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Compare HubSpot vs Pardot

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comparison of HubSpot vs. Pardot
based on data from user reviews. HubSpot rates 4.3/5 stars with 2,982 reviews. Pardot rates 4.0/5 stars with 1,356 reviews. Each product's score is calculated by real-time data from verified user reviews.

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HubSpot
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HubSpot
HubSpot
4.3
Based on 2,982 reviews
Optimized for quick response
Pardot
Pardot
4.0
Based on 1,356 reviews
Optimized for quick response
 
Free
$0
Standard
$1,000 per month
 
Marketing Starter
$50 /month
Pro
$2,000 per month
 
Basic
$200 /month
Ultimate
$3,000 per month
 
Professional
$800 /month
 
Enterprise
$2,400 /month
 
Free Trial
Free Trial
 $ Get a Quote$ Get a Quote$ Get a Quote$ Get a Quote
Meets RequirementsSee More
Meets RequirementsSee More
8.6
(Based on 2,624 reviews)
8.1
(Based on 1,100 reviews)
Ease of UseSee More
Ease of UseSee More
8.6
(Based on 2,635 reviews)
7.9
(Based on 1,104 reviews)
Ease of SetupSee More
Ease of SetupSee More
8.2
(Based on 1,411 reviews)
7.6
(Based on 655 reviews)
Ease of AdminSee More
Ease of AdminSee More
8.7
(Based on 1,465 reviews)
8.3
(Based on 696 reviews)
Quality of SupportSee More
Quality of SupportSee More
8.9
(Based on 2,461 reviews)
7.8
(Based on 1,027 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.9
(Based on 1,441 reviews)
8.2
(Based on 674 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
8.8
(Based on 2,616 reviews)
7.8
(Based on 1,098 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
55.3%
33.3%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
38.6%
55.5%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
6.2%
11.2%
 
Marketing and Advertising
19.2%
Computer Software
22.7%
 
Computer Software
15.5%
Information Technology and Services
12.9%
 
Information Technology and Services
9.9%
Marketing and Advertising
11.1%
 
Internet
6.5%
Internet
5.8%
 
Financial Services
2.6%
Financial Services
3.5%
 
Other
46.3%
Other
44.0%
Most Helpful Favorable Review
Most Helpful Favorable Review
Sandra A.
Administrator in Computer Software

In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...

Zach L.
Administrator in E-Learning

Pardot is great in that it has many connections to external services that give you better insights into your contact's digital body language. From the Wistia connector (which allows you to see which videos & how long your contacts are viewing) to the Google...

Most Helpful Critical Review
Most Helpful Critical Review
Jeremy F.
User in Information Technology and Services

Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...

Allie C.
Administrator in Computer Software

I signed on with Pardot in January, very eager and highly motivated to get a new solution in place. However after many false starts over the course of three weeks, it came to light that Pardot does not work with our implementation of Salesforce. (We use...

 
 

The world has changed, and it's time to transform how you market and sell to match how people shop, buy, and share experiences online. That's why we built HubSpot. With HubSpot's award-winning inbound marketing and sales platform, you will attract more visitors, generate more leads, and delight more customers: all in one platform.

HubSpot offers a full stack of products for marketing, sales, and customer relationship management: powerful alone, and even better when used together.

Discover how you can automate marketing to accelerate pipeline and increase ROI like never before with Pardot B2B Marketing Automation.

Ask HubSpot a QuestionContact HubSpotAsk Pardot a QuestionContact Pardot
Kate from G2 Crowd

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