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G2 Crowd User in Internet

Studies

about 2 years ago

What kinds of studies can I run?

Vendor Responses

Response by UserTesting

about 2 years ago

We’ve invested heavily in online tools that let you set up a test on your own in minutes, and we also have a full-service research team for complex studies. Here are some research goals that are possible with UserTesting.

Understand your complete user experience with these research methodologies:

- Moderated and unmoderated studies

- Longitudinal testing

- Focus groups

- Survey questions and numeric rating scales

- Competitive benchmarking

- Net promoter scores

- A/B testing

- Time on task analysis

- Click maps, navigation tree testing and card sorting

Recruit your exact target audience with our sampling services:

- Test with your own customers

- Live intercepts of actual site users

- Custom recruitment, managed directly by us (you won’t be shoved off to a third party)

- International testing

- Sample sizes as small or as large as you want them to be

Launch a new product confidently through continuous software development research:

- Prototype and wireframe tests

- App store pages and app icon tests

- Unreleased apps / beta builds

- Competitor tests

Improve your customer experience through these advanced insights

- Shop-alongs

- Product unboxing and setup

- Light ethnographics

- Online ordering, in-store pickup

- Omnichannel customer experience (if you can imagine it, we can probably test it)

- Uncover the whys behind your CX metrics (NPS, Foresee, customer satisfaction, etc).