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Measurement & Reporting

about 1 year ago

How is AirPR's measurement and reporting different?

Vendor Responses

Response by AirPR

about 1 year ago

Our platform provides PR Measurement metrics that go beyond traditional and often outdated media monitoring.

We capture and display content using brand analytics and competitive intelligence, allowing you to create custom reports to identify key insights.

We take you from:

• Clip counting

• Headline impressions

• AVEs

• Share of Voice

• 5% Attribution

And make you the hero by giving access to:

• Reach

• Potential customer traffic

• Website engagement

• Power of Voice

• 100% Attribution

No more manually aggregating results.

No more hunting for cause and effect between activity and outcomes.

No more relying on gut instinct to fuel your content strategy.