Want to see who topped the 2019 Best Software Awards?

Compare Google Analytics 360, StatCounter, and IBM Digital Analytics

 
From $5/month
$0-$399 per month
 
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Meets RequirementsSee More
Meets RequirementsSee More
8.8
(Based on 210 reviews)
8.8
(Based on 56 reviews)
6.9
(Based on 47 reviews)
Ease of UseSee More
Ease of UseSee More
8.2
(Based on 210 reviews)
9.1
(Based on 56 reviews)
5.9
(Based on 47 reviews)
Ease of SetupSee More
Ease of SetupSee More
8.0
(Based on 97 reviews)
8.7
(Based on 19 reviews)
5.7
(Based on 19 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.5
(Based on 96 reviews)
9.1
(Based on 19 reviews)
7.0
(Based on 21 reviews)
Quality of SupportSee More
Quality of SupportSee More
8.1
(Based on 183 reviews)
8.6
(Based on 37 reviews)
6.2
(Based on 42 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.6
(Based on 94 reviews)
9.3
(Based on 17 reviews)
7.1
(Based on 21 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
8.6
(Based on 204 reviews)
7.7
(Based on 55 reviews)
3.8
(Based on 46 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
47.6%
70.2%
14.9%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
32.2%
15.8%
34.0%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
20.3%
14.0%
51.1%
 
Marketing and Advertising
17.2%
Marketing and Advertising
20.0%
Retail
17.7%
 
Information Technology and Services
5.1%
Writing and Editing
8.0%
Marketing and Advertising
17.7%
 
Real Estate
4.1%
Internet
8.0%
Insurance
8.1%
 
Internet
4.1%
Information Technology and Services
6.7%
Information Technology and Services
8.1%
 
Computer Software
3.8%
Higher Education
6.7%
Internet
6.5%
 
Other
65.6%
Other
50.7%
Other
41.9%
Most Helpful Favorable Review
Most Helpful Favorable Review
Alley L.
User in Marketing and Advertising

The main difference between Google Analytics and Google Analytics 360 is the amount of the data you can store. The more premium version of the two, Google Analytics 360, allows the user to better house and manipulate large amounts of data. This is a big...

Chad W.
User in Marketing and Advertising

For a free tool, StatCounter is one of the most well known simple site trackers. Very easy to set up and use. Great to have an independent source aside from Google Analytics to give you stats on Keyword Analysis, entry and exit pages, search engine stats,...

Daniel V.
User in Marketing and Advertising

The ability to manipulate reports and then identify outlying data and trends

Most Helpful Critical Review
Most Helpful Critical Review
Luisa L.
User in Leisure, Travel & Tourism

Demasiadas opciones. La configuración a veces se hace tediosa debido a que son muchas opciones posibles de configuración y eso agota

G2 Crowd User in Retail

Not robust enough to do advanced analytics like correlation, funnel analysis and segmentation. Appears to be more of a log based solution historically and less of a typical javascript based tracking. So, difficult to trust data accuracy fully. Support and...

Paul S.
User in Marketing and Advertising

The interface is a little clunky and outdated, but it's not really a negative point, since it works so well.

 
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