Compare GA 360 vs IBM Watson Customer Experience Analytics

See this comparison of Google Analytics 360 vs. IBM Watson Customer Experience Analytics based on data from user reviews. Google Analytics 360 rates 4.3/5 stars with 153 reviews. IBM Watson Customer Experience Analytics rates 4.3/5 stars with 7 reviews. Each product's score is calculated by real-time data from verified user reviews.

Meets RequirementsSee More
Meets RequirementsSee More
8.9
(Based on 144 reviews)
7.6
(Based on 7 reviews)
Ease of UseSee More
Ease of UseSee More
8.3
(Based on 144 reviews)
8.5
(Based on 7 reviews)
Ease of SetupSee More
Ease of SetupSee More
8.0
(Based on 76 reviews)
8.2
(Based on 5 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.4
(Based on 76 reviews)
8.2
(Based on 5 reviews)
Quality of SupportSee More
Quality of SupportSee More
8.1
(Based on 123 reviews)
7.3
(Based on 5 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.5
(Based on 74 reviews)
8.8
(Based on 5 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
8.8
(Based on 141 reviews)
10.0
(Based on 7 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
44.4%
0.0%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
34.6%
28.6%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
20.9%
71.4%
 
Marketing and Advertising
16.2%
Banking
25.0%
 
Information Technology and Services
5.7%
Marketing and Advertising
25.0%
 
Internet
5.7%
Consumer Goods
12.5%
 
Real Estate
5.2%
Food & Beverages
12.5%
 
Computer Software
4.8%
Insurance
12.5%
 
Other
62.4%
Other
12.5%
Most Helpful Favorable Review
Most Helpful Favorable Review
Alley L.
User in Marketing and Advertising

The main difference between Google Analytics and Google Analytics 360 is the amount of the data you can store. The more premium version of the two, Google Analytics 360, allows the user to better house and manipulate large amounts of data. This is a big...

Dave H.
Executive Sponsor

Helps to consolidate the key customer experience metrics

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User in Marketing and Advertising

The segmentation could be easier to use.

G2 Crowd User in Marketing and Advertising

Codding when you don't find the feature embedded int the software.

 
 No videos provided.

Go from question to decision to action in minutes with Watson Customer Experience Analytics. Customers interact with your brand across channels and over time, which means you’re probably using multiple solutions to connect with them. When you can only see a part of the picture, you risk creating disjointed, unpleasant experiences. Watch this video to see how IBM Customer Experience Analytics makes it possible to visualize—and continually improve—the entire customer journey.

Request More InformationRequest More InformationAsk IBM Watson Customer Experience Analytics a QuestionContact IBM Watson Customer Experience Analytics
Kate from G2 Crowd

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