AB Tasty Overview - Discover how AB Tasty's complete set of marketing tools can help you increase conversion rates, better understand visitor behavior, test and improve the user experience.
AB Tasty is a SAAS application created for e-marketers that enables them to optimize their websites and conversion rates without technical knowledge. They can test several versions of their website to identify which one has the biggest impact on their business objectives, e.g. click-through rate on a call to action button, add-to-cart rate, global conversion rate.
Specialized knowledge no longer required
Thanks to our graphical editor, you won't need any technical knowledge to make adjustments to your website. Make any changes you want in just a few clicks.
Create any and all testing scenarios
You can create all of your tests from the same interface: A/B tests, A/B/C tests, etc., as well as tests on pages behind logins, multi-page tests (tunnel) and multivariate tests (MVT).
Precisely define the pages and visitors to include in your tests
Combine unlimited criteria, whether by URL, content type, navigation behavior, device type... You can also use your own data for test targeting purposes.
Define your business indicators, whether it's your visitor engagement, conversion rate, the turnover generated, or average cart value.
Put your faith in the figures
We save your business indicators for each variation and compare the performance differences with the original.
A statistical reliability indicator tells you whether the differences are significant and from what point you can rely on the figures for your decision making.
Identify the most effective messages
Use the advanced analysis feature to identify the most relevant message for each type of visitor.
Deliver the right message, to the right visitor, at the right time
Easily personalize the customer experience for different user segments based on information gained from testing.
Pricing Information: https://www.abtasty.com/pricing/
Our short video on https://www.youtube.com/watch?v=U0bofkWpx6c
Retaining simplicity while providing power users advanced features
we are pleased to introduce you the AB Tasty solution that reconciliates ease of use and powerful features. Your choice is no longer limited to costly and complex solution or to simple testing tools that, apart from ease of setup, will not allow for advanced testing scenario.
You’re in the driver's seat to optimize your site.
With AB Tasty, we go one step further than our competitors to put you in charge. You have all the tools and features to bring your ideas to life in just minutes. You can test all your conversion optimization scenarios, from modyfing your pages to measuring the results on your businnes goals.