Compare IBM Digital Analytics vs Indicative

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comparison of IBM Digital Analytics vs. Indicative
based on data from user reviews. IBM Digital Analytics rates 2.9/5 stars with 54 reviews. Indicative rates 4.5/5 stars with 14 reviews. Each product's score is calculated by real-time data from verified user reviews.

Meets RequirementsSee More
Meets RequirementsSee More
7.0
(Based on 49 reviews)
8.2
(Based on 13 reviews)
Ease of UseSee More
Ease of UseSee More
6.0
(Based on 49 reviews)
8.3
(Based on 13 reviews)
Ease of Setup
Ease of Setup
5.7
(Based on 19 reviews)
Not enough data available
Ease of Admin
Ease of Admin
7.0
(Based on 21 reviews)
Not enough data available
Quality of SupportSee More
Quality of SupportSee More
6.3
(Based on 44 reviews)
8.8
(Based on 10 reviews)
Ease of Doing Business With
Ease of Doing Business With
7.1
(Based on 21 reviews)
Not enough data available
Product Direction (% positive)See More
Product Direction (% positive)See More
3.9
(Based on 48 reviews)
7.6
(Based on 13 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
14.0%
28.6%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
36.0%
57.1%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
50.0%
14.3%
 
Retail
16.9%
Internet
22.2%
 
Marketing and Advertising
16.9%
Computer Software
22.2%
 
Insurance
7.7%
E-Learning
14.8%
 
Information Technology and Services
7.7%
Telecommunications
7.4%
 
Internet
6.2%
Newspapers
7.4%
 
Other
44.6%
Other
25.9%
Most Helpful Favorable Review
Most Helpful Favorable Review
G2 Crowd User in Information Technology and Services

Data, using the software overall and the fact that it crunches numbers

G2 Crowd User in Internet

Indicative allows us to see the full view of our marketing funnel and customer journey. While I did not set up the system, I have found it very easy to navigate as a user.

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User in Higher Education

Retroactive reports are severely limited in scope. The 90 day custom date range limitation is very prohibitive. The inability to pull several months worth of reports at once is time consuming. The credit system for running reports is an obstacle as once...

G2 Crowd User in Internet

Lack of insight into web attribution (GA isn't hooked up -- but not sure if this is unique to our account / is a possible functionality.

 
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Kate from G2 Crowd

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