Adaptive Media

(6)
2.9 out of 5 stars

Adaptive Medias, Inc. is a full end-to-end platform solution for digital monetization.

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Adaptive Media Reviews

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Adaptive Media review by Agency in Marketing and Advertising
Agency in Marketing and Advertising
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Addaptive Review

What do you like best?

A huge pro of using Addaptive was the ability to combine campaigns in order to meet spend minimums.

What do you dislike?

The campaigns we used them for were B2B so it was tough to judge campaign performance.

Recommendations to others considering the product

It would be very beneficial to make sure your developers implement pixels and tracking prior to campaign launch.

What business problems are you solving with the product? What benefits have you realized?

Adaptive was able to provide us a programmatic buying solution in order to reach potential customers of a variety of products.

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Adaptive Media review by User in Publishing
User in Publishing
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Targeting capabilities are worth testing, retargeting has been a flop.

What do you like best?

Targeting capabilities - NAICS, SIC, IP, Domains, etc.

What do you dislike?

Not enough transparency with targeting capabilities. The management of our retargeting programs has been less than desirable.

Recommendations to others considering the product

If your campaigns aren't receiving the performance you think they could, keep emailing them. Eventually it'll go up the ranks and you'll have more hands-on feedback and optimization on your campaigns.

What business problems are you solving with the product? What benefits have you realized?

Currently having success using it as an ABM solution.

What Publisher Ad Server solution do you use?

Thanks for letting us know!
Adaptive Media review by Consultant in Internet
Consultant in Internet
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Adaptive media

What do you like best?

The ability for the product to listen for certain pieces of conversation and trigger something else is a cool concept

What do you dislike?

The usage for the product and best situations to apply is still ambiguous

What business problems are you solving with the product? What benefits have you realized?

Want to solve business challenge of allowing brands to integrate into certain conversations as they are happening. Benefits are real time nature of the product

Adaptive Media review by User in Education Management
User in Education Management
Validated Reviewer
Invitation from G2 Crowd
Reviewed On

Adaptive Media Review

What do you like best?

We use Adaptive Media to publish training materials for our software releases. I love how Adaptive Media is specifically targeted toward the mobile audience.

What do you dislike?

I have some issues with their customer service. Emails and calls will go unanswered for several days.

What business problems are you solving with the product? What benefits have you realized?

Software training for the mobile platform.

Adaptive Media review by User in Consumer Goods
User in Consumer Goods
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Reviewed On

Great tool

What do you like best?

This tool is pretty easy to use and has a good interface.

What do you dislike?

I'm not sure what I don't like as I haven't been using it very long.

What business problems are you solving with the product? What benefits have you realized?

Gathering significant data for kpi's and decision making

Adaptive Media review by User in Public Policy
User in Public Policy
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I like the software but it can be hard to use sometimes.

What do you like best?

The product comes out looking very professional

What do you dislike?

It's not always intuitive--finding things can be difficult

What business problems are you solving with the product? What benefits have you realized?

I like that we can use

Multiple mediums/types of content to reach my audiences

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Kate from G2 Crowd

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