improving lead quality. We allow you to activate content along customer journeys to make it easy for customers to find relevant content and reach informed decisions, making selling and supporting customers easier. Flockrush is an unrivaled an unrivaled enterprise-grade customer experience and content management platform (The Smart Web CX/CMS). Built with the most innovative and advanced open source projects. This is what we do and we love it.. Built with the most innovative and advanced open source projects. This is what we do and we love it.
Unmetric is the only social media intelligence platform that is focused on brands. Social media teams and agencies can take advantage of an unlimited user license on a pricing plan that doesn't penalize you against the size of your community. The first ever social media search engine for brands lets your creative team search through over 150m pieces of micro-content created by brands in the last few years to help ideate and come up with new content that is proven to be engaging. Compare everything that matters with the competitor intelligence features that allows for easy benchmarking and comparison across a range of metrics. Benchmark your brand against your direct competitors or the wider industry. Campaign intelligence tracks all the campaigns happening in your industry across all the social networks and ties them all together to give you a holistic view of your competitors' strategy. Find the most engaging campaigns, look for patterns in content volume or understand what kinds of campaigns are resonating with communities. Content intelligence breaks down the content strategies of brands in your industry to understand not just what type of content they are posting but whether it's related to the brand, to the sector, about general events or something else entirely. Uncover content categories that resonate well in your industry, the content you should be creating more of and the content that consumers in your industry don't care about.
Sysomos is the largest independent social intelligence company, working with more than 1,500 customers that include 80 percent of the most valuable global brands. Powered by the industry’s leading data science platform, Sysomos provides instant and unlimited access to billions of online conversations providing real-time insights about what matters most to brands and more importantly, how to take action quickly. Sysomos' robust product offering covers all your social needs ranging from ad-hoc research and visual analytics, to influencer identification and campaign management. It's the only social intelligence platform with complete image monitoring capabilities on Instagram as well as access to the entirety of Facebook's data. To learn more about how Sysomos can help you make better business decisions, go to www.sysomos.com.
Oracle Social Cloud’s intuitive analytics tools empower marketers to discover, analyze and respond across paid, owned and earned social channels to measure the impact of their data-driven campaigns. A unified listening, analytics and engagement application helps marketers measure social success and connect social analytics with business KPI. The Social Cloud platform offers an API layer to deliver social data and functionality into existing technology stacks including Oracle Customer Experience Cloud and Marketing Cloud. Oracle Social Cloud includes the following social solutions: Application: • Listen: Uncover actionable insights from social or unstructured 1st party data through proprietary 3-tiered listening technology. Latent semantic analysis delivers easy refinement and auto-theming while natural language processing drives sentiment and top terms for business users. • Analyze: Customizable dashboards empower marketers to discover, analyze and report to measure campaign impact across paid, owned and earned social data. • Engage: Read, route and respond to social messages across owned and earned channels in one customizable engagement console. Platform: • A truly open platform with extensible APIs offers social data and social functionality across CX, OMC and 3rd party systems. Customers and partners leverage APIs to bring the power of social into their existing technology investments.
Tracx is an all-in-one social media platform that helps social-savvy companies hear and react to the full conversation online. Tracx collects data from more sources than any other social listening platform, which is why companies like Kraft, EA Games, and Apple trust Tracx to help them navigate the social jungle. Visit tracx.com to learn more.
Lithium Social Media Management combines powerful publishing and response feature sets for social media marketing and customer service. Social Publishing Marketing users can manage their social strategy with a single tool, and boost engagement by publishing the right content at the right time, driven by Klout data. Key benefits include: Content that resonates. Publish the right content at the right time with the auto-scheduler. Improved team collaboration and workflow. Plan integrated campaigns with a Global Omni-channel Calendar. Deeper campaign performance insights. Track campaign progress with a visual timeline, organized by milestones. Social Response Users can respond to inquiries on social networks in seconds, and provide private and trusted customer care in real-time, regardless of channel. Customizable analytics, trends, and customer insights are available on-the-go through the mobile app. Easy mobile access is one example of how Social Response enables customer service representatives to act fast.
The Facelift Cloud is a multiply certified software solution with all components for professional social media marketing on enterprise level. The Facelift Cloud consolidates eight modules in one integrated solution. By that, it enables companies to manage all activities on Facebook and other social channels centrally and efficiently. With the Facelift Cloud, companies can centrally organize unlimited Facebook Fan Pages as well as other presences on social networks, can create interactive actions, plan, create, and distribute ￼content, moderate postings, operate advertising, and analyze results of all activities.
The Postano Platform enables brands to socially power brand experiences. Postano aggregates content from a variety of sources including Facebook, Twitter, Instagram, Pinterest and more, turning these streams into bold visualizations for web, mobile, events, and retail. With Postano, social shares are transformed into powerful experiences celebrating brands and their fans.
SocialClout helps any individuals or businesses optimize and measure their social media management efforts. It is an award winning product that provides social media analytics and helps analyze sentiment around your business or brand among followers, customers or prospects at leading social media platforms such as Facebook, Twitter, Instagram, LinkedIn and YouTube. Real-time engagement dashboards, Campaign or Post Scheduling, Keyword Search, Presentation ready reports and competitor analysis reports are some of the various capabilties that are bundled under transparent, flexible and affordable pricing plans.
A full social media management platform for listening, engaging and publishing. Facilitate market research with highly evolved software that listens deeply and reveals what consumers really need. Avoid consumer confusion with a smarter, coordinated workflow that engages the right resources to deliver the right answers. Track who said what, where and when across channels and across the entire organization. Automatically process posts from the entire social landscape to identify trends.
Sociota is a Social media management, Monitoring and reporting tool. It allows you to manage multiple social media profiles from Twitter and Facebook right from the Sociota dashboard. It's a great way to save time and improve your Social Media ROI. The dashboard is designed to let you listen, engage and manage all your accounts from one simple interface. Sociota is packed with features which will help you with a successful campaign.
Lexer Listen is a media monitoring & analytics tool helping companies monitor competitor activity, identify influencers, monitor risk, engage in trending topics across blogs, news, forums, social and email in real time. Live configurable dashboards, custom PDF reports and notifications enable teams to stay informed wherever they are.