Virtual waiting room technology is used to prevent sites from crashing during periods of unexpected traffic spikes. These tools detect abnormal traffic increases and provide a waiting page where users can wait until the site is able to handle additional visitors. Companies use these tools to ensure their site is capable of maintaining availability in unexpected situations or during special events such as an online sale or breaking news story.
Some of these tools come as a feature within a content delivery network (CDN) . Those tools also help to increase site availability and speed, but provide an increased ability to control visitor and traffic management
To qualify for inclusion in the Virtual Waiting Room category, a product must:
Fastly helps the world’s most popular digital businesses keep pace with their customer expectations by delivering fast, secure, and scalable online experiences. Businesses trust Fastly’s edge cloud platform to accelerate the pace of technical innovation, mitigate evolving threats, and scale on demand. Founded in 2011, Fastly powers online destinations including Airbnb, GitHub, Alaska Airlines, Pinterest, Vimeo, The Guardian, The New York Times, and Ticketmaster.
Visitor prioritization is designed to decrease abandonment by providing a user friendly waiting room experience when your back end application becomes overloaded by providing granular control of traffic accessing your resources and bandwidth without abandoning the branded experience.