Compare Evergage vs Google Tag Manager
See this
comparison of Evergage vs. Google Tag Manager
based on data from user reviews. Evergage rates 4.3/5 stars with 92 reviews. Google Tag Manager rates 4.5/5 stars with 230 reviews. Each product's score is calculated by real-time data from verified user reviews.

Pricing

 
Evergage Platform
 
Evergage Promote Package
 
Evergage Recommend Package
 
Free Trial Unavailable
Free Trial Unavailable
Evergage
Evergage Platform
Evergage Promote Package
Evergage Recommend Package
Free Trial Unavailable
Google Tag Manager
Free Trial Unavailable

Ratings

Meets Requirements
Meets Requirements
8.4
9.2
Ease of Use
Ease of Use
6.9
7.7
Ease of Setup
Ease of Setup
7.1
7.8
Ease of Admin
Ease of Admin
7.5
8.2
Quality of Support
Quality of Support
9.1
6.7
Ease of Doing Business With
Ease of Doing Business With
9.3
8.0
Product Direction (% positive)
Product Direction (% positive)
9.1
8.7
Meets Requirements
Evergage
8.4
Google Tag Manager
9.2
Ease of Use
Evergage
6.9
Google Tag Manager
7.7
Ease of Setup
Evergage
7.1
Google Tag Manager
7.8
Ease of Admin
Evergage
7.5
Google Tag Manager
8.2
Quality of Support
Evergage
9.1
Google Tag Manager
6.7
Ease of Doing Business With
Evergage
9.3
Google Tag Manager
8.0
Product Direction (% positive)
Evergage
9.1
Google Tag Manager
8.7

Features

Metrics
Sessions - Digital Analytics
Evergage
8.3
Google Tag Manager
8.8
Engagement
Evergage
8.9
Google Tag Manager
8.8
Entry and Exit Pages
Evergage
8.7
Google Tag Manager
8.6
Standard Event Tracking
Evergage
8.8
Google Tag Manager
9.0
Custom Event Tracking
Evergage
8.6
Google Tag Manager
8.9
Retention
Evergage
8.1
Google Tag Manager
8.3
Return
Evergage
7.9
Google Tag Manager
8.2
Conversions
Evergage
8.3
Google Tag Manager
9.1
Funnels
Evergage
7.8
Google Tag Manager
8.5
Reporting
Real-Time Reporting
Evergage
8.3
Google Tag Manager
9.5
Trending
Evergage
8.6
Google Tag Manager
8.4
Retroactive Reporting
Evergage
8.5
Google Tag Manager
7.8
Segmentation
Evergage
9.0
Google Tag Manager
8.8
Mobile Reporting
Evergage
Not enough data available
Google Tag Manager
8.8
Unification Across Devices
Evergage
7.8
Google Tag Manager
8.6
Custom Reports and Dashboards
Evergage
8.0
Google Tag Manager
8.3
Other
User Data
Evergage
9.0
Google Tag Manager
8.4
Site Search Reporting
Evergage
Not enough data available
Google Tag Manager
8.5
Load Time Monitoring
Evergage
Not enough data available
Google Tag Manager
8.2
Campaign Tracking
Evergage
8.6
Google Tag Manager
9.0
E-Commerce
Evergage
Not enough data available
Google Tag Manager
8.7
Promotional Messages
Evergage
8.8
Google Tag Manager
8.0
Administration Alerts
Evergage
Not enough data available
Google Tag Manager
8.1
Administration
Performance and Reliability
Evergage
8.2
Google Tag Manager
9.0
User, Role, and Access Management
Evergage
8.6
Google Tag Manager
9.0
API / Integrations
Evergage
7.7
Google Tag Manager
8.7
QA Testing
Evergage
7.9
Google Tag Manager
8.6

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
20.7%
51.7%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
55.4%
34.8%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
23.9%
13.5%
Evergage
Small-Business
20.7%
Mid-Market
55.4%
Enterprise
23.9%
Google Tag Manager
Small-Business
51.7%
Mid-Market
34.8%
Enterprise
13.5%

Reviewers' Industry

 
Computer Software
16.2%
Marketing and Advertising
38.0%
 
Retail
11.7%
Internet
9.8%
 
Marketing and Advertising
9.9%
Computer Software
7.4%
 
Information Technology and Services
9.9%
Information Technology and Services
7.1%
 
Internet
9.0%
Retail
2.4%
 
Other
43.2%
Other
35.4%
Evergage
Computer Software
16.2%
Retail
11.7%
Marketing and Advertising
9.9%
Information Technology and Services
9.9%
Internet
9.0%
Other
43.2%
Google Tag Manager
Marketing and Advertising
38.0%
Internet
9.8%
Computer Software
7.4%
Information Technology and Services
7.1%
Retail
2.4%
Other
35.4%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
G2 Crowd User in Market Research

Evergage fills a space in the analytics market like no other product I've tried. As an analytics expert, I've tried many different products and I really push products to their breaking point because I know javaScript and apache server features and...

G2 Crowd User

-Ease of use -Easy to test new tags -Easy to deploy tags -Setup within CMS was easy

Most Helpful Critical Review
Most Helpful Critical Review
Sarah F.
Administrator in Real Estate

We were told that it "easily integrates with Marketo (our marketing automation platform). This was not the case for us. It took 3 meetings, including one with a developer, to get the pop-up on our Blog to work properly with Marketo. And if could absolutely...

G2 Crowd User in Consumer Services

Not alot of people use this software.

 
Evergage
Most Helpful Favorable Review
G2 Crowd User in Market Research

Evergage fills a space in the analytics market like no other product I've tried. As an analytics expert, I've tried many different products and I really push products to their breaking point because I know javaScript and apache server features and...

Most Helpful Critical Review
Sarah F.
Administrator in Real Estate

We were told that it "easily integrates with Marketo (our marketing automation platform). This was not the case for us. It took 3 meetings, including one with a developer, to get the pop-up on our Blog to work properly with Marketo. And if could absolutely...

Google Tag Manager
Most Helpful Favorable Review
G2 Crowd User

-Ease of use -Easy to test new tags -Easy to deploy tags -Setup within CMS was easy

Most Helpful Critical Review
G2 Crowd User in Consumer Services

Not alot of people use this software.

Screenshots

 
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Google Tag Manager

Videos

 

Take a look at some of the key features of the Evergage solution, and learn how it helps professionals boost conversion rates and online sales as well as improve visitor engagement and demand generation!

No videos provided
Evergage

Take a look at some of the key features of the Evergage solution, and learn how it helps professionals boost conversion rates and online sales as well as improve visitor engagement and demand generation!

Google Tag Manager
No videos provided

Downloads

Ask Evergage a QuestionContact EvergageAsk Google Tag Manager a QuestionContact Google Tag Manager