Compare Amplitude Analytics, SimilarWeb, Google Analytics, and Adobe Analytics

 
Free
Free
FREE
$0 per month
 
Enterprise
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Custom Plans
 
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Free Trial
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Meets RequirementsSee More
Meets RequirementsSee More
9.0
(Based on 76 reviews)
7.9
(Based on 26 reviews)
9.1
(Based on 3,196 reviews)
8.5
(Based on 437 reviews)
Ease of UseSee More
Ease of UseSee More
8.7
(Based on 76 reviews)
8.8
(Based on 26 reviews)
7.8
(Based on 3,210 reviews)
7.2
(Based on 436 reviews)
Ease of SetupSee More
Ease of SetupSee More
8.5
(Based on 34 reviews)
9.0
(Based on 9 reviews)
8.0
(Based on 1,610 reviews)
6.6
(Based on 146 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.8
(Based on 35 reviews)
9.4
(Based on 7 reviews)
8.3
(Based on 1,611 reviews)
7.4
(Based on 143 reviews)
Quality of SupportSee More
Quality of SupportSee More
9.0
(Based on 67 reviews)
7.9
(Based on 19 reviews)
7.5
(Based on 2,550 reviews)
7.7
(Based on 386 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.9
(Based on 32 reviews)
8.2
(Based on 6 reviews)
8.3
(Based on 1,444 reviews)
7.8
(Based on 144 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
9.3
(Based on 75 reviews)
8.1
(Based on 27 reviews)
8.6
(Based on 3,182 reviews)
7.1
(Based on 426 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
23.5%
35.7%
60.8%
23.8%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
51.8%
53.6%
27.2%
27.0%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
24.7%
10.7%
12.0%
49.2%
 
Computer Software
14.0%
Internet
25.6%
Marketing and Advertising
22.2%
Marketing and Advertising
14.6%
 
Internet
13.2%
Marketing and Advertising
18.6%
Computer Software
7.0%
Retail
6.4%
 
Information Technology and Services
11.6%
Public Relations and Communications
16.3%
Information Technology and Services
6.8%
Financial Services
5.5%
 
Entertainment
8.5%
Information Technology and Services
14.0%
Internet
6.4%
Information Technology and Services
5.0%
 
Financial Services
7.0%
Financial Services
4.7%
Higher Education
3.1%
Internet
4.3%
 
Other
45.7%
Other
20.9%
Other
54.5%
Other
64.2%
Most Helpful Favorable Review
Most Helpful Favorable Review
Melanie T.
Administrator in Computer Software

It has a very easy to understand environment, it is simple and all its data is updated instantaneously, thus being able to keep track of the actions that are carried out, whether a product is being sold or how much is purchased in one place or other. The...

Mark B.
Industry Analyst / Tech Writer in Internet

The ability to review website visits data by subdomain and to measure the global footprint of websites is extremely useful for my industry analyst projects.

Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Paul L.
Administrator in Information Technology and Services

The online control suite is quite amazing. If you know how to use it you can slice and dice your data in hundreds of ways. You can set it up to use first party cookies which is always nice. The performance of the reporting is awesome.

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User in Marketing and Advertising

The UI itself is not very user friendly, but most importantly I wish we could use it within the marketing teams to track channel performance and users coming through different marketing channels. We've hacked something together, but it's incredibly limited.

G2 Crowd User in Computer Software

Most of the data is overrated. Where the actual monthly traffic will be 15K, this platform shows more than 1 lakh per month. So you actually can't rely every time on this. Also, their support system is very poor and the guys are full of attitude. The way...

Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

G2 Crowd User in Sports

It's kind of complicated to find what I'm looking for a lot of the time. Wouldn't recommend for beginners.

 
 

This short video walks through how to do funnel analysis in Amplitude

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High-level overview of Analysis Workspace, with curation and project sharing, in Adobe Analytics.

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