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Compare Google Analytics vs Google Analytics 360

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comparison of Google Analytics vs. Google Analytics 360
based on data from user reviews. Google Analytics rates 4.5/5 stars with 3,279 reviews. Google Analytics 360 rates 4.2/5 stars with 227 reviews. Each product's score is calculated by real-time data from verified user reviews.

Meets RequirementsSee More
Meets RequirementsSee More
9.1
(Based on 3,036 reviews)
8.8
(Based on 210 reviews)
Ease of UseSee More
Ease of UseSee More
7.8
(Based on 3,050 reviews)
8.2
(Based on 210 reviews)
Ease of SetupSee More
Ease of SetupSee More
8.0
(Based on 1,535 reviews)
8.0
(Based on 97 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.3
(Based on 1,536 reviews)
8.5
(Based on 96 reviews)
Quality of SupportSee More
Quality of SupportSee More
7.5
(Based on 2,419 reviews)
8.1
(Based on 183 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.3
(Based on 1,379 reviews)
8.6
(Based on 94 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
8.5
(Based on 3,022 reviews)
8.6
(Based on 204 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
60.7%
47.6%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
27.3%
32.2%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
12.0%
20.3%
 
Marketing and Advertising
22.0%
Marketing and Advertising
17.2%
 
Computer Software
7.0%
Information Technology and Services
5.1%
 
Information Technology and Services
6.9%
Real Estate
4.1%
 
Internet
6.6%
Internet
4.1%
 
Higher Education
3.0%
Computer Software
3.8%
 
Other
54.4%
Other
65.6%
Most Helpful Favorable Review
Most Helpful Favorable Review
Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Alley L.
User in Marketing and Advertising

The main difference between Google Analytics and Google Analytics 360 is the amount of the data you can store. The more premium version of the two, Google Analytics 360, allows the user to better house and manipulate large amounts of data. This is a big...

Most Helpful Critical Review
Most Helpful Critical Review
Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Luisa L.
User in Leisure, Travel & Tourism

Demasiadas opciones. La configuración a veces se hace tediosa debido a que son muchas opciones posibles de configuración y eso agota

 
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