Compare Adobe Analytics vs IBM Watson Customer Experience Analytics

See this comparison of Adobe Analytics vs. IBM Watson Customer Experience Analytics based on data from user reviews. Adobe Analytics rates 4.0/5 stars with 254 reviews. IBM Watson Customer Experience Analytics rates 4.3/5 stars with 7 reviews. Each product's score is calculated by real-time data from verified user reviews.

 
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Meets RequirementsSee More
Meets RequirementsSee More
8.5
(Based on 246 reviews)
7.6
(Based on 7 reviews)
Ease of UseSee More
Ease of UseSee More
7.1
(Based on 243 reviews)
8.5
(Based on 7 reviews)
Ease of SetupSee More
Ease of SetupSee More
6.0
(Based on 81 reviews)
8.2
(Based on 5 reviews)
Ease of AdminSee More
Ease of AdminSee More
7.2
(Based on 78 reviews)
8.2
(Based on 5 reviews)
Quality of SupportSee More
Quality of SupportSee More
7.5
(Based on 213 reviews)
7.3
(Based on 5 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
7.6
(Based on 78 reviews)
8.8
(Based on 5 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
7.0
(Based on 237 reviews)
10.0
(Based on 7 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
16.3%
0.0%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
24.7%
28.6%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
59.0%
71.4%
 
Marketing and Advertising
13.0%
Banking
25.0%
 
Financial Services
8.2%
Marketing and Advertising
25.0%
 
Retail
7.7%
Consumer Goods
12.5%
 
Internet
5.8%
Food & Beverages
12.5%
 
Information Technology and Services
5.3%
Insurance
12.5%
 
Other
60.1%
Other
12.5%
Most Helpful Favorable Review
Most Helpful Favorable Review
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Paul L.
Administrator in Information Technology and Services

The online control suite is quite amazing. If you know how to use it you can slice and dice your data in hundreds of ways. You can set it up to use first party cookies which is always nice. The performance of the reporting is awesome.

G2 Crowd User in Marketing and Advertising

Thw softwrae has easy to use interface, Interactive dashboards and good segmentation features.

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User in Banking

The price. If it could be offered at a significant discount because Google's free Analytics tool provides many of the same features, it'd be helpful.

 
 

High-level overview of Analysis Workspace, with curation and project sharing, in Adobe Analytics.

Go from question to decision to action in minutes with Watson Customer Experience Analytics. Customers interact with your brand across channels and over time, which means you’re probably using multiple solutions to connect with them. When you can only see a part of the picture, you risk creating disjointed, unpleasant experiences. Watch this video to see how IBM Customer Experience Analytics makes it possible to visualize—and continually improve—the entire customer journey.

Ask Adobe Analytics a Question
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Ask IBM Watson Customer Experience Analytics a QuestionContact IBM Watson Customer Experience Analytics
Kate avatar
Kate from G2 Crowd

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