Compare IBM Digital Analytics vs Quantcast Measure

See this comparison of IBM Digital Analytics vs. Quantcast Measure based on data from user reviews. IBM Digital Analytics rates 2.9/5 stars with 47 reviews. Quantcast Measure rates 3.8/5 stars with 32 reviews. Each product's score is calculated by real-time data from verified user reviews.

 
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Meets RequirementsSee More
Meets RequirementsSee More
6.8
(Based on 45 reviews)
7.2
(Based on 29 reviews)
Ease of UseSee More
Ease of UseSee More
5.7
(Based on 45 reviews)
7.8
(Based on 29 reviews)
Ease of SetupSee More
Ease of SetupSee More
5.1
(Based on 17 reviews)
8.7
(Based on 14 reviews)
Ease of AdminSee More
Ease of AdminSee More
6.8
(Based on 19 reviews)
7.9
(Based on 13 reviews)
Quality of SupportSee More
Quality of SupportSee More
6.0
(Based on 40 reviews)
7.8
(Based on 18 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
6.9
(Based on 19 reviews)
8.6
(Based on 10 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
3.6
(Based on 44 reviews)
5.9
(Based on 28 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
14.0%
40.6%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
32.6%
34.4%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
53.5%
25.0%
 
Retail
19.6%
Marketing and Advertising
27.0%
 
Marketing and Advertising
19.6%
Internet
10.8%
 
Insurance
8.9%
Information Technology and Services
8.1%
 
Internet
7.1%
Entertainment
5.4%
 
Computer Software
5.4%
Retail
5.4%
 
Other
39.3%
Other
43.2%
Most Helpful Favorable Review
Most Helpful Favorable Review
G2 Crowd User in Computer Software

IBM’s solution to measure, analyze, design, automate, and optimize digital marketing efforts in real time; insights from web analytics and digital customer profiles; personalized marketing; integration with IBM's Cross-Channel Marketing Optimization...

Cole F.
Internal Consultant in Marketing and Advertising

Quantcast provides helpful information on site user behavior, geo-specific visits, profiles, etc. Also breaks data down into easy to read /share graphical representation.

Most Helpful Critical Review
Most Helpful Critical Review
Kiele C.
User in Information Technology and Services

Too many limitations on reporting segments and output to get any good value from standard analytics. You have to use Explore for most anything interesting or useful. The pathing is difficult to use and the dashboards tiles can't be set to same timeframe...

Bruce S.
Agency in Internet

1. It's annoying that sometimes Quantcast, Alexa, and Compete data conflict with each other, and other times they're aligned. It's difficult to figure out if you can rely on any of them. Unless you get the very expensive level of access you are limited...

 
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