Compare Mixpanel, StatCounter, and Heap

 
From $5/month
$0-$399 per month
Free
$0 per month
 
Enterprise
Custom
 
Free Trial
Free Trial
Free Trial
 $ Get a Quote$ Get a QuoteRequest More InformationRequest More Information$ Get a Quote$ Get a Quote
Meets RequirementsSee More
Meets RequirementsSee More
8.4
(Based on 190 reviews)
8.8
(Based on 62 reviews)
8.5
(Based on 107 reviews)
Ease of UseSee More
Ease of UseSee More
7.9
(Based on 190 reviews)
9.1
(Based on 62 reviews)
8.2
(Based on 107 reviews)
Ease of SetupSee More
Ease of SetupSee More
7.4
(Based on 81 reviews)
8.8
(Based on 21 reviews)
9.1
(Based on 47 reviews)
Ease of AdminSee More
Ease of AdminSee More
7.8
(Based on 82 reviews)
9.1
(Based on 21 reviews)
8.5
(Based on 47 reviews)
Quality of SupportSee More
Quality of SupportSee More
8.1
(Based on 146 reviews)
8.6
(Based on 43 reviews)
8.5
(Based on 91 reviews)
Ease of Doing Business WithSee More
Ease of Doing Business WithSee More
8.4
(Based on 70 reviews)
9.4
(Based on 19 reviews)
8.5
(Based on 39 reviews)
Product Direction (% positive)See More
Product Direction (% positive)See More
7.1
(Based on 185 reviews)
7.8
(Based on 61 reviews)
8.9
(Based on 107 reviews)
Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
63.8%
69.8%
57.0%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
31.5%
15.9%
34.2%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
4.7%
14.3%
8.8%
 
Computer Software
25.9%
Marketing and Advertising
19.8%
Internet
24.6%
 
Internet
18.2%
Internet
8.6%
Information Technology and Services
13.8%
 
Information Technology and Services
14.5%
Writing and Editing
7.4%
Computer Software
13.8%
 
Marketing and Advertising
7.1%
Information Technology and Services
7.4%
Marketing and Advertising
13.0%
 
Financial Services
7.1%
Higher Education
6.2%
Insurance
2.2%
 
Other
27.3%
Other
50.6%
Other
32.6%
Most Helpful Favorable Review
Most Helpful Favorable Review
Erich R.
Administrator in Internet

We've used Mixpanel a number of times to implement site analytics. It's incredibly easy to setup and get running. A great way to breakdown your analytics data from your site. Great dashboards, great reporting, and it's relatively cost efficient.

Matt A.
Agency in Marketing and Advertising

The Paid Traffic report is great for quickly identifying click fraud. I also like the easy to use Download activity reports. Overall Statcounter is great for everyday monitoring of sites. It provides a lot of small things that simply cannot be found in...

Abdurashid A.
Administrator in Internet

Its simplicity, scope, flexibility and total cost of ownership. Having spent over a month with Mixpanel in an effort to get something out of it and get use to how it works, it has led to many frustrations and lost opportunities due to complexity of the app...

Most Helpful Critical Review
Most Helpful Critical Review
Dominic B.
User in Information Technology and Services

MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers.

G2 Crowd User in Retail

Not robust enough to do advanced analytics like correlation, funnel analysis and segmentation. Appears to be more of a log based solution historically and less of a typical javascript based tracking. So, difficult to trust data accuracy fully. Support and...

Anne M.
User in Financial Services

The inaccuracies (#s will jump) over time, I record HEAP data daily/weekly/monthly and when I go back to see it I notice there are something slight or LARGE changes in the numbers I also dislike how easily it is to pull inaccurate information if your...

 
 

Mixpanel is helping the world learn from its data by translating user behavior into actionable knowledge. As the leading user analytics platform, Mixpanel tracks interactions to surface information that provides valuable insights which enable businesses to make smarter decisions, break down knowledge silos and drive data-informed innovation.

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