Compare Amplitude Analytics, GoSquared, and Google Analytics

 
Free
Free
Plans start at
$99 a month
 
Enterprise
Contact Amplitude
 
Free Trial
Free Trial
Free Trial
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Meets RequirementsSee More
Meets RequirementsSee More
9.0
(Based on 73 reviews)
8.9
(Based on 33 reviews)
9.0
(Based on 2,793 reviews)
Ease of UseSee More
Ease of UseSee More
8.7
(Based on 73 reviews)
9.3
(Based on 33 reviews)
7.8
(Based on 2,806 reviews)
Ease of SetupSee More
Ease of SetupSee More
8.6
(Based on 34 reviews)
9.9
(Based on 14 reviews)
8.0
(Based on 1,435 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.8
(Based on 35 reviews)
9.1
(Based on 14 reviews)
8.3
(Based on 1,438 reviews)
Quality of SupportSee More
Quality of SupportSee More
9.0
(Based on 64 reviews)
9.6
(Based on 29 reviews)
7.5
(Based on 2,213 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.9
(Based on 32 reviews)
9.4
(Based on 13 reviews)
8.3
(Based on 1,294 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
9.3
(Based on 71 reviews)
9.0
(Based on 33 reviews)
8.5
(Based on 2,784 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
23.5%
53.3%
60.4%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
53.1%
23.3%
27.5%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
23.5%
23.3%
12.2%
 
Computer Software
14.5%
Marketing and Advertising
10.5%
Marketing and Advertising
22.8%
 
Internet
13.7%
Information Technology and Services
10.5%
Computer Software
7.1%
 
Information Technology and Services
12.1%
Construction
5.3%
Internet
7.1%
 
Entertainment
8.9%
Internet
5.3%
Information Technology and Services
6.9%
 
Marketing and Advertising
6.5%
Computer Software
5.3%
Higher Education
3.0%
 
Other
44.4%
Other
63.2%
Other
53.1%
Most Helpful Favorable Review
Most Helpful Favorable Review
Tia G.
User in E-Learning

I have been a PM for 15 years, and only wish Amplitude existed 15 years ago. Unlike most other data tools, Amplitude is easy to implement, provides real-time data, is tremendously powerful in cutting your data however you like, and is a pleasure to use. ...

Matthew N.
Consultant in Internet

I like GoSquared because of its no-nonsense approach to real time web analytics. It's easy implementation and customisation options made it an easy choice for me. Add to that a team of super enthusiastic people working behind the scenes and you have got a...

Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User in Internet

The UI itself is not very user friendly, but most importantly I wish we could use it within the marketing teams to track channel performance and users coming through different marketing channels. We've hacked something together, but it's incredibly limited.

Brittany W.
Administrator in Education Management

I don't like how the dashboard is a little confusing on the website. It's easier to read than Google analytics, but still takes some time to figure out how to navigate.

Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

 
 

This short video walks through how to do funnel analysis in Amplitude

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Kate from G2 Crowd

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