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Compare Adobe Analytics vs Google Analytics 360

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comparison of Adobe Analytics vs. Google Analytics 360
based on data from user reviews. Adobe Analytics rates 3.9/5 stars with 412 reviews. Google Analytics 360 rates 4.2/5 stars with 214 reviews. Each product's score is calculated by real-time data from verified user reviews.

 
Free Trial
Free Trial
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Meets RequirementsSee More
Meets RequirementsSee More
8.5
(Based on 390 reviews)
8.8
(Based on 198 reviews)
Ease of UseSee More
Ease of UseSee More
7.2
(Based on 388 reviews)
8.2
(Based on 198 reviews)
Ease of SetupSee More
Ease of SetupSee More
6.5
(Based on 128 reviews)
8.0
(Based on 92 reviews)
Ease of AdminSee More
Ease of AdminSee More
7.3
(Based on 125 reviews)
8.6
(Based on 91 reviews)
Quality of SupportSee More
Quality of SupportSee More
7.6
(Based on 340 reviews)
8.0
(Based on 173 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
7.7
(Based on 127 reviews)
8.6
(Based on 89 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
7.2
(Based on 377 reviews)
8.5
(Based on 192 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
21.1%
47.2%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
26.2%
31.3%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
52.7%
21.5%
 
Marketing and Advertising
14.2%
Marketing and Advertising
16.9%
 
Retail
6.8%
Information Technology and Services
5.0%
 
Financial Services
5.8%
Real Estate
4.3%
 
Information Technology and Services
5.2%
Internet
4.3%
 
Internet
4.5%
Computer Software
3.7%
 
Other
63.5%
Other
65.8%
Most Helpful Favorable Review
Most Helpful Favorable Review
Paul L.
Administrator in Information Technology and Services

The online control suite is quite amazing. If you know how to use it you can slice and dice your data in hundreds of ways. You can set it up to use first party cookies which is always nice. The performance of the reporting is awesome.

Alley L.
User in Marketing and Advertising

The main difference between Google Analytics and Google Analytics 360 is the amount of the data you can store. The more premium version of the two, Google Analytics 360, allows the user to better house and manipulate large amounts of data. This is a big...

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User in Sports

It's kind of complicated to find what I'm looking for a lot of the time. Wouldn't recommend for beginners.

Kimberly B.
User in Insurance

I did not dislike anything about this application other than that it became easily replaceable.

 
 

High-level overview of Analysis Workspace, with curation and project sharing, in Adobe Analytics.

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Kate from G2 Crowd

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