Compare IBM DA vs Indicative

See this comparison of IBM Digital Analytics vs. Indicative based on data from user reviews. IBM Digital Analytics rates 2.8/5 stars with 46 reviews. Indicative rates 4.5/5 stars with 12 reviews. Each product's score is calculated by real-time data from verified user reviews.

Meets RequirementsSee More
Meets RequirementsSee More
6.8
(Based on 44 reviews)
8.1
(Based on 12 reviews)
Ease of UseSee More
Ease of UseSee More
5.7
(Based on 44 reviews)
8.1
(Based on 12 reviews)
Ease of Setup
Ease of Setup
5.1
(Based on 17 reviews)
Not enough data available
Ease of Admin
Ease of Admin
6.8
(Based on 19 reviews)
Not enough data available
Quality of SupportSee More
Quality of SupportSee More
6.0
(Based on 39 reviews)
8.5
(Based on 9 reviews)
Ease of Doing Business With
Ease of Doing Business With
6.9
(Based on 19 reviews)
Not enough data available
Product Direction (% positive)See More
Product Direction (% positive)See More
3.4
(Based on 43 reviews)
7.4
(Based on 12 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
14.0%
33.3%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
32.6%
50.0%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
53.5%
16.7%
 
Retail
20.4%
Internet
25.0%
 
Marketing and Advertising
20.4%
Computer Software
25.0%
 
Insurance
9.3%
E-Learning
16.7%
 
Internet
7.4%
Newspapers
8.3%
 
Computer Software
5.6%
Telecommunications
8.3%
 
Other
37.0%
Other
16.7%
Most Helpful Favorable Review
Most Helpful Favorable Review
Daniel V.
User in Marketing and Advertising

The ability to manipulate reports and then identify outlying data and trends

G2 Crowd User in Internet

Indicative allows us to see the full view of our marketing funnel and customer journey. While I did not set up the system, I have found it very easy to navigate as a user.

Most Helpful Critical Review
Most Helpful Critical Review
LIsa R.
Consultant

That my data is continuously being tracked and feel like I am always being watched... tracked.

G2 Crowd User in E-Learning

I've only used this for one month so far and I can't seem to find anything that has been problematic for me thus far. Great work on your product!

 
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Kate from G2 Crowd

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