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4C is a global leader in data science and media technology with solutions for cross-screen convergence. Bridging TV and social media, the 4C product suite helps marketers make multi-screen magic.

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Learn more about how the 4C Pacing Dashboard can help you up gain more control over your campaigns through automation and insights. Download more information at www.4Cinsights.com/pacingdashboard.

4C Details Provided by: Sara K.

4C Details Provided by: Sara Khan

Demand Generation Manager at 4C Insights
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Featured in the Spring 2017 Cross-Channel Advertising Report

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About 4C

4C is a global leader in data science and media technology with solutions for multi-screen marketing. Brands, agencies, and media owners rely on the 4C Insights Affinity Graph:tm: to identify their most valuable audiences and improve effectiveness across channels. With more than $1 billion in annualized media spend running through its software-as-a-service platform, 4C offers activation on Facebook, Twitter, LinkedIn, Pinterest, Instagram, Snapchat, and NBCUniversal as well as TV Synced Ads across display, search, social, and video. The company also provides paid, earned, and owned media analytics leveraging its Teletrax:tm: television monitoring network which detects over 400 million TV asset airings on an annual basis. Founded in 2011 and based in Chicago, 4C has staff in 16 worldwide locations across the United States, United Kingdom, the Netherlands, France, Hong Kong, India, Singapore, and the Philippines. Visit www.4Cinsights.com for more information.

How do you position yourself against your competitors?

Deliver ads on the five major social publishers with a single sign-on. Manage and scale complex campaigns with simplicity through bulk editing, smart groups, and auto-optimization features. Invest in audiences inclined towards your brand with targeting built on predictive data science. Capitalize on pre-optimized, custom audience segments that can be applied across multiple ad formats and networks. Sync campaigns within seconds based on TV and weather triggers.

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