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Adform DMP

4.0
(2)

Adform’s DMP enables you to accurately target your campaigns directly at relevant audiences, which will lead to improved engagement with your brand.

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Adform DMP Reviews

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Showing 2 Adform reviews
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Adform review by Agency
Agency
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"Managing Ad Campaigns"

What do you like best?

AdForm is a simple DSP that doesn't pretend to be more than it is, which we like. You can run, monitor and optimize campaigns based on a variety of parameter and include segments matched to pixels, which is great. The company is also very international.

What do you dislike?

The company does not seem to be industry leading whatsoever and we are a little curious as to how its bidder actually optimizes and makes decisions. The black box magic is not explained well enough.

Recommendations to others considering the product

Its worth checking out especially if you need international reach.

What business problems are you solving with the product? What benefits have you realized?

Running ad campaigns for large and medium sized clients, the benefits directly we have realized would be renewals, an increased ROI and the ability to target European countries very well.

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Adform review by Agency in Internet
Agency in Internet
Validated Reviewer
Review Source

"Head of Programmatic"

What do you like best?

Overall is an user friendly interface, good features for managing budget and strategies. TV synch for entertaining clients work great. Costumer service was fantastic, they care and they suggest optimization constantly on a pro active way.

What do you dislike?

Limited inventory in LATAM, and also the DMP wasn't;t integrated with LATAM data providers, which made it difficult to explore.

What business problems are you solving with the product? What benefits have you realized?

Better overall campaign results.

What Data Management Platform (DMP) solution do you use?

Thanks for letting us know!

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