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4C is a global leader in data science and media technology with solutions for cross-screen convergence. Bridging TV and social media, the 4C product suite helps marketers make multi-screen magic.

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4C Details Provided by: Sara K.

4C Details Provided by: Sara Khan

Demand Generation Manager at 4C Insights
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Featured in the Spring 2017 Cross-Channel Advertising Report

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About 4C

4C is global marketing technology company that delivers a unified platform for audience discovery, media execution, and performance analysis. Leading brands, global agencies, and media owners trust the Scope by 4C™ platform to identify their most valuable audiences and reach them across channels and devices. With nearly $2 billion in annualized advertising spend running through Scope, 4C enables self-service activation on Amazon, Apple News, Facebook, Instagram, LinkedIn, NBCUniversal, Pinterest, Snapchat, and Twitter as well as TV synced ads via display, search, social, and video. The company also provides paid, earned, and owned media analytics leveraging its Teletrax™ television monitoring network which detects over 400 million TV asset airings on an annual basis. Founded in 2011 and based in Chicago, 4C has staff in 16 worldwide locations across the United States, United Kingdom, the Netherlands, France, Hong Kong, India, Singapore, and the Philippines.

How do you position yourself against your competitors?

Scope by 4C is the industry's only self-serve platform for audience intelligence, activation, and analytics. Through Scope, marketers can discover audiences and execute and analyze advertising across Amazon, Apple News, Facebook, Instagram, LinkedIn, NBCUniversal, Pinterest, Twitter, and Snapchat.

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