Compare Clicky, Heap, Google Analytics, and Moz Pro

 
Free
$0 FREE
Free
$0 per month
Standard
$99 / month
 
Pro
$9.99 per month
Enterprise
Custom
Medium
$149 / month
 
Pro Plus
$14.99 per month
Large
$249 / month
 
Pro Platinum
$19.99 per month
Premium
$599 / month
 
Custom
Contact Clicky
 
Free Trial
Free Trial
Free Trial
Free Trial
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Meets RequirementsSee More
Meets RequirementsSee More
8.9
(Based on 11 reviews)
8.5
(Based on 107 reviews)
9.1
(Based on 3,162 reviews)
8.6
(Based on 231 reviews)
Ease of UseSee More
Ease of UseSee More
9.2
(Based on 11 reviews)
8.2
(Based on 107 reviews)
7.8
(Based on 3,176 reviews)
8.8
(Based on 231 reviews)
Ease of SetupSee More
Ease of SetupSee More
9.6
(Based on 7 reviews)
9.1
(Based on 47 reviews)
8.0
(Based on 1,595 reviews)
9.1
(Based on 107 reviews)
Ease of AdminSee More
Ease of AdminSee More
9.4
(Based on 7 reviews)
8.5
(Based on 47 reviews)
8.3
(Based on 1,596 reviews)
9.1
(Based on 107 reviews)
Quality of SupportSee More
Quality of SupportSee More
8.3
(Based on 9 reviews)
8.5
(Based on 91 reviews)
7.5
(Based on 2,522 reviews)
8.9
(Based on 200 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.9
(Based on 7 reviews)
8.5
(Based on 39 reviews)
8.3
(Based on 1,431 reviews)
9.3
(Based on 102 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
7.1
(Based on 11 reviews)
8.9
(Based on 107 reviews)
8.6
(Based on 3,148 reviews)
8.6
(Based on 233 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
83.3%
57.0%
60.7%
54.5%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
8.3%
34.2%
27.3%
35.2%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
8.3%
8.8%
12.1%
10.3%
 
Marketing and Advertising
25.0%
Internet
24.6%
Marketing and Advertising
22.2%
Marketing and Advertising
28.8%
 
Internet
16.7%
Information Technology and Services
13.8%
Computer Software
6.9%
Computer Software
13.1%
 
Design
16.7%
Computer Software
13.8%
Information Technology and Services
6.8%
Internet
12.8%
 
Writing and Editing
8.3%
Marketing and Advertising
13.0%
Internet
6.4%
Information Technology and Services
8.0%
 
Wholesale
8.3%
Insurance
2.2%
Higher Education
3.1%
Retail
2.2%
 
Other
25.0%
Other
32.6%
Other
54.5%
Other
35.1%
Most Helpful Favorable Review
Most Helpful Favorable Review
Sharon H.
User in Writing and Editing

I use Clicky on many sites to get in-depth, real-time analytics. I particularly like the easy to read charts and the breadth of information that's available. It's so user-friendly that even if you're new to using it, you can get meaningful data. It's easy...

Justin A.
Agency in Marketing and Advertising

Heap is easy to implement, easy to use, and very simple to deploy. It gives the "lay-person", a marketing team member, or business team member who is NOT a tech savvy data scientist the ability to review the most important data, answer questions in a...

Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Sylvia H.
User in Computer Software

Moz is a great tool for those who want to dig right into all kinds of data and connect with a very strong community of professionals in the field. The Moz community and blog provides a ton of information, real life examples, and learnings from experts and...

Most Helpful Critical Review
Most Helpful Critical Review
David E.
Administrator in Internet

I do not believe this can compete with the feature rich google analytics platform but then again I gthink it is for a different need. So all in all it is still good.

Gitai B.
User in Computer Software

The ability to analyze is ridiculously bad. I've been doing web analytics for four years now, and I'm pretty good at it. I find that usually the third level of drill down is where you start getting an answer to your question, and Heap just doesn't allow...

Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Eric S.
User in Public Relations and Communications

Open Site Explorer is pretty weak compared to other tools with the same capabilities. For the price point it doesn't have the same power as Ahrefs or SEMRush. It seems like Moz is stagnant and isn't keeping up with current industry trends.

 
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