Compare Google Analytics 360 vs IBM Watson Customer Experience Analytics

See this comparison of Google Analytics 360 vs. IBM Watson Customer Experience Analytics based on data from user reviews. Google Analytics 360 rates 4.3/5 stars with 188 reviews. IBM Watson Customer Experience Analytics rates 4.2/5 stars with 11 reviews. Each product's score is calculated by real-time data from verified user reviews.

Meets RequirementsSee More
Meets RequirementsSee More
8.8
(Based on 177 reviews)
7.6
(Based on 8 reviews)
Ease of UseSee More
Ease of UseSee More
8.2
(Based on 177 reviews)
8.5
(Based on 8 reviews)
Ease of SetupSee More
Ease of SetupSee More
7.9
(Based on 88 reviews)
8.0
(Based on 6 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.4
(Based on 87 reviews)
8.2
(Based on 5 reviews)
Quality of SupportSee More
Quality of SupportSee More
8.1
(Based on 152 reviews)
7.0
(Based on 6 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.5
(Based on 84 reviews)
8.5
(Based on 6 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
8.4
(Based on 174 reviews)
10.0
(Based on 8 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
46.8%
9.1%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
33.0%
18.2%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
20.2%
72.7%
 
Marketing and Advertising
18.4%
Food & Beverages
18.8%
 
Real Estate
4.9%
Retail
12.5%
 
Internet
4.9%
Investment Management
12.5%
 
Information Technology and Services
4.5%
Banking
12.5%
 
Computer Software
3.7%
Marketing and Advertising
12.5%
 
Other
63.7%
Other
31.3%
Most Helpful Favorable Review
Most Helpful Favorable Review
G2 Crowd User in Marketing and Advertising

Out site gets 2-3 million visitors a month, so we were getting data based off of only a small percentage of traffic. This caused challenges both in terms of accurate reporting and troubleshooting issues.

Kenneth L.
User in Retail

The fact it learned as it grows, year after year

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User in Marketing and Advertising

The segmentation could be easier to use.

G2 Crowd User in Staffing and Recruiting

Nothing I like the product very much and highly recommend

 
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Experience the power of AI in IBM Watson Customer Experience Analytics. Identify and resolve customer experience challenges and behavioral sequences within minutes. Immediately get notified of struggle when it happens so you can quickly take action to improve conversion rates.

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Kate from G2 Crowd

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