Compare Drupal, HubSpot, and Pardot

Pricing

 
Marketing Hub Free
$0
Growth
$1,250
per month
 
Marketing Hub Starter
$50
/month
Plus
$2,500
per month
 
Marketing Hub Professional
$800
/month
Advanced
$4,000
per month
 
Marketing Hub Enterprise
$3,200
/month
 
Free Trial Unavailable
Free Trial
Free Trial Unavailable
Drupal
Free Trial Unavailable
HubSpot
Marketing Hub Free
$0
Marketing Hub Starter
$50/month
Marketing Hub Professional
$800/month
Marketing Hub Enterprise
$3,200/month
Free Trial
Pardot
Growth
$1,250per month
Plus
$2,500per month
Advanced
$4,000per month
Free Trial Unavailable

Ratings

Meets Requirements
Meets Requirements
8.2
8.5
7.9
Ease of Use
Ease of Use
6.5
8.5
7.6
Ease of Setup
Ease of Setup
6.5
8.0
7.3
Ease of Admin
Ease of Admin
7.0
8.5
8.1
Quality of Support
Quality of Support
7.2
8.7
7.5
Ease of Doing Business With
Ease of Doing Business With
7.5
8.7
8.0
Product Direction (% positive)
Product Direction (% positive)
6.4
8.6
7.5
Meets Requirements
Drupal
8.2
HubSpot
8.5
Pardot
7.9
Ease of Use
Drupal
6.5
HubSpot
8.5
Pardot
7.6
Ease of Setup
Drupal
6.5
HubSpot
8.0
Pardot
7.3
Ease of Admin
Drupal
7.0
HubSpot
8.5
Pardot
8.1
Quality of Support
Drupal
7.2
HubSpot
8.7
Pardot
7.5
Ease of Doing Business With
Drupal
7.5
HubSpot
8.7
Pardot
8.0
Product Direction (% positive)
Drupal
6.4
HubSpot
8.6
Pardot
7.5

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
41.7%
56.2%
34.0%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
34.1%
37.8%
54.9%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
24.3%
6.0%
11.1%
Drupal
Small-Business
41.7%
Mid-Market
34.1%
Enterprise
24.3%
HubSpot
Small-Business
56.2%
Mid-Market
37.8%
Enterprise
6.0%
Pardot
Small-Business
34.0%
Mid-Market
54.9%
Enterprise
11.1%

Reviewers' Industry

 
Information Technology and Services
12.8%
Marketing and Advertising
19.4%
Computer Software
22.4%
 
Higher Education
9.5%
Computer Software
15.0%
Information Technology and Services
13.1%
 
Computer Software
8.7%
Information Technology and Services
9.9%
Marketing and Advertising
11.0%
 
Marketing and Advertising
8.4%
Internet
6.2%
Internet
5.6%
 
Internet
5.4%
Financial Services
2.6%
Financial Services
3.4%
 
Other
55.2%
Other
46.9%
Other
44.5%
Drupal
Information Technology and Services
12.8%
Higher Education
9.5%
Computer Software
8.7%
Marketing and Advertising
8.4%
Internet
5.4%
Other
55.2%
HubSpot
Marketing and Advertising
19.4%
Computer Software
15.0%
Information Technology and Services
9.9%
Internet
6.2%
Financial Services
2.6%
Other
46.9%
Pardot
Computer Software
22.4%
Information Technology and Services
13.1%
Marketing and Advertising
11.0%
Internet
5.6%
Financial Services
3.4%
Other
44.5%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Amanda L. G.
Administrator in Libraries

If you can dream up a use case, you can probably build it in Drupal. This CMS is a powerhouse that allows you to create custom data entry templates (called content types) to capture all your data. Then you can use Views to sort, filter, and search your...

Sandra A.
Administrator in Computer Software

In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...

Zach L.
Administrator in E-Learning

Pardot is great in that it has many connections to external services that give you better insights into your contact's digital body language. From the Wistia connector (which allows you to see which videos & how long your contacts are viewing) to the Google...

Most Helpful Critical Review
Most Helpful Critical Review
Jessica P.
User in Financial Services

You get what you pay for though. Unless you know your way around Drupal, have tech savvy folks who can utilize the system and designers who create a website for you that is easy to update, you may have trouble. It's important to keep with the updates, as...

Jeremy F.
User in Information Technology and Services

Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...

Allie C.
Administrator in Computer Software

I signed on with Pardot in January, very eager and highly motivated to get a new solution in place. However after many false starts over the course of three weeks, it came to light that Pardot does not work with our implementation of Salesforce. (We use...

 
Drupal
Most Helpful Favorable Review
Amanda L. G.
Administrator in Libraries

If you can dream up a use case, you can probably build it in Drupal. This CMS is a powerhouse that allows you to create custom data entry templates (called content types) to capture all your data. Then you can use Views to sort, filter, and search your...

Most Helpful Critical Review
Jessica P.
User in Financial Services

You get what you pay for though. Unless you know your way around Drupal, have tech savvy folks who can utilize the system and designers who create a website for you that is easy to update, you may have trouble. It's important to keep with the updates, as...

HubSpot
Most Helpful Favorable Review
Sandra A.
Administrator in Computer Software

In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...

Most Helpful Critical Review
Jeremy F.
User in Information Technology and Services

Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...

Pardot
Most Helpful Favorable Review
Zach L.
Administrator in E-Learning

Pardot is great in that it has many connections to external services that give you better insights into your contact's digital body language. From the Wistia connector (which allows you to see which videos & how long your contacts are viewing) to the Google...

Most Helpful Critical Review
Allie C.
Administrator in Computer Software

I signed on with Pardot in January, very eager and highly motivated to get a new solution in place. However after many false starts over the course of three weeks, it came to light that Pardot does not work with our implementation of Salesforce. (We use...

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Videos

 No videos provided

The world has changed, and it's time to transform how you market and sell to match how people shop, buy, and share experiences online. That's why we built HubSpot. With HubSpot's award-winning inbound marketing and sales platform, you will attract more visitors, generate more leads, and delight more customers: all in one platform.

HubSpot offers a full stack of products for marketing, sales, and customer relationship management: powerful alone, and even better when used together.

Meet Pardot: B2B marketing automation on the world's #1 CRM. Pardot empowers marketing and sales teams to work together to find and nurture leads, close more deals, and maximize return on investment.

Drupal
No videos provided
HubSpot

The world has changed, and it's time to transform how you market and sell to match how people shop, buy, and share experiences online. That's why we built HubSpot. With HubSpot's award-winning inbound marketing and sales platform, you will attract more visitors, generate more leads, and delight more customers: all in one platform.

HubSpot offers a full stack of products for marketing, sales, and customer relationship management: powerful alone, and even better when used together.

Pardot

Meet Pardot: B2B marketing automation on the world's #1 CRM. Pardot empowers marketing and sales teams to work together to find and nurture leads, close more deals, and maximize return on investment.

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