Compare Google Tag Manager vs Pendo

See this comparison of Google Tag Manager vs. Pendo based on data from user reviews. Google Tag Manager rates 4.5/5 stars with 210 reviews. Pendo rates 4.7/5 stars with 61 reviews. Each product's score is calculated by real-time data from verified user reviews.

Meets RequirementsSee More
Meets RequirementsSee More
9.2
(Based on 197 reviews)
8.7
(Based on 59 reviews)
Ease of UseSee More
Ease of UseSee More
7.8
(Based on 198 reviews)
8.5
(Based on 59 reviews)
Ease of SetupSee More
Ease of SetupSee More
8.0
(Based on 129 reviews)
8.6
(Based on 35 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.4
(Based on 128 reviews)
8.8
(Based on 40 reviews)
Quality of SupportSee More
Quality of SupportSee More
7.0
(Based on 157 reviews)
9.3
(Based on 52 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.2
(Based on 115 reviews)
9.7
(Based on 37 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
8.8
(Based on 195 reviews)
9.6
(Based on 59 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
51.4%
20.0%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
33.8%
71.7%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
14.8%
8.3%
 
Marketing and Advertising
39.3%
Computer Software
61.8%
 
Internet
9.3%
Information Technology and Services
12.7%
 
Information Technology and Services
7.6%
Internet
9.8%
 
Computer Software
6.5%
Marketing and Advertising
4.9%
 
Retail
2.5%
Education Management
2.0%
 
Other
34.7%
Other
8.8%
Most Helpful Favorable Review
Most Helpful Favorable Review
G2 Crowd User in Marketing and Advertising

Super easy to impliment the tag. Many preloaded tags make adding popular tags very easy. Manual tags easy to add as well. Also very easy to set up where tags can fire.

0?e=1530748800&v=beta&t=cccriluaibp r8wzy8xeu7vf27 rmmllda2lhi8yhi8
Jan C.
Executive Sponsor in Computer Software

1) Easy to use interface 2) Good analytics 3) Very responsive support team 4) They are focused on our success

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User in Hospital & Health Care

It can be a bit overwhelming with all the features.

G2 Crowd User in Computer Software

Reporting is pretty simplistic and limited, am limited in answering more interesting questions and pushing richer analytics out to team members.

 
 No videos provided.

Build products customers love with Pendo's integrated platform. Without any coding Pendo helps product managers identify trends, gather feedback, and guide users every day.

 No downloads provided.
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Kate avatar
Kate from G2 Crowd

Need help?

I can help.