Want to see who topped the 2019 Best Software Awards?

Compare Google Analytics, LeadLander, and Moz Pro

 
Standard
$99 / month
 
Medium
$149 / month
 
Large
$249 / month
 
Premium
$599 / month
 
Free Trial
Free Trial
Free Trial
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Meets RequirementsSee More
Meets RequirementsSee More
9.1
(Based on 3,027 reviews)
7.2
(Based on 15 reviews)
8.6
(Based on 226 reviews)
Ease of UseSee More
Ease of UseSee More
7.8
(Based on 3,041 reviews)
8.6
(Based on 15 reviews)
8.8
(Based on 226 reviews)
Ease of SetupSee More
Ease of SetupSee More
8.0
(Based on 1,528 reviews)
9.1
(Based on 10 reviews)
9.1
(Based on 106 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.3
(Based on 1,529 reviews)
9.5
(Based on 11 reviews)
9.1
(Based on 106 reviews)
Quality of SupportSee More
Quality of SupportSee More
7.5
(Based on 2,414 reviews)
8.2
(Based on 13 reviews)
8.9
(Based on 195 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.3
(Based on 1,373 reviews)
9.3
(Based on 12 reviews)
9.3
(Based on 101 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
8.5
(Based on 3,014 reviews)
5.8
(Based on 15 reviews)
8.7
(Based on 227 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
60.7%
43.8%
53.3%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
27.3%
50.0%
36.1%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
12.0%
6.3%
10.6%
 
Marketing and Advertising
22.1%
Computer Software
55.6%
Marketing and Advertising
29.3%
 
Computer Software
7.0%
Marketing and Advertising
11.1%
Computer Software
13.4%
 
Information Technology and Services
6.9%
Financial Services
11.1%
Internet
12.7%
 
Internet
6.6%
Leisure, Travel & Tourism
5.6%
Information Technology and Services
8.1%
 
Higher Education
3.0%
Information Technology and Services
5.6%
Retail
2.3%
 
Other
54.4%
Other
11.1%
Other
34.2%
Most Helpful Favorable Review
Most Helpful Favorable Review
Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Mark H.
Administrator in Computer Hardware

When we introduce new apps or tools to the inside sales team, the biggest challenge by far is user adoption. Leadlander is simple to use. We've tried to bring on similar solutions that on paper looked like better, more comprehensive solutions to solve...

Benjamin C.
Agency in Staffing and Recruiting

Moz has been one of my most valued and integrated research tools for online marketing. Since a lot of my work involves community outreach, I use Fresh Web Explorer and Opensite Explorer to track brand mentions, linking progress and competitive analysis....

Most Helpful Critical Review
Most Helpful Critical Review
Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Laralyn E.
User in Computer Software

It's such a confusing UI, it's really ugly, and I think that it should automatically filter out results for the IP addresses that are just coming from the telecom companies, since half of the time it looks like telecom companies are looking at our site a...

Michael G.
Administrator in Information Technology and Services

Let's see... No telephone number to call customer support. Too expensive. Way, way too expensive. In fact, I was paying $300 per month and for that price, I want to talk to a human if something breaks. You can't find their address or telephone number, no...

 
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