Compare AT Internet's Analytics Suite, Google Tag Manager, and Amplitude Analytics

Pricing

 
Free
Free
 
Enterprise
Contact Amplitude
 
Free Trial Unavailable
Free Trial Unavailable
Free Trial
AT Internet's Analytics Suite
Free Trial Unavailable
Google Tag Manager
Free Trial Unavailable
Amplitude Analytics
Free
Free
Enterprise
Contact Amplitude
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.3
9.2
8.9
Ease of Use
Ease of Use
7.4
7.7
8.6
Ease of Setup
Ease of Setup
5.3
7.8
8.4
Ease of Admin
Ease of Admin
6.7
8.2
8.6
Quality of Support
Quality of Support
8.2
6.7
8.9
Ease of Doing Business With
Ease of Doing Business With
7.8
8.0
8.7
Product Direction (% positive)
Product Direction (% positive)
8.9
8.7
9.1
Meets Requirements
AT Internet's Analytics Suite
8.3
Google Tag Manager
9.2
Amplitude Analytics
8.9
Ease of Use
AT Internet's Analytics Suite
7.4
Google Tag Manager
7.7
Amplitude Analytics
8.6
Ease of Setup
AT Internet's Analytics Suite
5.3
Google Tag Manager
7.8
Amplitude Analytics
8.4
Ease of Admin
AT Internet's Analytics Suite
6.7
Google Tag Manager
8.2
Amplitude Analytics
8.6
Quality of Support
AT Internet's Analytics Suite
8.2
Google Tag Manager
6.7
Amplitude Analytics
8.9
Ease of Doing Business With
AT Internet's Analytics Suite
7.8
Google Tag Manager
8.0
Amplitude Analytics
8.7
Product Direction (% positive)
AT Internet's Analytics Suite
8.9
Google Tag Manager
8.7
Amplitude Analytics
9.1

Features

Metrics
Sessions - Digital Analytics
AT Internet's Analytics Suite
9.2
Google Tag Manager
8.8
Amplitude Analytics
8.9
Engagement
AT Internet's Analytics Suite
8.3
Google Tag Manager
8.8
Amplitude Analytics
8.7
Entry and Exit Pages
AT Internet's Analytics Suite
8.8
Google Tag Manager
8.6
Amplitude Analytics
8.1
Standard Event Tracking
AT Internet's Analytics Suite
8.8
Google Tag Manager
9.0
Amplitude Analytics
8.9
Custom Event Tracking
AT Internet's Analytics Suite
9.3
Google Tag Manager
8.9
Amplitude Analytics
8.9
Retention
AT Internet's Analytics Suite
9.0
Google Tag Manager
8.3
Amplitude Analytics
9.0
Return
AT Internet's Analytics Suite
7.9
Google Tag Manager
8.2
Amplitude Analytics
8.9
Conversions
AT Internet's Analytics Suite
8.3
Google Tag Manager
9.1
Amplitude Analytics
9.0
Funnels
AT Internet's Analytics Suite
7.4
Google Tag Manager
8.5
Amplitude Analytics
9.1
Reporting
Real-Time Reporting
AT Internet's Analytics Suite
9.0
Google Tag Manager
9.5
Amplitude Analytics
9.1
Trending
AT Internet's Analytics Suite
7.5
Google Tag Manager
8.4
Amplitude Analytics
9.0
Retroactive Reporting
AT Internet's Analytics Suite
7.7
Google Tag Manager
7.8
Amplitude Analytics
8.9
Segmentation
AT Internet's Analytics Suite
9.6
Google Tag Manager
8.8
Amplitude Analytics
8.8
Mobile Reporting
AT Internet's Analytics Suite
8.3
Google Tag Manager
8.8
Amplitude Analytics
8.6
Unification Across Devices
AT Internet's Analytics Suite
6.0
Google Tag Manager
8.6
Amplitude Analytics
8.9
Custom Reports and Dashboards
AT Internet's Analytics Suite
9.4
Google Tag Manager
8.3
Amplitude Analytics
8.9
Other
User Data
AT Internet's Analytics Suite
7.6
Google Tag Manager
8.4
Amplitude Analytics
9.0
Site Search Reporting
AT Internet's Analytics Suite
8.3
Google Tag Manager
8.5
Amplitude Analytics
8.7
Load Time Monitoring
AT Internet's Analytics Suite
Not enough data available
Google Tag Manager
8.2
Amplitude Analytics
8.5
Campaign Tracking
AT Internet's Analytics Suite
7.5
Google Tag Manager
9.0
Amplitude Analytics
8.7
E-Commerce
AT Internet's Analytics Suite
9.3
Google Tag Manager
8.7
Amplitude Analytics
8.7
Promotional Messages
AT Internet's Analytics Suite
5.3
Google Tag Manager
8.0
Amplitude Analytics
9.2
Administration Alerts
AT Internet's Analytics Suite
Not enough data available
Google Tag Manager
8.1
Amplitude Analytics
9.2
Administration
Performance and Reliability
AT Internet's Analytics Suite
8.8
Google Tag Manager
9.0
Amplitude Analytics
9.2
User, Role, and Access Management
AT Internet's Analytics Suite
8.1
Google Tag Manager
9.0
Amplitude Analytics
9.4
API / Integrations
AT Internet's Analytics Suite
8.6
Google Tag Manager
8.7
Amplitude Analytics
9.0
QA Testing
AT Internet's Analytics Suite
8.7
Google Tag Manager
8.6
Amplitude Analytics
8.8

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
9.1%
51.7%
24.1%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
63.6%
34.8%
51.7%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
27.3%
13.5%
24.1%
AT Internet's Analytics Suite
Small-Business
9.1%
Mid-Market
63.6%
Enterprise
27.3%
Google Tag Manager
Small-Business
51.7%
Mid-Market
34.8%
Enterprise
13.5%
Amplitude Analytics
Small-Business
24.1%
Mid-Market
51.7%
Enterprise
24.1%

Reviewers' Industry

 
Marketing and Advertising
23.1%
Marketing and Advertising
38.0%
Computer Software
13.7%
 
Publishing
15.4%
Internet
9.8%
Internet
13.0%
 
Computer Software
15.4%
Computer Software
7.4%
Information Technology and Services
12.2%
 
Media Production
7.7%
Information Technology and Services
7.1%
Entertainment
8.4%
 
Leisure, Travel & Tourism
7.7%
Retail
2.4%
Financial Services
6.9%
 
Other
30.8%
Other
35.4%
Other
45.8%
AT Internet's Analytics Suite
Marketing and Advertising
23.1%
Publishing
15.4%
Computer Software
15.4%
Media Production
7.7%
Leisure, Travel & Tourism
7.7%
Other
30.8%
Google Tag Manager
Marketing and Advertising
38.0%
Internet
9.8%
Computer Software
7.4%
Information Technology and Services
7.1%
Retail
2.4%
Other
35.4%
Amplitude Analytics
Computer Software
13.7%
Internet
13.0%
Information Technology and Services
12.2%
Entertainment
8.4%
Financial Services
6.9%
Other
45.8%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Dmitry K.
User in Media Production

Reliable data. AT Internet provides metrics adjusted with Digital Analytics Association, giving clear metrics meaning description and help you understand data in a right way. Flexible system. The data is stored in a raw, non-aggregate way, web interface...

G2 Crowd User in Automotive

I like that I don't need to be bothered to install scripts and stuff. As a dev this can be annoying especially when scripts require different rules.

Vikas R.
Administrator in Information Technology and Services

The best thing about Amplitude analytics is - it's applicable to Small, Medium & Large industry. Additionally the real time reporting is flawless.

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User in Marketing and Advertising

Bad interface and UX. Definitely not the easiest to use. I prefer the old version which was a lot easier to follow. Now I am confused.

G2 Crowd User

The tool is designed for IT professionals with tagging experience and not easy for marketers to use and iIt is difficult to analyze troubleshoot tagging issues (e.g., very time consuming to identify piggy-back activity and assign tag call-outs to actual tags).

G2 Crowd User in Sports

The only shortcoming is that it’s not part of Google

 
AT Internet's Analytics Suite
Most Helpful Favorable Review
Dmitry K.
User in Media Production

Reliable data. AT Internet provides metrics adjusted with Digital Analytics Association, giving clear metrics meaning description and help you understand data in a right way. Flexible system. The data is stored in a raw, non-aggregate way, web interface...

Most Helpful Critical Review
G2 Crowd User in Marketing and Advertising

Bad interface and UX. Definitely not the easiest to use. I prefer the old version which was a lot easier to follow. Now I am confused.

Google Tag Manager
Most Helpful Favorable Review
G2 Crowd User in Automotive

I like that I don't need to be bothered to install scripts and stuff. As a dev this can be annoying especially when scripts require different rules.

Most Helpful Critical Review
G2 Crowd User

The tool is designed for IT professionals with tagging experience and not easy for marketers to use and iIt is difficult to analyze troubleshoot tagging issues (e.g., very time consuming to identify piggy-back activity and assign tag call-outs to actual tags).

Amplitude Analytics
Most Helpful Favorable Review
Vikas R.
Administrator in Information Technology and Services

The best thing about Amplitude analytics is - it's applicable to Small, Medium & Large industry. Additionally the real time reporting is flawless.

Most Helpful Critical Review
G2 Crowd User in Sports

The only shortcoming is that it’s not part of Google

Screenshots

 
1 of 3
2 of 3
3 of 3
1 of 2
2 of 2
1 of 5
2 of 5
3 of 5
4 of 5
5 of 5
AT Internet's Analytics Suite
Google Tag Manager

Videos

 No videos providedNo videos provided

This short video walks through how to do funnel analysis in Amplitude

AT Internet's Analytics Suite
No videos provided
Google Tag Manager
No videos provided
Amplitude Analytics

This short video walks through how to do funnel analysis in Amplitude

Downloads

 No downloads providedNo downloads provided
AT Internet's Analytics Suite
No downloads provided
Google Tag Manager
No downloads provided
Amplitude Analytics
Ask AT Internet's Analytics Suite a QuestionContact AT Internet's Analytics SuiteAsk Google Tag Manager a QuestionContact Google Tag ManagerAsk Amplitude a QuestionContact Amplitude