Compare Adobe Analytics vs Pendo
See this
comparison of Adobe Analytics vs. Pendo
based on data from user reviews. Adobe Analytics rates 4.0/5 stars with 509 reviews. Pendo rates 4.6/5 stars with 92 reviews. Each product's score is calculated by real-time data from verified user reviews.

Pricing

 
Free Trial Unavailable
Free Trial
Adobe Analytics
Free Trial Unavailable
Pendo
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.3
8.7
Ease of Use
Ease of Use
7.0
8.3
Ease of Setup
Ease of Setup
6.4
8.4
Ease of Admin
Ease of Admin
7.2
8.6
Quality of Support
Quality of Support
7.5
9.1
Ease of Doing Business With
Ease of Doing Business With
7.6
9.5
Product Direction (% positive)
Product Direction (% positive)
6.9
9.6
Meets Requirements
Adobe Analytics
8.3
Pendo
8.7
Ease of Use
Adobe Analytics
7.0
Pendo
8.3
Ease of Setup
Adobe Analytics
6.4
Pendo
8.4
Ease of Admin
Adobe Analytics
7.2
Pendo
8.6
Quality of Support
Adobe Analytics
7.5
Pendo
9.1
Ease of Doing Business With
Adobe Analytics
7.6
Pendo
9.5
Product Direction (% positive)
Adobe Analytics
6.9
Pendo
9.6

Features

Metrics
Sessions - Digital Analytics
Adobe Analytics
8.5
Pendo
8.6
Engagement
Adobe Analytics
8.2
Pendo
8.8
Entry and Exit Pages
Adobe Analytics
8.4
Pendo
8.8
Standard Event Tracking
Adobe Analytics
8.3
Pendo
8.6
Custom Event Tracking
Adobe Analytics
8.3
Pendo
8.6
Retention
Adobe Analytics
7.9
Pendo
7.5
Return
Adobe Analytics
7.9
Pendo
7.7
Conversions
Adobe Analytics
8.3
Pendo
8.6
Funnels
Adobe Analytics
8.0
Pendo
8.4
Reporting
Real-Time Reporting
Adobe Analytics
8.1
Pendo
8.4
Trending
Adobe Analytics
8.1
Pendo
8.3
Retroactive Reporting
Adobe Analytics
8.0
Pendo
8.7
Segmentation
Adobe Analytics
8.3
Pendo
8.9
Mobile Reporting
Adobe Analytics
7.8
Pendo
7.7
Unification Across Devices
Adobe Analytics
7.6
Pendo
7.9
Custom Reports and Dashboards
Adobe Analytics
8.2
Pendo
7.8
User Identification
Geolocation
Adobe Analytics
8.3
Pendo
5.7
Demographics
Adobe Analytics
8.1
Pendo
7.5
User Segmentation
Adobe Analytics
8.4
Pendo
9.2
Other
User Data
Adobe Analytics
8.3
Pendo
9.3
Site Search Reporting
Adobe Analytics
8.2
Pendo
7.9
Load Time Monitoring
Adobe Analytics
7.7
Pendo
7.0
Campaign Tracking
Adobe Analytics
8.3
Pendo
7.7
E-Commerce
Adobe Analytics
8.3
Pendo
Not enough data available
Promotional Messages
Adobe Analytics
7.8
Pendo
9.0
Administration Alerts
Adobe Analytics
7.9
Pendo
8.9
Tracking & Reporting
User Path Tracking
Adobe Analytics
8.4
Pendo
9.1
User Activity History
Adobe Analytics
8.4
Pendo
9.0
Crash Reporting
Adobe Analytics
8.0
Pendo
Not enough data available
Custom Event Tracking
Adobe Analytics
8.4
Pendo
8.2
Real-Time Insights
Adobe Analytics
8.1
Pendo
8.3
Attribution
Adobe Analytics
8.2
Pendo
8.7
Dashboard
Adobe Analytics
8.4
Pendo
8.8
Administration
Performance and Reliability
Adobe Analytics
8.1
Pendo
8.3
User, Role, and Access Management
Adobe Analytics
8.2
Pendo
8.1
API / Integrations
Adobe Analytics
7.7
Pendo
8.5
QA Testing
Adobe Analytics
7.9
Pendo
8.7
Metrics
Conversions
Adobe Analytics
8.4
Pendo
8.3
Sessions - Mobile App Analytics
Adobe Analytics
8.4
Pendo
8.7
Engagement
Adobe Analytics
8.3
Pendo
9.0
Exit Tracking
Adobe Analytics
8.3
Pendo
9.0
Events
Adobe Analytics
8.4
Pendo
9.2
Retention
Adobe Analytics
8.0
Pendo
9.0
Return
Adobe Analytics
8.2
Pendo
8.9
Funnels
Adobe Analytics
8.3
Pendo
9.0
Reporting
Real-Time
Adobe Analytics
8.0
Pendo
7.8
Trending
Adobe Analytics
8.2
Pendo
9.0
Retroactive Reporting
Adobe Analytics
8.3
Pendo
8.8
Segmentation
Adobe Analytics
8.5
Pendo
8.8
Dashboards
Adobe Analytics
8.3
Pendo
8.1
Custom Reports and Dashboards
Adobe Analytics
8.5
Pendo
8.0
Other
User Data
Adobe Analytics
8.3
Pendo
9.2
Load Time Monitoring
Adobe Analytics
8.0
Pendo
7.5
Campaign Tracking
Adobe Analytics
8.3
Pendo
Not enough data available
E-Commerce
Adobe Analytics
8.4
Pendo
Not enough data available
Tracking
Standard Tracking
Adobe Analytics
8.5
Pendo
8.9
Tracking Flexibility
Adobe Analytics
8.4
Pendo
8.7
Notifications and Alerts
In-App Notifications
Adobe Analytics
8.2
Pendo
9.3
System Notifications
Adobe Analytics
8.1
Pendo
9.2
Alerts
Adobe Analytics
8.1
Pendo
9.4
Administration
API / Integrations
Adobe Analytics
8.0
Pendo
7.3
QA Testing
Adobe Analytics
8.2
Pendo
6.9
Performance and Reliability
Adobe Analytics
8.3
Pendo
8.1
User, Role, and Access Management
Adobe Analytics
8.3
Pendo
8.2

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
25.3%
15.6%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
27.3%
74.4%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
47.3%
10.0%
Adobe Analytics
Small-Business
25.3%
Mid-Market
27.3%
Enterprise
47.3%
Pendo
Small-Business
15.6%
Mid-Market
74.4%
Enterprise
10.0%

Reviewers' Industry

 
Marketing and Advertising
14.4%
Computer Software
58.1%
 
Retail
6.0%
Information Technology and Services
11.0%
 
Financial Services
5.5%
Internet
7.4%
 
Information Technology and Services
4.9%
Marketing and Advertising
5.1%
 
Internet
4.2%
Education Management
5.1%
 
Other
65.0%
Other
13.2%
Adobe Analytics
Marketing and Advertising
14.4%
Retail
6.0%
Financial Services
5.5%
Information Technology and Services
4.9%
Internet
4.2%
Other
65.0%
Pendo
Computer Software
58.1%
Information Technology and Services
11.0%
Internet
7.4%
Marketing and Advertising
5.1%
Education Management
5.1%
Other
13.2%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Paul L.
Administrator in Information Technology and Services

The online control suite is quite amazing. If you know how to use it you can slice and dice your data in hundreds of ways. You can set it up to use first party cookies which is always nice. The performance of the reporting is awesome.

Massimo A.
Administrator in Internet

The main reason why we decided to adopt Pendo at MailUp Group is that it combines product analytics, in-app guides & Net Promoter Score tracking, all under one roof. That's unique and really useful. It allows you to display onboarding, up-selling, etc....

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User in Sports

It's kind of complicated to find what I'm looking for a lot of the time. Wouldn't recommend for beginners.

G2 Crowd User in Computer Software

I've been using the tool actively for over two years now and in that time they've added an impressive amount of new functionality. Being so familiar with the product, I'm acutely aware of all its shortcomings of which there are many. Namely, a truly...

 
Adobe Analytics
Most Helpful Favorable Review
Paul L.
Administrator in Information Technology and Services

The online control suite is quite amazing. If you know how to use it you can slice and dice your data in hundreds of ways. You can set it up to use first party cookies which is always nice. The performance of the reporting is awesome.

Most Helpful Critical Review
G2 Crowd User in Sports

It's kind of complicated to find what I'm looking for a lot of the time. Wouldn't recommend for beginners.

Pendo
Most Helpful Favorable Review
Massimo A.
Administrator in Internet

The main reason why we decided to adopt Pendo at MailUp Group is that it combines product analytics, in-app guides & Net Promoter Score tracking, all under one roof. That's unique and really useful. It allows you to display onboarding, up-selling, etc....

Most Helpful Critical Review
G2 Crowd User in Computer Software

I've been using the tool actively for over two years now and in that time they've added an impressive amount of new functionality. Being so familiar with the product, I'm acutely aware of all its shortcomings of which there are many. Namely, a truly...

Screenshots

 
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Videos

 

High-level overview of Analysis Workspace, with curation and project sharing, in Adobe Analytics.

Build products customers love with Pendo's integrated platform. Without any coding Pendo helps product managers identify trends, gather feedback, and guide users every day.

Adobe Analytics

High-level overview of Analysis Workspace, with curation and project sharing, in Adobe Analytics.

Pendo

Build products customers love with Pendo's integrated platform. Without any coding Pendo helps product managers identify trends, gather feedback, and guide users every day.

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