Compare Brandwatch, Talkwalker, and Sysomos

Pricing

 
Pro
$800
per month
Enterprise
On request
 
Enterprise M
Basic
$9,600
/ year
 
Enterprise Q
Corporate
On request
 
Free Trial
Free Trial
Free Trial
Brandwatch
Pro
$800per month
Enterprise M
Enterprise Q
Free Trial
Talkwalker
Enterprise
On request
Basic
$9,600/ year
Corporate
On request
Free Trial
Sysomos
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.7
8.5
7.3
Ease of Use
Ease of Use
8.5
8.8
7.3
Ease of Setup
Ease of Setup
8.1
8.5
7.2
Ease of Admin
Ease of Admin
8.5
8.6
7.2
Quality of Support
Quality of Support
9.3
9.5
7.8
Ease of Doing Business With
Ease of Doing Business With
9.1
8.9
8.0
Product Direction (% positive)
Product Direction (% positive)
9.5
9.3
6.7
Meets Requirements
Brandwatch
8.7
Talkwalker
8.5
Sysomos
7.3
Ease of Use
Brandwatch
8.5
Talkwalker
8.8
Sysomos
7.3
Ease of Setup
Brandwatch
8.1
Talkwalker
8.5
Sysomos
7.2
Ease of Admin
Brandwatch
8.5
Talkwalker
8.6
Sysomos
7.2
Quality of Support
Brandwatch
9.3
Talkwalker
9.5
Sysomos
7.8
Ease of Doing Business With
Brandwatch
9.1
Talkwalker
8.9
Sysomos
8.0
Product Direction (% positive)
Brandwatch
9.5
Talkwalker
9.3
Sysomos
6.7

Features

Social Media Monitoring
Social Measurement
Brandwatch
9.0
Talkwalker
8.5
Sysomos
7.5
Sentiment Scoring
Brandwatch
6.6
Talkwalker
6.4
Sysomos
5.9
Influencer Identification
Brandwatch
8.2
Talkwalker
7.8
Sysomos
6.9
Social Reporting
Brandwatch
8.5
Talkwalker
8.4
Sysomos
7.3
Social Listening
Brandwatch
9.4
Talkwalker
9.0
Sysomos
8.5
Reports & Dashboards
Competitor Analysis
Brandwatch
8.7
Talkwalker
8.9
Sysomos
7.9
Follower Analysis
Brandwatch
8.1
Talkwalker
8.3
Sysomos
7.7
Content Engagement Analysis
Brandwatch
7.7
Talkwalker
8.3
Sysomos
7.6
Influencer Identification
Brandwatch
8.1
Talkwalker
8.2
Sysomos
7.6
Paid Campaign Tracking
Brandwatch
5.6
Talkwalker
7.2
Sysomos
5.9
Attribution
Brandwatch
6.7
Talkwalker
7.7
Sysomos
6.2
Report Customizability
Brandwatch
8.3
Talkwalker
8.1
Sysomos
6.9
Report Exporting
Brandwatch
8.0
Talkwalker
8.6
Sysomos
7.8
Platform
Internationalization
Brandwatch
7.8
Talkwalker
8.7
Sysomos
7.5
User, Role, and Access Management
Brandwatch
8.7
Talkwalker
8.8
Sysomos
7.2
Scalability
Brandwatch
8.6
Talkwalker
8.7
Sysomos
7.1
Performance and Reliability
Brandwatch
8.8
Talkwalker
8.5
Sysomos
7.2
API / Integrations
Brandwatch
8.4
Talkwalker
7.5
Sysomos
7.7

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
31.0%
41.6%
5.9%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
29.0%
32.6%
47.5%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
40.0%
25.8%
46.5%
Brandwatch
Small-Business
31.0%
Mid-Market
29.0%
Enterprise
40.0%
Talkwalker
Small-Business
41.6%
Mid-Market
32.6%
Enterprise
25.8%
Sysomos
Small-Business
5.9%
Mid-Market
47.5%
Enterprise
46.5%

Reviewers' Industry

 
Marketing and Advertising
30.4%
Public Relations and Communications
25.2%
Marketing and Advertising
32.8%
 
Public Relations and Communications
10.5%
Marketing and Advertising
14.0%
Public Relations and Communications
24.0%
 
Information Technology and Services
9.4%
Market Research
7.5%
Information Technology and Services
5.6%
 
Internet
7.2%
Information Technology and Services
7.5%
Computer Software
4.8%
 
Market Research
4.4%
Internet
4.7%
Internet
3.2%
 
Other
38.1%
Other
41.1%
Other
29.6%
Brandwatch
Marketing and Advertising
30.4%
Public Relations and Communications
10.5%
Information Technology and Services
9.4%
Internet
7.2%
Market Research
4.4%
Other
38.1%
Talkwalker
Public Relations and Communications
25.2%
Marketing and Advertising
14.0%
Market Research
7.5%
Information Technology and Services
7.5%
Internet
4.7%
Other
41.1%
Sysomos
Marketing and Advertising
32.8%
Public Relations and Communications
24.0%
Information Technology and Services
5.6%
Computer Software
4.8%
Internet
3.2%
Other
29.6%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Logan L.
Executive Sponsor in Information Technology and Services

Honestly, there is really nothing that I don't like. I am a Practice Leader for my company's social media services practice and have evaluated almost ever tool out there. I was a long time fan boy and user of R6. Sadly, when R6 became Salesforce R6 their...

Robert S.
Industry Analyst / Tech Writer in Telecommunications

Talkwalker is one of the best listening and monitoring tools on the marked. Workflow, widget integreation can compete to every other top-tool like brandwatch oder crimson hexagon. Groundbreaking is the best alerting funktion on the market.

Riddhi S.
Industry Analyst / Tech Writer in Information Technology and Services

Its a great product that helps you pull the information you need and also to help sort the information. Some of the features that I like: 1. Easy to use interface 2. Easy means to download the data in CSV formats 3. Easy to search in different...

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User in Marketing and Advertising

-When filtering by country, seems to routinely include mentions from other countries -The basic package offers little to no built-in audience segmentation -Can sometimes stall when loading dashboards -It is not clear how much data you can actually...

James R.
Agency in Public Relations and Communications

It is a bit slow. Not as user friendly as I would like. Navigation is not as easy as I would like. The fact that the site claims (via their contract), as well as on their invoices claim to allow payment for services via credit card. This is not...

G2 Crowd User in Wine and Spirits

Note: Applies to Heartbeat ONLY It's fairly limited from an analytics standpoint. Not able to customize charts or really play around with the data within the tool. Also, navigation is pretty weak.

 
Brandwatch
Most Helpful Favorable Review
Logan L.
Executive Sponsor in Information Technology and Services

Honestly, there is really nothing that I don't like. I am a Practice Leader for my company's social media services practice and have evaluated almost ever tool out there. I was a long time fan boy and user of R6. Sadly, when R6 became Salesforce R6 their...

Most Helpful Critical Review
G2 Crowd User in Marketing and Advertising

-When filtering by country, seems to routinely include mentions from other countries -The basic package offers little to no built-in audience segmentation -Can sometimes stall when loading dashboards -It is not clear how much data you can actually...

Talkwalker
Most Helpful Favorable Review
Robert S.
Industry Analyst / Tech Writer in Telecommunications

Talkwalker is one of the best listening and monitoring tools on the marked. Workflow, widget integreation can compete to every other top-tool like brandwatch oder crimson hexagon. Groundbreaking is the best alerting funktion on the market.

Most Helpful Critical Review
James R.
Agency in Public Relations and Communications

It is a bit slow. Not as user friendly as I would like. Navigation is not as easy as I would like. The fact that the site claims (via their contract), as well as on their invoices claim to allow payment for services via credit card. This is not...

Sysomos
Most Helpful Favorable Review
Riddhi S.
Industry Analyst / Tech Writer in Information Technology and Services

Its a great product that helps you pull the information you need and also to help sort the information. Some of the features that I like: 1. Easy to use interface 2. Easy means to download the data in CSV formats 3. Easy to search in different...

Most Helpful Critical Review
G2 Crowd User in Wine and Spirits

Note: Applies to Heartbeat ONLY It's fairly limited from an analytics standpoint. Not able to customize charts or really play around with the data within the tool. Also, navigation is pretty weak.

Screenshots

 
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Videos

 

Introducing Iris™ your personal AI analyst, for faster and smarter social insights.

With Iris, you’ll never miss a breaking news story, trending Reddit article, or important Facebook thread again. Iris discovers the insight in your data in seconds, giving you more time to focus on the important stuff. With our AI technology, Brandwatch beginners can uncover valuable insights without needing in-depth technical know-how.

See Iris™ in action.

No videos providedNo videos provided
Brandwatch

Introducing Iris™ your personal AI analyst, for faster and smarter social insights.

With Iris, you’ll never miss a breaking news story, trending Reddit article, or important Facebook thread again. Iris discovers the insight in your data in seconds, giving you more time to focus on the important stuff. With our AI technology, Brandwatch beginners can uncover valuable insights without needing in-depth technical know-how.

See Iris™ in action.

Talkwalker
No videos provided
Sysomos
No videos provided

Downloads

 No downloads providedNo downloads provided
Talkwalker
No downloads provided
Sysomos
No downloads provided
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