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Benefits of an Online Community

over 2 years ago

How can organizations benefit from an online community?

Vendor Responses

Response by FUEL CYCLE

about 2 years ago

Online Communities provide powerful insights into what customers are thinking. They are most commonly used by marketing department to achieve various business objectives – such as testing new marketing concepts, gathering feedback on recently launched campaigns, and collecting data on how customers are using new features. But communities aren’t simply marketing tools; they offer value across an organization; from market researchers to product strategists, customer service teams, and even sales organizations.