Compare Funnel.io vs IBM Digital Analytics

See this comparison of Funnel.io vs. IBM Digital Analytics based on data from user reviews. Funnel.io rates 4.4/5 stars with 44 reviews. IBM Digital Analytics rates 2.9/5 stars with 47 reviews. Each product's score is calculated by real-time data from verified user reviews.

 
Google Analytics upload - Starter
$199 per month
 
Google Analytics upload - Business
$299
 
Google Analytics upload - Professional
$449
 
Agencies and Enterprise
Contact us
 
Free Trial
Free Trial
 $ Get a Quote$ Get a Quote$ Get a Quote$ Get a Quote
Meets RequirementsSee More
Meets RequirementsSee More
8.7
(Based on 42 reviews)
6.8
(Based on 45 reviews)
Ease of UseSee More
Ease of UseSee More
8.5
(Based on 42 reviews)
5.7
(Based on 45 reviews)
Ease of SetupSee More
Ease of SetupSee More
8.9
(Based on 28 reviews)
5.1
(Based on 17 reviews)
Ease of AdminSee More
Ease of AdminSee More
9.0
(Based on 28 reviews)
6.8
(Based on 19 reviews)
Quality of SupportSee More
Quality of SupportSee More
9.5
(Based on 40 reviews)
6.0
(Based on 40 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
9.5
(Based on 27 reviews)
6.9
(Based on 19 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
8.8
(Based on 42 reviews)
3.6
(Based on 44 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
40.9%
14.0%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
54.5%
32.6%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
4.5%
53.5%
 
Marketing and Advertising
36.2%
Retail
19.6%
 
Internet
10.3%
Marketing and Advertising
19.6%
 
Information Technology and Services
10.3%
Insurance
8.9%
 
Retail
8.6%
Internet
7.1%
 
Financial Services
3.4%
Computer Software
5.4%
 
Other
31.0%
Other
39.3%
Most Helpful Favorable Review
Most Helpful Favorable Review
Rafal S.
Administrator in E-Learning

Funnel connets to numerous advertising platforms, pulls spend data and integrates into one single format. Harmonized data is ready to be loaded to our data warehose. If we were about developing connectors to all platforms we use it would take months. With...

Josh P.
User in Insurance

IBM Digital Analytics was used to monitor on-site user behavior, highlight areas of drop-off across key lead capture pathways, provide direction, and historical aggregation of digital marketing initiatives and set performance benchmarks for an ecommerce...

Most Helpful Critical Review
Most Helpful Critical Review
Shabnam M.
Administrator in Internet

So sensitive to minor differences in UTM links Not extremely intuitive when it comes to creating graphs or keeping track of campaigns easily

G2 Crowd User in Computer Software

Some of their products crash, and the interfaces are outdated

 
Ask Funnel.io a QuestionContact Funnel.ioAsk IBM DA a QuestionContact IBM DA
Kate from G2 Crowd

Need help?

I can help.