A graphic designer is a graphic arts professional who assembles together images, typography, or motion graphics to create printed or electronic media such as print brochures or internet ads. Established graphic designers are keenly aware of the various illustration tools at their disposal and likely don’t need a run-down of the benefits of Illustrator vs. InDesign (but if you do, you can find that here). They might, however, have questions about the industry, or wonder what it might take to strike out as a freelancer. This page exists to address some of those questions in the hopes that graphic designers might still have more to learn.
Graphic designers can use various software platforms to digitally store and distribute their work.
If a graphic designer does decide to freelance, they’ll have to deal with booking clients, meeting up to discuss ideas and visions, and communicating back and forth. Software can help in many ways.
Although many businesses are large enough to have their own design team for internal logos, site images, and paper resources, some will prefer to hire freelancers or go through a graphic design service.
It’s hard to balance the books when some payments are coming through Paypal, some checks are in the mail, and others are being wire transferred between accounts. After all, graphic designers are rarely also accountants.
A graphic designer will want to take precautions to ensure their creations are protected. This can be accomplished through licensing, watermarking images, or using metadata.