Compare Funnel.io, SimilarWeb, and Moz Pro
 Funnel.io 4.4 Based on 55 reviews |  SimilarWeb 4.2 Based on 28 reviews |  Moz Pro 4.4 Based on 246 reviews |
Pricing
Standard $299 per month | FREE $0 per month | Standard $99 / month | |
Business $449 per month | ENTERPRISE Custom Plans | Medium $149 / month | |
Professional $699 per month | Additional Solutions Custom Plans | Large $249 / month | |
Agencies and Enterprise Contact us | ‐ | Premium $599 / month | |
Free Trial | Free Trial | Free Trial |
Ratings
| Meets Requirements | 8.6 (Based on 51 reviews) | 7.9 (Based on 26 reviews) | 8.6 (Based on 231 reviews) |
| Ease of Use | 8.4 (Based on 51 reviews) | 8.8 (Based on 26 reviews) | 8.8 (Based on 231 reviews) |
| Ease of Setup | 8.8 (Based on 31 reviews) | 9.0 (Based on 9 reviews) | 9.1 (Based on 107 reviews) |
| Ease of Admin | 8.9 (Based on 31 reviews) | 9.4 (Based on 7 reviews) | 9.1 (Based on 107 reviews) |
| Quality of Support | 9.3 (Based on 48 reviews) | 7.9 (Based on 19 reviews) | 8.9 (Based on 200 reviews) |
| Ease of Doing Business With | 9.4 (Based on 30 reviews) | 8.2 (Based on 6 reviews) | 9.3 (Based on 102 reviews) |
| Product Direction (% positive) | 8.6 (Based on 51 reviews) | 8.1 (Based on 27 reviews) | 8.6 (Based on 233 reviews) |
Reviewers' Company Size
Small-Business (50 or fewer emp.) | 45.5% | 35.7% | 54.5% |
Mid-Market (51-1000 emp.) | 50.9% | 53.6% | 35.2% |
Enterprise (> 1000 emp.) | 3.6% | 10.7% | 10.3% |
Reviewers' Industry
Marketing and Advertising 32.4% | Internet 25.6% | Marketing and Advertising 28.8% | |
Internet 12.7% | Marketing and Advertising 18.6% | Computer Software 13.1% | |
Information Technology and Services 12.7% | Public Relations and Communications 16.3% | Internet 12.8% | |
Retail 7.0% | Information Technology and Services 14.0% | Information Technology and Services 8.0% | |
Health, Wellness and Fitness 2.8% | Financial Services 4.7% | Retail 2.2% | |
Other 32.4% | Other 20.9% | Other 35.1% |
Reviews
| Most Helpful Favorable Review | G2 Crowd User in Food & Beverages Funnel is a great and really easy tool to use, giving me a good overview of marketing spend and performance of our different channels. Their staff is also really helpful and supportive. | G2 Crowd User in Public Relations and Communications Compare feature, where web traffic comes from, chrome extension | Benjamin C. Agency in Staffing and Recruiting Moz has been one of my most valued and integrated research tools for online marketing. Since a lot of my work involves community outreach, I use Fresh Web Explorer and Opensite Explorer to track brand mentions, linking progress and competitive analysis.... |
| Most Helpful Critical Review | Shabnam M. Administrator in Internet So sensitive to minor differences in UTM links Not extremely intuitive when it comes to creating graphs or keeping track of campaigns easily | G2 Crowd User in Marketing and Advertising This is not a technology, but a service. You enter domains in a spreadsheet that can do look-ups. You cannot easily do a list build and the way they do look-ups eats into your API calls, which are limited every month. My CSM is definitely trying to be... | Corey N. Agency in Marketing and Advertising If you're doing more than the most basic local work in a market with no competition, you'll need more. A lot more. Ahrefs has a vastly superior backlink database and Majestic has the only really usable link API. SEMrush and Search Metrics provide endless... |
