Compare Google Analytics, LeadLander, HubSpot, and Oracle Eloqua

 
Google Analytics
LeadLander
HubSpot
Optimized for quick response
Oracle Eloqua
Optimized for quick response
 
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Google Analytics
Google Analytics
4.5
Based on 3,436 reviews
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LeadLander
LeadLander
3.7
Based on 20 reviews
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HubSpot
HubSpot
4.3
Based on 3,219 reviews
Optimized for quick response
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Oracle Eloqua
Oracle Eloqua
3.8
Based on 403 reviews
Optimized for quick response
 
Marketing Hub Free
$0
Basic
$2,000 /month
 
Marketing Hub Starter
$50 /month
Standard
$4,000 /month
 
Marketing Hub Professional
$800 /month
Enterprise
Contact Sales /month
 
Marketing Hub Enterprise
$3,200 /month
 
Free Trial
Free Trial
Free Trial
Free Trial
 $ Get a Quote$ Get a Quote$ Get a Quote$ Get a Quote$ Get a Quote$ Get a Quote$ Get a Quote$ Get a Quote
Meets RequirementsSee More
Meets RequirementsSee More
9.1
(Based on 3,182 reviews)
7.2
(Based on 19 reviews)
8.7
(Based on 2,835 reviews)
8.3
(Based on 357 reviews)
Ease of UseSee More
Ease of UseSee More
7.8
(Based on 3,196 reviews)
8.0
(Based on 19 reviews)
8.6
(Based on 2,846 reviews)
7.4
(Based on 358 reviews)
Ease of SetupSee More
Ease of SetupSee More
8.0
(Based on 1,607 reviews)
9.2
(Based on 11 reviews)
8.2
(Based on 1,501 reviews)
6.8
(Based on 160 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.3
(Based on 1,608 reviews)
9.5
(Based on 12 reviews)
8.7
(Based on 1,556 reviews)
7.5
(Based on 170 reviews)
Quality of SupportSee More
Quality of SupportSee More
7.5
(Based on 2,538 reviews)
8.1
(Based on 17 reviews)
8.8
(Based on 2,652 reviews)
7.2
(Based on 322 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.3
(Based on 1,442 reviews)
9.3
(Based on 13 reviews)
8.9
(Based on 1,530 reviews)
7.7
(Based on 165 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
8.6
(Based on 3,168 reviews)
6.1
(Based on 19 reviews)
8.7
(Based on 2,823 reviews)
6.7
(Based on 355 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
60.8%
35.0%
55.8%
10.0%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
27.2%
55.0%
38.1%
33.3%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
12.0%
10.0%
6.1%
56.8%
 
Marketing and Advertising
22.2%
Computer Software
47.8%
Marketing and Advertising
19.4%
Computer Software
18.9%
 
Computer Software
6.9%
Information Technology and Services
17.4%
Computer Software
15.1%
Information Technology and Services
13.3%
 
Information Technology and Services
6.8%
Marketing and Advertising
8.7%
Information Technology and Services
9.9%
Marketing and Advertising
9.9%
 
Internet
6.4%
Financial Services
8.7%
Internet
6.2%
Financial Services
5.0%
 
Higher Education
3.1%
Staffing and Recruiting
4.3%
Financial Services
2.6%
Internet
4.1%
 
Other
54.5%
Other
13.0%
Other
46.9%
Other
48.8%
Most Helpful Favorable Review
Most Helpful Favorable Review
Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Mark H.
Administrator in Computer Software

When we introduce new apps or tools to the inside sales team, the biggest challenge by far is user adoption. Leadlander is simple to use. We've tried to bring on similar solutions that on paper looked like better, more comprehensive solutions to solve...

Sandra A.
Administrator in Computer Software

In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...

Mark H.
Administrator in Computer Software

As someone who creates hundreds of campaigns each year, I like a system that doesn't limit me and provides a smooth workflow across all key elements (email, landing pages, campaign logic, filtering, and reporting). Eloqua saves me time, makes me more...

Most Helpful Critical Review
Most Helpful Critical Review
Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Laralyn E.
User in Computer Software

It's such a confusing UI, it's really ugly, and I think that it should automatically filter out results for the IP addresses that are just coming from the telecom companies, since half of the time it looks like telecom companies are looking at our site a...

Jeremy F.
User in Information Technology and Services

Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...

Robert P.
Administrator in Marketing and Advertising

* Lost functionality in E10 (newest version) -- some of the more complicated tasks in E9 have been dumbed down in the service of making the interface more user-friendly. Several out-of-the-box reports are no longer available. * Technical Support can be...

 
 No videos provided.No videos provided.

The world has changed, and it's time to transform how you market and sell to match how people shop, buy, and share experiences online. That's why we built HubSpot. With HubSpot's award-winning inbound marketing and sales platform, you will attract more visitors, generate more leads, and delight more customers: all in one platform.

HubSpot offers a full stack of products for marketing, sales, and customer relationship management: powerful alone, and even better when used together.

Here are a variety of short, simple videos to help you navigate the Eloqua product.

Ask Google Analytics a QuestionContact Google AnalyticsAsk LeadLander a QuestionContact LeadLanderAsk HubSpot a QuestionContact HubSpotAsk Oracle Eloqua a QuestionContact Oracle Eloqua
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