Compare Brandwatch, Talkwalker, and Crimson Hexagon

Pricing

 
Pro
$800
per month
Enterprise
On request
 
Enterprise M
Basic
$9,600
/ year
 
Enterprise Q
Corporate
On request
 
Free Trial
Free Trial
Free Trial Unavailable
Brandwatch
Pro
$800per month
Enterprise M
Enterprise Q
Free Trial
Talkwalker
Enterprise
On request
Basic
$9,600/ year
Corporate
On request
Free Trial
Crimson Hexagon
Free Trial Unavailable

Ratings

Meets Requirements
Meets Requirements
8.7
8.5
8.0
Ease of Use
Ease of Use
8.5
8.8
7.7
Ease of Setup
Ease of Setup
8.1
8.5
7.1
Ease of Admin
Ease of Admin
8.5
8.6
7.8
Quality of Support
Quality of Support
9.3
9.5
8.1
Ease of Doing Business With
Ease of Doing Business With
9.1
8.9
8.4
Product Direction (% positive)
Product Direction (% positive)
9.5
9.3
8.5
Meets Requirements
Brandwatch
8.7
Talkwalker
8.5
Crimson Hexagon
8.0
Ease of Use
Brandwatch
8.5
Talkwalker
8.8
Crimson Hexagon
7.7
Ease of Setup
Brandwatch
8.1
Talkwalker
8.5
Crimson Hexagon
7.1
Ease of Admin
Brandwatch
8.5
Talkwalker
8.6
Crimson Hexagon
7.8
Quality of Support
Brandwatch
9.3
Talkwalker
9.5
Crimson Hexagon
8.1
Ease of Doing Business With
Brandwatch
9.1
Talkwalker
8.9
Crimson Hexagon
8.4
Product Direction (% positive)
Brandwatch
9.5
Talkwalker
9.3
Crimson Hexagon
8.5

Features

Social Media Monitoring
Social Measurement
Brandwatch
9.0
Talkwalker
8.5
Crimson Hexagon
8.1
Sentiment Scoring
Brandwatch
6.6
Talkwalker
6.4
Crimson Hexagon
7.6
Influencer Identification
Brandwatch
8.2
Talkwalker
7.8
Crimson Hexagon
6.7
Social Reporting
Brandwatch
8.5
Talkwalker
8.4
Crimson Hexagon
7.7
Social Listening
Brandwatch
9.4
Talkwalker
9.0
Crimson Hexagon
8.9
Reports & Dashboards
Competitor Analysis
Brandwatch
8.7
Talkwalker
8.9
Crimson Hexagon
7.8
Follower Analysis
Brandwatch
8.1
Talkwalker
8.3
Crimson Hexagon
6.7
Content Engagement Analysis
Brandwatch
7.7
Talkwalker
8.3
Crimson Hexagon
6.5
Influencer Identification
Brandwatch
8.1
Talkwalker
8.2
Crimson Hexagon
6.3
Paid Campaign Tracking
Brandwatch
5.8
Talkwalker
7.2
Crimson Hexagon
5.2
Attribution
Brandwatch
6.8
Talkwalker
7.7
Crimson Hexagon
5.6
Report Customizability
Brandwatch
8.4
Talkwalker
8.1
Crimson Hexagon
7.1
Report Exporting
Brandwatch
8.1
Talkwalker
8.6
Crimson Hexagon
7.4
Platform
Internationalization
Brandwatch
7.9
Talkwalker
8.7
Crimson Hexagon
6.7
User, Role, and Access Management
Brandwatch
8.8
Talkwalker
8.8
Crimson Hexagon
8.3
Scalability
Brandwatch
8.6
Talkwalker
8.7
Crimson Hexagon
7.8
Performance and Reliability
Brandwatch
8.9
Talkwalker
8.5
Crimson Hexagon
7.8
API / Integrations
Brandwatch
8.4
Talkwalker
7.5
Crimson Hexagon
6.0

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
30.8%
41.6%
21.8%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
29.5%
32.6%
38.5%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
39.7%
25.8%
39.7%
Brandwatch
Small-Business
30.8%
Mid-Market
29.5%
Enterprise
39.7%
Talkwalker
Small-Business
41.6%
Mid-Market
32.6%
Enterprise
25.8%
Crimson Hexagon
Small-Business
21.8%
Mid-Market
38.5%
Enterprise
39.7%

Reviewers' Industry

 
Marketing and Advertising
30.8%
Public Relations and Communications
25.2%
Marketing and Advertising
44.6%
 
Public Relations and Communications
10.4%
Marketing and Advertising
14.0%
Public Relations and Communications
7.6%
 
Information Technology and Services
9.3%
Market Research
7.5%
Market Research
6.5%
 
Internet
7.1%
Information Technology and Services
7.5%
Information Technology and Services
3.3%
 
Market Research
4.4%
Internet
4.7%
Higher Education
3.3%
 
Other
37.9%
Other
41.1%
Other
34.8%
Brandwatch
Marketing and Advertising
30.8%
Public Relations and Communications
10.4%
Information Technology and Services
9.3%
Internet
7.1%
Market Research
4.4%
Other
37.9%
Talkwalker
Public Relations and Communications
25.2%
Marketing and Advertising
14.0%
Market Research
7.5%
Information Technology and Services
7.5%
Internet
4.7%
Other
41.1%
Crimson Hexagon
Marketing and Advertising
44.6%
Public Relations and Communications
7.6%
Market Research
6.5%
Information Technology and Services
3.3%
Higher Education
3.3%
Other
34.8%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
G2 Crowd User in Wine and Spirits

Everything about this tool is good- from the customizable interface to the excellent data quality and powerful insights, Brandwatch is a tool of choice for me. Not to mention, it comes at a great price and has a great support team of knowledgeable analysts.

G2 Crowd User in Information Technology and Services

The web interface is easy to use. The response time is satisfying.

Benjamin D.
Agency in Marketing and Advertising

As a strategist, the ability to "train" the tool to recognize sentiment and filter out spam makes Forsight an automatic leader in the social listening category. Another thing that Crimson Hexagon does well is present conversations in a very visually...

Most Helpful Critical Review
Most Helpful Critical Review
Stephen J.
Administrator in Information Technology and Services

Poor Facebook coverage. Lack of communication on key issues (Facebook crawling issue). Lack of coverage for major platforms like Instagram. Rigid automated reporting, data exports. Comments are not covered in data volumes. Poor automated sentiment.

James R.
Agency in Public Relations and Communications

It is a bit slow. Not as user friendly as I would like. Navigation is not as easy as I would like. The fact that the site claims (via their contract), as well as on their invoices claim to allow payment for services via credit card. This is not...

G2 Crowd User in Marketing and Advertising

Lot of junk post data. Need to come up with better filtering options. Text search option produces lot of unwanted data. sometimes Bollean word combinations do not work properly

 
Brandwatch
Most Helpful Favorable Review
G2 Crowd User in Wine and Spirits

Everything about this tool is good- from the customizable interface to the excellent data quality and powerful insights, Brandwatch is a tool of choice for me. Not to mention, it comes at a great price and has a great support team of knowledgeable analysts.

Most Helpful Critical Review
Stephen J.
Administrator in Information Technology and Services

Poor Facebook coverage. Lack of communication on key issues (Facebook crawling issue). Lack of coverage for major platforms like Instagram. Rigid automated reporting, data exports. Comments are not covered in data volumes. Poor automated sentiment.

Talkwalker
Most Helpful Favorable Review
G2 Crowd User in Information Technology and Services

The web interface is easy to use. The response time is satisfying.

Most Helpful Critical Review
James R.
Agency in Public Relations and Communications

It is a bit slow. Not as user friendly as I would like. Navigation is not as easy as I would like. The fact that the site claims (via their contract), as well as on their invoices claim to allow payment for services via credit card. This is not...

Crimson Hexagon
Most Helpful Favorable Review
Benjamin D.
Agency in Marketing and Advertising

As a strategist, the ability to "train" the tool to recognize sentiment and filter out spam makes Forsight an automatic leader in the social listening category. Another thing that Crimson Hexagon does well is present conversations in a very visually...

Most Helpful Critical Review
G2 Crowd User in Marketing and Advertising

Lot of junk post data. Need to come up with better filtering options. Text search option produces lot of unwanted data. sometimes Bollean word combinations do not work properly

Screenshots

 
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Videos

 

Introducing Iris™ your personal AI analyst, for faster and smarter social insights.

With Iris, you’ll never miss a breaking news story, trending Reddit article, or important Facebook thread again. Iris discovers the insight in your data in seconds, giving you more time to focus on the important stuff. With our AI technology, Brandwatch beginners can uncover valuable insights without needing in-depth technical know-how.

See Iris™ in action.

No videos providedNo videos provided
Brandwatch

Introducing Iris™ your personal AI analyst, for faster and smarter social insights.

With Iris, you’ll never miss a breaking news story, trending Reddit article, or important Facebook thread again. Iris discovers the insight in your data in seconds, giving you more time to focus on the important stuff. With our AI technology, Brandwatch beginners can uncover valuable insights without needing in-depth technical know-how.

See Iris™ in action.

Talkwalker
No videos provided
Crimson Hexagon
No videos provided

Downloads

 No downloads providedNo downloads provided
Talkwalker
No downloads provided
Crimson Hexagon
No downloads provided
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