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Compare Google Tag Manager vs Kissmetrics

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comparison of Google Tag Manager vs. Kissmetrics
based on data from user reviews. Google Tag Manager rates 4.5/5 stars with 223 reviews. Kissmetrics rates 4.1/5 stars with 146 reviews. Each product's score is calculated by real-time data from verified user reviews.

 
Growth
From $500 Per Month
 
Power
From $850 Per Month
 
Enterprise
Contact Vendor 1-888-767-5477
 
Free Trial
Free Trial
 $ Get a Quote$ Get a Quote$ Get a Quote$ Get a Quote
Meets RequirementsSee More
Meets RequirementsSee More
9.3
(Based on 208 reviews)
8.0
(Based on 141 reviews)
Ease of UseSee More
Ease of UseSee More
7.9
(Based on 208 reviews)
7.7
(Based on 141 reviews)
Ease of SetupSee More
Ease of SetupSee More
8.0
(Based on 132 reviews)
7.0
(Based on 60 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.4
(Based on 131 reviews)
8.1
(Based on 65 reviews)
Quality of SupportSee More
Quality of SupportSee More
7.1
(Based on 164 reviews)
8.5
(Based on 122 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.2
(Based on 117 reviews)
8.5
(Based on 66 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
8.8
(Based on 205 reviews)
8.1
(Based on 141 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
52.0%
54.9%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
34.5%
35.9%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
13.5%
9.2%
 
Marketing and Advertising
37.9%
Computer Software
23.9%
 
Internet
9.7%
Internet
21.7%
 
Computer Software
7.5%
Marketing and Advertising
11.7%
 
Information Technology and Services
7.3%
Information Technology and Services
5.6%
 
Retail
2.4%
Retail
2.8%
 
Other
35.2%
Other
34.4%
Most Helpful Favorable Review
Most Helpful Favorable Review
G2 Crowd User in Marketing and Advertising

Interface is very intuitive once you get the hang of it. Built in variables and tag templates help make placing tags a quick task. Preview mode is also a life saver with testing and debugging. Could not do my job without this tool.

Justin N.
User in Marketing and Advertising

KISSMetrics offers flexibility, power, and a robust feature set. You can track almost anything your heart desires and go way beyond simple page views to track form completions, behaviour across multiple devices, customer value over time, and way more....

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User in Hospital & Health Care

It can be a bit overwhelming with all the features.

Darren S.
Administrator in Internet

Our dev team invested dozens of hours integrating KissMetrics calls into everything we needed to track. It required a lot of testing and back and forth with their support. When we finally had everything being tracked, we needed to set up our dashboard and...

 
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Kate from G2 Crowd

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