AerServ

(25)
4.2 out of 5 stars

AerServ is a free mobile SSP and monetization platform designed to empower mobile publishers with a superior technology platform, supercharges their ad revenue through mobile video, and supports them with unrivaled customer service for a triple-win.

Work for AerServ?

Learning about AerServ?

We can help you find the solution that fits you best.

Find the Right Product

AerServ Features

Channel Functionality
Display Functionality

Overall product functionality for display advertising.

82%
(Based on 12 reviews)
Video Functionality
Video Functionality

Overall product functionality for video advertising.

75%
(Based on 11 reviews)
Mobile Functionality
Mobile Functionality

Overall product functionality for mobile advertising.

82%
(Based on 13 reviews)
SSP Functionality
SSP Functionality

Product functionality for real-time advertising.

Not enough data available

Mobile Functionality
Mobile Functionality

Overall product functionality for mobile advertising.

76%
(Based on 5 reviews)
Inventory Management
Ad Unit Bundling

Allows publisher to create sales-friendly packages of ad units.

78%
(Based on 8 reviews)
Insertion Order Management

Tools to manage insertion orders and view which ad units have been sold.

n/a
Ad Unit Creation

Publishers can set up, classify, and manage different ad units to display on their site.

79%
(Based on 12 reviews)
Campaign Management
Impression Forecasting

Predicts the amount of impressions an ad campaign will receive within a given time.

n/a
Targeting

Target who sees an ad or ad campaign based on demographics, location, technographic, or content being displayed.

81%
(Based on 7 reviews)
Ad Capping

Set limits on ads or ad campaigns such as click caps or conversion caps.

82%
(Based on 5 reviews)
Creative Upload

Allows publisher to easily upload ad creative into ad units.

Not enough data available

Creative Preview

Preview the advertising creative before it is published.

Not enough data available

Rich Media Capabilities

Supports rich media display and video ads that involve user interaction.

Not enough data available

SSP
Ad Unit Availability

Allows publisher to select which ad units to be bid on in real time.

Not enough data available

Impression Targeting

Ability to set which impressions to make available to bidders

Not enough data available

Floor Price

Ability to set a minimum price at which an ad unit can sell in an ad exchange.

Not enough data available

Advertiser Restrictions

Ability to disallow bids or restrict ad categories, brands, or buyers that you do not wish to advertise on your website.

Not enough data available

Bid Reporting

Ability to see which advertisers are bidding on and buying ad units.

Not enough data available

Campaign Management
Campaign Dashboard

Overview of all media purchases and campaigns in a single interface.

Not enough data available

Campaign Optimization

Enables marketer to set metrics by which their campaigns are automatically optimized.

Not enough data available

Reach

Amount and quality of inventory partner sites on which ads can be placed.

Not enough data available

Bulk Editing

Enables marketers to edit campaigns in bulk as opposed to one piece at a time.

Not enough data available

Batch Uploading

Allows marketer to upload campaign inventory in a single batch instead of one piece at a time.

Not enough data available

Brand Safety

Ensures marketer's ads are placed on respectable websites that won't damage brand image or reputation.

Not enough data available

Fraud Protection

Ensures marketer's ad reach and performance is not inflated by bots or spam websites.

Not enough data available

Frequency Capping

Allows marketer to set a limit on how many times a consumer sees their ad.

Not enough data available

Budget Pacing

Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids.

Not enough data available

Creative Optimization

Tools offered for creating and optimizing creative components of campaigns.

n/a
Rich Media Capabilties

Supports rich media display and video ads that involve user interaction.

Not enough data available

Platform
API / Integrations

Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc.

92%
(Based on 11 reviews)
Reporting and Dashboards

Customized reports created by the user to cater to specific metrics and key performance indicators.

75%
(Based on 14 reviews)
User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

88%
(Based on 9 reviews)
Performance and Reliability

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.

86%
(Based on 15 reviews)
Enterprise Scalability

Provides features to allow scaling for large organizations.

84%
(Based on 14 reviews)
Workflow Capability

Automates and simplifies communication between different roles within the ad operations team such as ad sales, scheduler, billing, etc.

82%
(Based on 10 reviews)
Internationalization

Publishers can use the ad server in multiple languages and sell ads using multiple currencies.

n/a
Targeting
Targeting

Able to target desired audiences based on demographics and behavior variables.

Not enough data available

Retargeting

Able to retarget previous impressions to your site across the web to increase conversion rates.

Not enough data available

Geo-Targeting

Able to tailor ads based on consumer general region, state or designated market area (DMA).

Not enough data available

Contextual Targeting

Able to match the marketer's ad with specific content on a site or page.

Not enough data available

Mobile
Mobile Tracking

Able to track consumers on their mobile devices where cookies do not apply.

Not enough data available

In-App Ads

Allows for ads to be placed in mobile apps.

85%
(Based on 5 reviews)
Mobile Rich Media Capabilities

Supports rich media mobile ads that involve user interaction.

Not enough data available

Platform
API / Integrations

Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc.

Not enough data available

Custom Reports

Able to create custom reports to cater to specific metrics and key performance indicators.

58%
(Based on 5 reviews)
User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Not enough data available

Performance and Reliability

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.

78%
(Based on 6 reviews)
Enterprise Scalability

Provides features to allow scaling for large organizations.

Not enough data available

Customization

Allows administrators to customize to accomodate their unique process. Includes ability to create custom objetcs, fields, rules, calculations, and views.

Not enough data available

Workflow Capability

Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action.

n/a
Internationalization

Enables users to create and manage campaigns with the same content in multiple languages and currencies. Marketer can place ads on websites from around the world.

n/a
Notifications

Alerts marketer of the performance of particular campaigns.

n/a