Compare IBM Watson Customer Experience Analytics, Looker, Tableau Desktop, and IBM Cognos Analytics on Cloud
 
IBM Watson Customer Experience Analytics
IBM Watson Customer Experience Analytics
Optimized for quick response
Looker
Looker
Optimized for quick response
Tableau Desktop
Tableau Desktop
IBM Cognos Analytics on Cloud
IBM Cognos Analytics on Cloud
Optimized for quick response

Pricing

 
Contact Vendor
Contact Vendor For Pricing
Tableau Creator
$70
/ per user / per month / billed annually
Proof of Concept
1990.00
USD
 
Proof of concept
12,360.00
USD
 
Workgroup
23,880.00
USD
 
Workgroup
1990.00
USD
 
Standard
10100.00
USD
 
Standard
121,200.00
USD
 
Enterprise
239,400.00
USD
 
Enterprise
19950.00
USD
 
Hybrid Entitlement
 
Free Trial
Free Trial
Free Trial
Free Trial
IBM Watson Customer Experience Analytics
Free Trial
Looker
Contact Vendor
Contact Vendor For Pricing
Free Trial
Tableau Desktop
Tableau Creator
$70/ per user / per month / billed annually
Free Trial
IBM Cognos Analytics on Cloud
Proof of Concept
1990.00USD
Proof of concept
12,360.00USD
Workgroup
23,880.00USD
Workgroup
1990.00USD
Standard
10100.00USD
Standard
121,200.00USD
Enterprise
239,400.00USD
Enterprise
19950.00USD
Hybrid Entitlement
Free Trial

Ratings

Meets Requirements
Meets Requirements
7.6
8.5
8.7
7.9
Ease of Use
Ease of Use
7.3
8.0
8.0
6.5
Ease of Setup
Ease of Setup
7.8
7.9
8.2
5.6
Ease of Admin
Ease of Admin
7.7
8.5
7.9
6.6
Quality of Support
Quality of Support
7.9
9.2
8.3
6.5
Ease of Doing Business With
Ease of Doing Business With
8.1
9.2
8.4
6.7
Product Direction (% positive)
Product Direction (% positive)
8.2
8.5
8.6
5.6
Meets Requirements
IBM Watson Customer Experience Analytics
7.6
Looker
8.5
Tableau Desktop
8.7
IBM Cognos Analytics on Cloud
7.9
Ease of Use
IBM Watson Customer Experience Analytics
7.3
Looker
8.0
Tableau Desktop
8.0
IBM Cognos Analytics on Cloud
6.5
Ease of Setup
IBM Watson Customer Experience Analytics
7.8
Looker
7.9
Tableau Desktop
8.2
IBM Cognos Analytics on Cloud
5.6
Ease of Admin
IBM Watson Customer Experience Analytics
7.7
Looker
8.5
Tableau Desktop
7.9
IBM Cognos Analytics on Cloud
6.6
Quality of Support
IBM Watson Customer Experience Analytics
7.9
Looker
9.2
Tableau Desktop
8.3
IBM Cognos Analytics on Cloud
6.5
Ease of Doing Business With
IBM Watson Customer Experience Analytics
8.1
Looker
9.2
Tableau Desktop
8.4
IBM Cognos Analytics on Cloud
6.7
Product Direction (% positive)
IBM Watson Customer Experience Analytics
8.2
Looker
8.5
Tableau Desktop
8.6
IBM Cognos Analytics on Cloud
5.6

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
10.5%
15.9%
15.8%
6.5%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
21.1%
69.8%
33.7%
22.2%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
68.4%
14.3%
50.4%
71.3%
IBM Watson Customer Experience Analytics
Small-Business
10.5%
Mid-Market
21.1%
Enterprise
68.4%
Looker
Small-Business
15.9%
Mid-Market
69.8%
Enterprise
14.3%
Tableau Desktop
Small-Business
15.8%
Mid-Market
33.7%
Enterprise
50.4%
IBM Cognos Analytics on Cloud
Small-Business
6.5%
Mid-Market
22.2%
Enterprise
71.3%

Reviewers' Industry

 
Retail
12.5%
Internet
16.8%
Higher Education
10.8%
Information Technology and Services
8.9%
 
Food & Beverages
12.5%
Computer Software
16.0%
Information Technology and Services
10.5%
Retail
7.3%
 
Banking
12.5%
Information Technology and Services
9.7%
Hospital & Health Care
6.1%
Higher Education
6.5%
 
Staffing and Recruiting
8.3%
Marketing and Advertising
5.3%
Marketing and Advertising
6.0%
Computer Software
6.5%
 
Oil & Energy
8.3%
Financial Services
4.9%
Internet
5.4%
Insurance
5.6%
 
Other
45.8%
Other
47.3%
Other
61.3%
Other
65.3%
IBM Watson Customer Experience Analytics
Retail
12.5%
Food & Beverages
12.5%
Banking
12.5%
Staffing and Recruiting
8.3%
Oil & Energy
8.3%
Other
45.8%
Looker
Internet
16.8%
Computer Software
16.0%
Information Technology and Services
9.7%
Marketing and Advertising
5.3%
Financial Services
4.9%
Other
47.3%
Tableau Desktop
Higher Education
10.8%
Information Technology and Services
10.5%
Hospital & Health Care
6.1%
Marketing and Advertising
6.0%
Internet
5.4%
Other
61.3%
IBM Cognos Analytics on Cloud
Information Technology and Services
8.9%
Retail
7.3%
Higher Education
6.5%
Computer Software
6.5%
Insurance
5.6%
Other
65.3%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
G2 Crowd User in Information Technology and Services

The ability to understand our customers with more comprehensive analytics.

Alan C.
Administrator in Staffing and Recruiting

So many things are done right: - The simplicity of creating a meta schema using lookml, the learning curve is lightning fast - The flexibility of the system, making data available to inter customer has never been so easy - The support team is really...

Jeff B.
User in Retail

Tableau enables users the ability build data visualizations in the matter of minutes without requiring technical report development knowledge. In my opinion, the top 5 best qualities: 1. Drag and drop functionality is easy for any user to...

Gos Y.
User in Computer Networking

The Cognos is very powerful to leverage the big data - you can have all the ways to design the report and get what you wanted. It provides all the ways to design the report - Query Studio/Report Studio/Active Report/Event Studio ... I like to use the report...

Most Helpful Critical Review
Most Helpful Critical Review
G2 Crowd User in Staffing and Recruiting

Nothing I like the product very much and highly recommend

G2 Crowd User in Information Technology and Services

This may be just because of training or because I don't use the system enough but there is so much in there it can be difficult to get the exact report you are looking to pull. It's like a huge spreadhseet on steroids so if you're not using it daily it can...

Kimiko T.
User in Real Estate

Needs an updated UI and better data connection process

J Reese K.
User in Real Estate

If your turnover is high or if there is not enough specialists on hand to REALLY train it well, its a lost value. The learning curve is steep and it really depends on your base level item level data and input. Can you trust what it is telling you?

 
IBM Watson Customer Experience Analytics
Most Helpful Favorable Review
G2 Crowd User in Information Technology and Services

The ability to understand our customers with more comprehensive analytics.

Most Helpful Critical Review
G2 Crowd User in Staffing and Recruiting

Nothing I like the product very much and highly recommend

Looker
Most Helpful Favorable Review
Alan C.
Administrator in Staffing and Recruiting

So many things are done right: - The simplicity of creating a meta schema using lookml, the learning curve is lightning fast - The flexibility of the system, making data available to inter customer has never been so easy - The support team is really...

Most Helpful Critical Review
G2 Crowd User in Information Technology and Services

This may be just because of training or because I don't use the system enough but there is so much in there it can be difficult to get the exact report you are looking to pull. It's like a huge spreadhseet on steroids so if you're not using it daily it can...

Tableau Desktop
Most Helpful Favorable Review
Jeff B.
User in Retail

Tableau enables users the ability build data visualizations in the matter of minutes without requiring technical report development knowledge. In my opinion, the top 5 best qualities: 1. Drag and drop functionality is easy for any user to...

Most Helpful Critical Review
Kimiko T.
User in Real Estate

Needs an updated UI and better data connection process

IBM Cognos Analytics on Cloud
Most Helpful Favorable Review
Gos Y.
User in Computer Networking

The Cognos is very powerful to leverage the big data - you can have all the ways to design the report and get what you wanted. It provides all the ways to design the report - Query Studio/Report Studio/Active Report/Event Studio ... I like to use the report...

Most Helpful Critical Review
J Reese K.
User in Real Estate

If your turnover is high or if there is not enough specialists on hand to REALLY train it well, its a lost value. The learning curve is steep and it really depends on your base level item level data and input. Can you trust what it is telling you?

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IBM Watson Customer Experience Analytics
IBM Cognos Analytics on Cloud

Videos

 

Experience the power of AI in IBM Watson Customer Experience Analytics. Identify and resolve customer experience challenges and behavioral sequences within minutes. Immediately get notified of struggle when it happens so you can quickly take action to improve conversion rates.

See the simple process of connecting your database to Looker and gaining insights to your data with Anika Kuesters Smith - Smith of Looker. With Looker's modeling language, LookML, your business logic is easily repeatable and reusable, allowing your analysts to better leverage the data and save time from writing SQL queries. Easily visualize your data sets and create dashboards, connecting your organization's teams to better collaborate and gain insight.

In this demo you'll learn about:

- Connecting your data to Looker
- Building out your data model
- Creating and sharing dashboards
- Generating and scheduling reports for various departments

No videos provided

Video 1: IBM Cognos Analytics: Overview with Customer Testimonials

Video 2: Cognos Analytics Overview - This video presents an introduction to Cognos capabilities and illustrates the User Interface for each.

Video 3: That's Right -- Cognos Analytics is on Cloud.
IBM Cognos Analytics has traditionally been an on-prem software, but recently, we've started to expand and allow you to use the same capabilities both on-prem and on Cloud

Video 4: Data to Dashboards

Video 5: Data Preparation and Modeling

IBM Watson Customer Experience Analytics

Experience the power of AI in IBM Watson Customer Experience Analytics. Identify and resolve customer experience challenges and behavioral sequences within minutes. Immediately get notified of struggle when it happens so you can quickly take action to improve conversion rates.

Looker

See the simple process of connecting your database to Looker and gaining insights to your data with Anika Kuesters Smith - Smith of Looker. With Looker's modeling language, LookML, your business logic is easily repeatable and reusable, allowing your analysts to better leverage the data and save time from writing SQL queries. Easily visualize your data sets and create dashboards, connecting your organization's teams to better collaborate and gain insight.

In this demo you'll learn about:

- Connecting your data to Looker
- Building out your data model
- Creating and sharing dashboards
- Generating and scheduling reports for various departments

Tableau Desktop
No videos provided
IBM Cognos Analytics on Cloud

Video 1: IBM Cognos Analytics: Overview with Customer Testimonials

Video 2: Cognos Analytics Overview - This video presents an introduction to Cognos capabilities and illustrates the User Interface for each.

Video 3: That's Right -- Cognos Analytics is on Cloud.
IBM Cognos Analytics has traditionally been an on-prem software, but recently, we've started to expand and allow you to use the same capabilities both on-prem and on Cloud

Video 4: Data to Dashboards

Video 5: Data Preparation and Modeling

Ask IBM Watson Customer Experience Analytics a QuestionContact IBM Watson Customer Experience AnalyticsAsk Looker a QuestionContact LookerRequest More InformationRequest More InformationAsk IBM Cognos a QuestionContact IBM Cognos