![]() Google Analytics 360 4.2 Based on 245 reviews | Mixpanel 4.2 Based on 215 reviews | Heap 4.3 Based on 114 reviews |
‐ | ‐ | Free $0 per month | |
‐ | ‐ | Enterprise Custom | |
Free Trial | Free Trial | Free Trial |
Meets Requirements | 8.8 (Based on 227 reviews) | 8.4 (Based on 190 reviews) | 8.5 (Based on 107 reviews) |
Ease of Use | 8.2 (Based on 227 reviews) | 7.9 (Based on 190 reviews) | 8.2 (Based on 107 reviews) |
Ease of Setup | 8.0 (Based on 102 reviews) | 7.4 (Based on 81 reviews) | 9.1 (Based on 47 reviews) |
Ease of Admin | 8.5 (Based on 101 reviews) | 7.8 (Based on 82 reviews) | 8.5 (Based on 47 reviews) |
Quality of Support | 8.1 (Based on 199 reviews) | 8.1 (Based on 146 reviews) | 8.5 (Based on 91 reviews) |
Ease of Doing Business With | 8.6 (Based on 99 reviews) | 8.4 (Based on 70 reviews) | 8.5 (Based on 39 reviews) |
Product Direction (% positive) | 8.3 (Based on 222 reviews) | 7.1 (Based on 185 reviews) | 8.9 (Based on 107 reviews) |
Small-Business (50 or fewer emp.) | 48.4% | 63.8% | 57.0% |
Mid-Market (51-1000 emp.) | 32.0% | 31.5% | 34.2% |
Enterprise (> 1000 emp.) | 19.7% | 4.7% | 8.8% |
Marketing and Advertising 17.5% | Computer Software 25.9% | Internet 24.6% | |
Information Technology and Services 5.1% | Internet 18.2% | Information Technology and Services 13.8% | |
Real Estate 4.2% | Information Technology and Services 14.5% | Computer Software 13.8% | |
Internet 3.9% | Marketing and Advertising 7.1% | Marketing and Advertising 13.0% | |
Education Management 3.6% | Financial Services 7.1% | Insurance 2.2% | |
Other 65.7% | Other 27.3% | Other 32.6% |
Most Helpful Favorable Review | G2 Crowd User in Marketing and Advertising Out site gets 2-3 million visitors a month, so we were getting data based off of only a small percentage of traffic. This caused challenges both in terms of accurate reporting and troubleshooting issues. | Erich R. Administrator in Internet We've used Mixpanel a number of times to implement site analytics. It's incredibly easy to setup and get running. A great way to breakdown your analytics data from your site. Great dashboards, great reporting, and it's relatively cost efficient. | Justin A. Agency in Marketing and Advertising Heap is easy to implement, easy to use, and very simple to deploy. It gives the "lay-person", a marketing team member, or business team member who is NOT a tech savvy data scientist the ability to review the most important data, answer questions in a... |
Most Helpful Critical Review | Luisa L. User in Leisure, Travel & Tourism Demasiadas opciones. La configuración a veces se hace tediosa debido a que son muchas opciones posibles de configuración y eso agota | Dominic B. User in Information Technology and Services MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers. | Gitai B. User in Computer Software The ability to analyze is ridiculously bad. I've been doing web analytics for four years now, and I'm pretty good at it. I find that usually the third level of drill down is where you start getting an answer to your question, and Heap just doesn't allow... |