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Compare Google Analytics vs Pendo

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comparison of Google Analytics vs. Pendo
based on data from user reviews. Google Analytics rates 4.5/5 stars with 3,137 reviews. Pendo rates 4.7/5 stars with 69 reviews. Each product's score is calculated by real-time data from verified user reviews.

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Google Analytics
Pendo
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Add Product
Google Analytics
Google Analytics
4.5
Based on 3,137 reviews
Pendo
Pendo
4.7
Based on 69 reviews
Optimized for quick response
Meets RequirementsSee More
Meets RequirementsSee More
9.1
(Based on 2,912 reviews)
8.7
(Based on 67 reviews)
Ease of UseSee More
Ease of UseSee More
7.8
(Based on 2,925 reviews)
8.5
(Based on 67 reviews)
Ease of SetupSee More
Ease of SetupSee More
8.0
(Based on 1,468 reviews)
8.7
(Based on 39 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.3
(Based on 1,469 reviews)
8.7
(Based on 44 reviews)
Quality of SupportSee More
Quality of SupportSee More
7.5
(Based on 2,315 reviews)
9.1
(Based on 60 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.4
(Based on 1,317 reviews)
9.7
(Based on 40 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
8.5
(Based on 2,899 reviews)
9.5
(Based on 66 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
60.4%
17.9%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
27.5%
73.1%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
12.1%
9.0%
 
Marketing and Advertising
22.1%
Computer Software
60.2%
 
Computer Software
7.1%
Information Technology and Services
12.4%
 
Information Technology and Services
7.0%
Internet
8.8%
 
Internet
6.7%
Education Management
5.3%
 
Higher Education
3.1%
Marketing and Advertising
4.4%
 
Other
54.1%
Other
8.8%
Most Helpful Favorable Review
Most Helpful Favorable Review
Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Alex R.
Administrator in Computer Software

The information is always easy to find. The Pendo reports are consistent across all of our different product lines so the usage of the system is much easier for our different user groups. We now have insight about how users interact with our tool versus the...

Most Helpful Critical Review
Most Helpful Critical Review
Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

G2 Crowd User in Computer Software

I've been using the tool actively for over two years now and in that time they've added an impressive amount of new functionality. Being so familiar with the product, I'm acutely aware of all its shortcomings of which there are many. Namely, a truly...

 
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Build products customers love with Pendo's integrated platform. Without any coding Pendo helps product managers identify trends, gather feedback, and guide users every day.

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