Compare Google Tag Manager vs IBM Watson Customer Experience Analytics

See this comparison of Google Tag Manager vs. IBM Watson Customer Experience Analytics based on data from user reviews. Google Tag Manager rates 4.5/5 stars with 192 reviews. IBM Watson Customer Experience Analytics rates 4.3/5 stars with 7 reviews. Each product's score is calculated by real-time data from verified user reviews.

Meets RequirementsSee More
Meets RequirementsSee More
9.2
(Based on 180 reviews)
7.6
(Based on 7 reviews)
Ease of UseSee More
Ease of UseSee More
7.8
(Based on 181 reviews)
8.5
(Based on 7 reviews)
Ease of SetupSee More
Ease of SetupSee More
8.0
(Based on 119 reviews)
8.2
(Based on 5 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.4
(Based on 119 reviews)
8.2
(Based on 5 reviews)
Quality of SupportSee More
Quality of SupportSee More
7.0
(Based on 140 reviews)
7.3
(Based on 5 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.2
(Based on 106 reviews)
8.8
(Based on 5 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
8.8
(Based on 180 reviews)
10.0
(Based on 7 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
53.1%
0.0%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
33.9%
28.6%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
13.0%
71.4%
 
Marketing and Advertising
39.0%
Banking
25.0%
 
Internet
9.9%
Marketing and Advertising
25.0%
 
Information Technology and Services
8.4%
Consumer Goods
12.5%
 
Computer Software
7.1%
Food & Beverages
12.5%
 
Hospital & Health Care
2.2%
Insurance
12.5%
 
Other
33.4%
Other
12.5%
Most Helpful Favorable Review
Most Helpful Favorable Review
G2 Crowd User in Computer Software

Google Tag Manager is helpful tool to easily manage various types of tags on a website for tracking and analytics in one place and easily integrates with other systems.

G2 Crowd User

Insight without prejudice can be difficult to achieve. Reliability of information is key and Watson CEA has become an invaluable source of easy customer feedback.

Most Helpful Critical Review
Most Helpful Critical Review
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Colleen S.
Administrator in Real Estate

It's impossible to bulk admin multiple containers. When managing 90+ sites, it's incredibly frustrating to have to go in and add users to each one separately and assign roles.

G2 Crowd User

The new portal is still very very slow and a bit buggy. Some key features are missing (Monitor, admin, benchmark..) and unique visitor metrics still not available across functions. Form tag disappeared, what a bummer!!

 
 No videos provided.

Go from question to decision to action in minutes with Watson Customer Experience Analytics. Customers interact with your brand across channels and over time, which means you’re probably using multiple solutions to connect with them. When you can only see a part of the picture, you risk creating disjointed, unpleasant experiences. Watch this video to see how IBM Customer Experience Analytics makes it possible to visualize—and continually improve—the entire customer journey.

Ask Google Tag Manager a QuestionContact Google Tag ManagerAsk IBM Watson Customer Experience Analytics a QuestionContact IBM Watson Customer Experience Analytics
Kate avatar
Kate from G2 Crowd

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