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Compare Mixpanel vs StatCounter

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comparison of Mixpanel vs. StatCounter
based on data from user reviews. Mixpanel rates 4.2/5 stars with 220 reviews. StatCounter rates 4.4/5 stars with 50 reviews. Each product's score is calculated by real-time data from verified user reviews.

 
From $5/month
$0-$399 per month
 
Free Trial
Free Trial
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Meets RequirementsSee More
Meets RequirementsSee More
8.4
(Based on 194 reviews)
8.8
(Based on 48 reviews)
Ease of UseSee More
Ease of UseSee More
8.0
(Based on 193 reviews)
9.2
(Based on 48 reviews)
Ease of SetupSee More
Ease of SetupSee More
7.6
(Based on 88 reviews)
8.6
(Based on 16 reviews)
Ease of AdminSee More
Ease of AdminSee More
7.9
(Based on 89 reviews)
9.2
(Based on 16 reviews)
Quality of SupportSee More
Quality of SupportSee More
8.0
(Based on 149 reviews)
8.7
(Based on 32 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.4
(Based on 76 reviews)
9.5
(Based on 14 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
7.3
(Based on 189 reviews)
7.3
(Based on 47 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
64.8%
68.8%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
30.1%
16.7%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
5.0%
14.6%
 
Computer Software
25.2%
Marketing and Advertising
20.0%
 
Internet
17.9%
Writing and Editing
9.2%
 
Information Technology and Services
14.0%
Internet
9.2%
 
Marketing and Advertising
7.3%
Information Technology and Services
7.7%
 
Financial Services
6.6%
Financial Services
4.6%
 
Other
28.9%
Other
49.2%
Most Helpful Favorable Review
Most Helpful Favorable Review
Erich R.
Administrator in Internet

We've used Mixpanel a number of times to implement site analytics. It's incredibly easy to setup and get running. A great way to breakdown your analytics data from your site. Great dashboards, great reporting, and it's relatively cost efficient.

Thiago P.
Administrator in Marketing and Advertising

The ability to capture every single action the users are taking in my websites. It is really important to me to identify where the user is coming from and what kind of device they are using when they are accessing my website. StatCounter is perfect for that.

Most Helpful Critical Review
Most Helpful Critical Review
Dominic B.
User in Information Technology and Services

MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers.

G2 Crowd User in Retail

Not robust enough to do advanced analytics like correlation, funnel analysis and segmentation. Appears to be more of a log based solution historically and less of a typical javascript based tracking. So, difficult to trust data accuracy fully. Support and...

 
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