What do you like best?
I mainly do frame animation, so the ease of which I can accomplish that in Animate is unmatched in any other software I've tried. The flexibility of the horizontal timeline mixed with the layer system is familiar from the other programs in the suite, and makes it easy to move stuff around, and create new frames with a simple hotkey. The tweens are easy to create, and making a library of sprites is pretty easy as well. The userface is straightforward, as are the tools. With a graphics tablet and the onion skins I can work rather quickly when drawing individual frames, which can be a very tedious process. The fill tool, and the ability to edit the more natural looking curves of the vector artwork the brush tool produces is invaluable.
What do you dislike?
The brush tool, in some ways, is the best brush I've used. However, there are painfully few options for it, and I really wish it was more robust. I only work with a select number of tools, but I've always found it hard to export gifs from Animate, and the bone tool has never been easy to figure out.
Recommendations to others considering the product
If you already have Creative Cloud and are looking for a program to play around with frame by frame animation give it a shot. If you are a professional working on features, one of the other industry leading software programs would be the way to go. But then again, you probably already know that.
What business problems are you solving with the product? What benefits have you realized?
Animate allows me to quickly do frame based animation and some vector illustration.