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Compare Amplitude Analytics vs Google Analytics

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comparison of Amplitude Analytics vs. Google Analytics
based on data from user reviews. Amplitude Analytics rates 4.4/5 stars with 83 reviews. Google Analytics rates 4.5/5 stars with 3,134 reviews. Each product's score is calculated by real-time data from verified user reviews.

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Amplitude Analytics
Optimized for quick response
Google Analytics
Add Product
Amplitude Analytics
Amplitude Analytics
4.4
Based on 83 reviews
Optimized for quick response
Google Analytics
Google Analytics
4.5
Based on 3,134 reviews
 
Free
Free
 
Enterprise
Contact Amplitude
 
Free Trial
Free Trial
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Meets RequirementsSee More
Meets RequirementsSee More
8.9
(Based on 74 reviews)
9.1
(Based on 2,909 reviews)
Ease of UseSee More
Ease of UseSee More
8.7
(Based on 74 reviews)
7.8
(Based on 2,922 reviews)
Ease of SetupSee More
Ease of SetupSee More
8.5
(Based on 33 reviews)
8.0
(Based on 1,467 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.8
(Based on 34 reviews)
8.3
(Based on 1,468 reviews)
Quality of SupportSee More
Quality of SupportSee More
9.0
(Based on 65 reviews)
7.5
(Based on 2,312 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.9
(Based on 31 reviews)
8.3
(Based on 1,316 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
9.3
(Based on 73 reviews)
8.5
(Based on 2,896 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
22.9%
60.4%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
51.8%
27.5%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
25.3%
12.1%
 
Computer Software
14.2%
Marketing and Advertising
22.1%
 
Internet
13.4%
Computer Software
7.1%
 
Information Technology and Services
11.8%
Information Technology and Services
7.0%
 
Entertainment
8.7%
Internet
6.7%
 
Financial Services
7.1%
Higher Education
3.1%
 
Other
44.9%
Other
54.1%
Most Helpful Favorable Review
Most Helpful Favorable Review
Mary M.
User in Printing

I consider Amplitude as a software that once you learn to use it is a great help. It has a quite sophisticated design. I use it a lot because planning my projects with this software is the best. I must also highlight one of the aspects that I liked a lot of...

Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User

UI is hard to use - hard to find one metric I'm trying to track, or track down an issue with a specific session

Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

 
 

This short video walks through how to do funnel analysis in Amplitude

No videos provided.
 No downloads provided.
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