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Compare Google Analytics 360 vs Mixpanel

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comparison of Google Analytics 360 vs. Mixpanel
based on data from user reviews. Google Analytics 360 rates 4.2/5 stars with 204 reviews. Mixpanel rates 4.2/5 stars with 220 reviews. Each product's score is calculated by real-time data from verified user reviews.

Meets RequirementsSee More
Meets RequirementsSee More
8.8
(Based on 191 reviews)
8.4
(Based on 194 reviews)
Ease of UseSee More
Ease of UseSee More
8.2
(Based on 191 reviews)
8.0
(Based on 193 reviews)
Ease of SetupSee More
Ease of SetupSee More
7.8
(Based on 93 reviews)
7.6
(Based on 88 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.4
(Based on 92 reviews)
7.9
(Based on 89 reviews)
Quality of SupportSee More
Quality of SupportSee More
8.0
(Based on 166 reviews)
8.0
(Based on 149 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.6
(Based on 89 reviews)
8.4
(Based on 76 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
8.5
(Based on 186 reviews)
7.3
(Based on 189 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
48.3%
64.8%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
31.5%
30.1%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
20.2%
5.0%
 
Marketing and Advertising
17.9%
Computer Software
25.2%
 
Internet
4.8%
Internet
17.9%
 
Information Technology and Services
4.5%
Information Technology and Services
14.0%
 
Real Estate
4.5%
Marketing and Advertising
7.3%
 
Computer Software
3.8%
Financial Services
6.6%
 
Other
64.6%
Other
28.9%
Most Helpful Favorable Review
Most Helpful Favorable Review
G2 Crowd User in Marketing and Advertising

Out site gets 2-3 million visitors a month, so we were getting data based off of only a small percentage of traffic. This caused challenges both in terms of accurate reporting and troubleshooting issues.

Erich R.
Administrator in Internet

We've used Mixpanel a number of times to implement site analytics. It's incredibly easy to setup and get running. A great way to breakdown your analytics data from your site. Great dashboards, great reporting, and it's relatively cost efficient.

Most Helpful Critical Review
Most Helpful Critical Review
Luisa L.
User in Leisure, Travel & Tourism

Demasiadas opciones. La configuraci├│n a veces se hace tediosa debido a que son muchas opciones posibles de configuraci├│n y eso agota

Dominic B.
User in Information Technology and Services

MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers.

 
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