Compare Adobe Analytics vs IBM Watson Customer Experience Analytics

See this comparison of Adobe Analytics vs. IBM Watson Customer Experience Analytics based on data from user reviews. Adobe Analytics rates 4.0/5 stars with 295 reviews. IBM Watson Customer Experience Analytics rates 4.3/5 stars with 7 reviews. Each product's score is calculated by real-time data from verified user reviews.

Add Product
Add Product
Adobe Analytics
Adobe Analytics
Based on 295 reviews
IBM Watson Customer Experience Analytics
IBM Watson Customer Experience Analytics
Based on 7 reviews
 
Free Trial
Free Trial
 
$ Get a Quote
$ Get a Quote
$ Get a Quote$ Get a Quote
Meets RequirementsSee More
Meets RequirementsSee More
8.5
(Based on 283 reviews)
7.6
(Based on 7 reviews)
Ease of UseSee More
Ease of UseSee More
7.1
(Based on 280 reviews)
8.5
(Based on 7 reviews)
Ease of SetupSee More
Ease of SetupSee More
6.1
(Based on 90 reviews)
8.2
(Based on 5 reviews)
Ease of AdminSee More
Ease of AdminSee More
7.2
(Based on 86 reviews)
8.2
(Based on 5 reviews)
Quality of SupportSee More
Quality of SupportSee More
7.5
(Based on 245 reviews)
7.3
(Based on 5 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
7.6
(Based on 88 reviews)
8.8
(Based on 5 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
7.2
(Based on 272 reviews)
10.0
(Based on 7 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
19.2%
0.0%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
23.3%
28.6%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
57.5%
71.4%
 
Marketing and Advertising
13.3%
Banking
25.0%
 
Financial Services
7.3%
Marketing and Advertising
25.0%
 
Retail
6.4%
Consumer Goods
12.5%
 
Information Technology and Services
5.8%
Food & Beverages
12.5%
 
Internet
5.3%
Insurance
12.5%
 
Other
61.9%
Other
12.5%
Most Helpful Favorable Review
Most Helpful Favorable Review
Paul L.
Administrator in Information Technology and Services

The online control suite is quite amazing. If you know how to use it you can slice and dice your data in hundreds of ways. You can set it up to use first party cookies which is always nice. The performance of the reporting is awesome.

Angus H.
User

Good experience starts with ease of use, which is examplified by this product

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User in Sports

It's kind of complicated to find what I'm looking for a lot of the time. Wouldn't recommend for beginners.

G2 Crowd User

All the features from the on-prem version have not yet become available in the cloud version

 
 

High-level overview of Analysis Workspace, with curation and project sharing, in Adobe Analytics.

Go from question to decision to action in minutes with Watson Customer Experience Analytics. Customers interact with your brand across channels and over time, which means you’re probably using multiple solutions to connect with them. When you can only see a part of the picture, you risk creating disjointed, unpleasant experiences. Watch this video to see how IBM Customer Experience Analytics makes it possible to visualize—and continually improve—the entire customer journey.

Ask Adobe Analytics a Question
Contact Adobe Analytics
Ask IBM Watson Customer Experience Analytics a QuestionContact IBM Watson Customer Experience Analytics
Kate from G2 Crowd

Need help?

I can help.