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Compare Google Analytics 360 vs IBM Digital Analytics

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comparison of Google Analytics 360 vs. IBM Digital Analytics
based on data from user reviews. Google Analytics 360 rates 4.2/5 stars with 204 reviews. IBM Digital Analytics rates 2.9/5 stars with 50 reviews. Each product's score is calculated by real-time data from verified user reviews.

Meets RequirementsSee More
Meets RequirementsSee More
8.8
(Based on 191 reviews)
6.9
(Based on 47 reviews)
Ease of UseSee More
Ease of UseSee More
8.2
(Based on 191 reviews)
5.9
(Based on 47 reviews)
Ease of SetupSee More
Ease of SetupSee More
7.8
(Based on 93 reviews)
5.4
(Based on 18 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.4
(Based on 92 reviews)
6.9
(Based on 20 reviews)
Quality of SupportSee More
Quality of SupportSee More
8.0
(Based on 166 reviews)
6.1
(Based on 42 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.6
(Based on 89 reviews)
7.0
(Based on 20 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
8.5
(Based on 186 reviews)
3.8
(Based on 46 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
48.5%
15.2%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
31.4%
34.8%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
20.1%
50.0%
 
Marketing and Advertising
17.7%
Retail
18.0%
 
Internet
4.8%
Marketing and Advertising
18.0%
 
Information Technology and Services
4.4%
Insurance
8.2%
 
Real Estate
4.4%
Information Technology and Services
8.2%
 
Computer Software
3.8%
Internet
6.6%
 
Other
64.8%
Other
41.0%
Most Helpful Favorable Review
Most Helpful Favorable Review
G2 Crowd User in Marketing and Advertising

Out site gets 2-3 million visitors a month, so we were getting data based off of only a small percentage of traffic. This caused challenges both in terms of accurate reporting and troubleshooting issues.

G2 Crowd User in Information Technology and Services

Data, using the software overall and the fact that it crunches numbers

Most Helpful Critical Review
Most Helpful Critical Review
Luisa L.
User in Leisure, Travel & Tourism

Demasiadas opciones. La configuraci├│n a veces se hace tediosa debido a que son muchas opciones posibles de configuraci├│n y eso agota

Paul S.
User in Marketing and Advertising

The interface is a little clunky and outdated, but it's not really a negative point, since it works so well.

 
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